VRScout

APRIL 20, 2023

Immersive technology could play a major role in the future of automotive manufacturing. Earlier this year we reported on the Audi activesphere , a unique concept vehicle featuring a virtual user interface powered by augmented reality (AR) technology. For more information check out the full update here.

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The Ghost Howls

JANUARY 2, 2019

It’s the beginning of 2019, and this means that this is that time of the year when we all make predictions for this year in AR and VR! Jokes apart, what has happened in AR in 2018… and what can you expect to happen in 2019? Augmented Reality in 2018. More or less AR in 2018 has gone as I predicted in 2017.

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VRScout

AUGUST 4, 2019

The Magic Leap One AR headset enters the US Military training program. A new AR training tool developed by Magic Leap Horizons will use Magic Leap One AR headset to deliver various AR military training scenarios to the US Navy. Image Credit: US Navy Research.

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ARPost

JUNE 26, 2019

UK fans of immersive technology are in for a treat: Mercedes has created a roadshow like no other. It features virtual, augmented and mixed reality. Also, it utilizes proprietary Magic Leap technology – an innovative leader on the XR market. The Logistics behind the Mercedes Immersive Roadshow.

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Next Reality AR

JUNE 14, 2018

If touring the scenic vistas behind the Lord of the Rings film franchise doesn't persuade tourists to visit New Zealand, perhaps immersive content viewed through Magic Leap One will do the trick.

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Next Reality AR

DECEMBER 30, 2019

However, while Spotify's collaboration with Magic Leap is a welcome bit of mainstream energy into the cutting edge world of immersive computing, the pairing is, well, not quite as polished as one would hope.

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Next Reality AR

DECEMBER 27, 2019

And while Disney wasn't able to get Baby Yoda toys to fans in time for the gift-giving season, there's still at least one way to interact with the adorable youngster in augmented reality. Using a free 3D model created and shared by Connecticut-based.

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XR Today - Augmented Reality tag

OCTOBER 27, 2023

Magic Leap announced it had appointed Ross Rosenberg, Incoming CEO , as its company Chief Executive on Wednesday, with the newly-appointed executive stepping into his role on 1 November. He will also help Magic Leap support the sector amid the challenges and goals of the Plantation, Florida-based firm’s operations and customers.

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VRScout

FEBRUARY 9, 2020

The annual festival will debut new AR experiences from Magic Leap, Intel, and director Virginia Galloway. Attendees of the SXSW Trade Show in Austin, TX will be the first to experience the next phase of movie and concert entertainment powered by cutting-edge AR technology. Magic Leap’s The Last Light.

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VRScout

NOVEMBER 3, 2018

Attendees at H&M’s latest fashion show didn’t just see the brand’s hottest looks on the runway – they experienced them up close and personal in AR. For H&M, using AR technology for the Moschino fashion show experience was simply a way to creatively bring the pieces to life. Image Credit: Warpin Media.

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VRScout

MARCH 19, 2022

A new video featuring a unique AR (augmented reality) filter is turning heads online and kickstarting discussions around the impact of immersive technology on the gambling industry. View this post on Instagram A post shared by Augmented Reality (@artirilmisgerceklik). Image Credit: artirilmisgerceklik.

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XR Today - Augmented Reality tag

MAY 22, 2023

Meta Platforms is set to ink a massive partnership with augmented reality (AR) firm Magic Leap, the Financial Times reported on Sunday. The new deal aims to share intellectual property licencing and contract manufacturing to create AR-based solutions. Meta and Magic Leap: Partners in Real-Time?

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Next Reality AR

DECEMBER 13, 2019

We're a few weeks away from the fireworks associated with New Year's celebrations, but that doesn't mean you can't start a little early — in augmented reality. Don't Miss: Magic Leap Used to Bring AR to H&M & Star Wars Fashion Collaboration in Tokyo The game was developed by the same team behind Dr.

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VRScout

SEPTEMBER 19, 2018

One mobile gaming’s most prolific franchises arrives on the Magic Leap One this fall. Now the seemingly unkillable franchise has set it sights on the world of immersive content with a new AR game that presents the series from a brand new perspective. . Image Credit: Rovio Entertainment.

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Tech Trends VR

SEPTEMBER 19, 2019

Seven Key Facts about AR. The Venture Reality Fund , which invests primarily in immersive applications and games, has just released its latest quarterly update covering Q1 and Q2 of 2019. Mobile AR 2.0 AR is Growing. Augmented Reality is hot. HMD (head mounted display) AR is in a Transition Phase.

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Next Reality AR

NOVEMBER 22, 2019

Magic Leap took years to launch, but when it did, the company managed to quickly become the leading rival to Microsoft's HoloLens (at least when it comes to experimental immersive experiences). On Friday, Magic Leap continued that journey by holding a different kind of launch — in augmented reality.

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Next Reality AR

JULY 29, 2019

In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios.

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Next Reality AR

DECEMBER 10, 2019

The newly enhanced focus from Magic Leap on enterprise, announced on Tuesday, also came with a few companies opting to weigh in with their experiences developing for the platform.

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XR Today - Augmented Reality tag

APRIL 26, 2024

Trace has come out of stealth following its successful pre-seed funding round in which it raised two million dollars to support its location-based augmented reality (AR) creation platform. We’ve invested early because we believe they’re poised to make waves in the augmented reality and spatial computing industry.

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VRScout

OCTOBER 11, 2018

Blood-thirsty robots, augmented board games, and life-sized space mechs were just a few of the offering at Magic Leap’s inaugural L.E.A.P. developer conference held earlier this week at the Magic Box event space in downtown Los Angeles. Magic Leap Studios). Available now via Magic Leap World , the 1.1

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ARPost

JULY 7, 2021

Over the past several years in particular, we’ve seen the advancement of volumetric capture, deep learning, and live augmented reality broadcasts. There are almost magical qualities to live AR as it’s used to enhance and guide our viewing and training experiences. Benefits of Live AR. Condense Reality.

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Next Reality AR

OCTOBER 17, 2018

Despite the relatively small size of Magic Leap's first annual L.E.A.P. Apparently missed by many was one of the best experiences I had at the event: Wingnut AR's unreleased Pest Control game. Sure, the bugs are virtual, but bugs are bugs, after all. conference, there was a lot to see and experience.

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Next Reality AR

SEPTEMBER 26, 2018

One of the best aspects of the Magic Leap One is the spatial audio, a feature that enhances the overall sense of immersion when interacting with virtual objects and content through the device. Don't Miss: Magic Leap, Microsoft Pursuing Military Contracts to Supply AR Headsets for Soldiers, Report Says "As we enter a.

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Road to VR

OCTOBER 8, 2018

ILMxLab, Lucasfilm’s immersive media group, today announced Star Wars: Project Porg , an augmented reality “experiment” built for Magic Leap. As of now it’s unclear if the studio plans to release the experience to Magic Leap owners, or if it’ll be kept for demo purposes only.

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Next Reality AR

DECEMBER 17, 2019

In a stunning end-of-year twist to the Magic Leap versus Nreal legal saga, the China-based startup is now filing a motion against Magic Leap. Documents detailing the motion were filed on Monday with the US Northern District Court of California.

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EON Reality

MAY 26, 2020

EON Reality’s flagship product is now available through the Magic Leap World app store. EON Reality, the global leader in Augmented and Virtual Reality-based knowledge and skills transfer for industry and education, is thrilled to announce the arrival of the AVR Platform for Magic Leap.

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Next Reality AR

SEPTEMBER 3, 2019

The growing stock of augmented reality apps filling up the Magic Leap store seems to be picking up pace in recent months. On Tuesday, the latest addition to the Magic Leap World store came in the form of Dinosaur Kit, an app that offers an immersive education path for those budding paleontologists among us.

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Next Reality AR

DECEMBER 17, 2019

In a stunning end-of-year twist to the Magic Leap versus Nreal legal saga, the China-based startup is now filing a motion against Magic Leap. Documents detailing the motion were filed on Monday with the US Northern District Court of California.

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XR Today - Mixed Reality tag

NOVEMBER 22, 2022

Magic Leap 2 reviews have surfaced after the successor to the Magic Leap 1, which launched in the early 2000s, debuted in September this year. Unlike the second version, the first iteration spent most of its early years in stealth mode, teasing its Magic Leap 1 headset in 2018. Inside Magic Leap 2.

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XR Today - Augmented Reality tag

JANUARY 3, 2023

To close 2022, Magic Leap’s leadership team underwent a major restructuring following a significant investment from Saudi Arabia’s sovereign wealth fund. The augmented reality (AR) headset manufacturer gained $450 million from the Saudi Arabian Public Investment Fund (PIF). A 16GB computing pack.

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XR Today - Augmented Reality tag

APRIL 26, 2023

Audi Motors recently debuted its Activesphere concept car, which features Magic Leap’s augmented reality (AR) driving user interface (UI) technologies. With Magic Leap 2, Audi Dimensions delivered a novel UI creation to empower drivers while on the road.

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XR Today - Augmented Reality tag

APRIL 27, 2023

Magic Leap announced this week that its Magic Leap 2 augmented reality (AR) headset had increased its compatibility with OpenXR. In a statement on Tuesday, the company reaffirmed its commitment to “building an open and accessible [AR] ecosystem.”

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VRScout

OCTOBER 15, 2018

Magic Leap made their fair share of announcements during their inaugural L.E.A.P. From mixed reality board games, to realistic A.I., every corner of the Magic Box event space was packed with ambitious projects. Image Credit: ILMxLAB / Magic-Leap.Reality.News. It’s like Tamagotchi, but in a galaxy far, far away.

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XR Today - Augmented Reality tag

MAY 9, 2023

Augmented reality (AR) wayfinding firm ARway, recently announced it would partner with Magic Leap to integrate its solution on the latter’s headsets. The measures will allow Magic Leap to accommodate large-scale experiences and boost its supported products and solutions ecosystem.

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VRScout

MARCH 25, 2022

Snap Inc’s AR Spectacles glasses are nothing short of black magic. The latest Spectacles design was the first to include built-in AR (augmented reality) functionality, allowing the wearer to interact with existing Snapchat AR Lenses straight from the glasses in real-time. .’s

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The Ghost Howls

SEPTEMBER 4, 2019

According to the very famous market analysis company Gartner, Augmented Reality is no more an “emerging” technology, but it has graduated as a mature one. As you can see, there is no mention of AR (Image by Gartner). This means that for Gartner, AR and VR are now both mature technologies , and that’s great.

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Next Reality AR

SEPTEMBER 12, 2019

Don't Miss: New York Times Delivers Augmented Reality Content to Magic Leap One Starting with Guatemala Volcano Feature Available via an update to the Time Immersive iOS and Android apps, "Inside the Amazon: the Dying Forest" presents.

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