The Ghost Howls

JANUARY 16, 2024

After the announcement of the release date of the Apple Vision Pro, the whole community is just waiting for its preorders to open up this Friday. The headset will be sold in physical stores and on the Apple website. Analyst Ming-Chi Kuo says that Apple has only 60–80K units available at this time , so most likely they’ll go sold out.

Sony 324

Sony Apple Hand tracking Google 324

The Ghost Howls

NOVEMBER 13, 2023

According to the Korean outlet JoongAng (which we all read every day), Samsung headset is codenamed “Infinite” and will be announced at a Samsung Unpacked event happening in the second half of 2024. But this headset looks to me arriving a bit too late and already chasing the Vision Pro, so probably Apple will win the first round.

China 332

China Samsung Apple Ukraine 332

Upload VR

JANUARY 4, 2024

It's a more premium option for higher-priced headsets, including those designed to take on Apple Vision Pro. Qualcomm indicated that XR2+ Gen 2 will power Immersed's Visor , Samsung's upcoming Google-powered headset , a yet-to-be-announced new HTC Vive headset, a YVR headset in China, and a fifth headset from a currently undisclosed company.

Samsung 134

Samsung Google Architecture Eye Tracking 134

Road to VR

FEBRUARY 28, 2024

The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.

Industry 214

Industry Apple AR Controllers 214

The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

Trends 416

Trends Apple Google Unity 416

XR Today - Virtual Reality

JULY 27, 2023

Today, international electronics vendor Samsung released its Q2 earnings report, highlighting massive financial losses as the firm moves towards producing XR devices and components. In its recorded earnings , Samsung revealed that its Q2 net profits fell by 84.5 percent from last year to $1.4

Samsung 130

Samsung Immersion Technology Apple 130

Road to VR

JUNE 12, 2023

In this Guest Article, studio head Denny Unger shares his thoughts on Apple’s entrance into the space. So let’s get the obvious over first; Apple Vision Pro is Apple’s first generation attempt at AR glasses using a Mixed Reality VR headset. Guest Article by Denny Unger Denny Unger is CEO and CCO at Cloudhead Games.

Apple 304

Apple AR Gaming Hand tracking 304

Upload VR

MARCH 1, 2024

Google reportedly asked Meta to partner and "contribute to" its upcoming XR platform, but Meta said no. That same year, Lenovo launched a standalone headset running Daydream, Google's own VR OS that included its Google Play Services, Play Store, Google apps, and VR core technology on top of AOSP.

Google 135

Google Hardware Strategy Samsung 135

XR Today - Virtual Reality

APRIL 16, 2024

The firm plans to debut the Light device in May 2024 and the Super headset in Q4 this year, just as other major vendors like LG and Samsung are looking to enter the headset market. Apple only debuted the Vision Pro in US markets – with more regions to come – with a productivity and workplace-focused approach.

Eye Tracking 178

Eye Tracking Samsung Apple United States 178

Hypergrid Business

FEBRUARY 6, 2023

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. I myself switched from Apple to Samsung in 2015 specifically for Samsung’s Gear VR headset. And now, both Gear VR and Google’s platform are gone.

Samsung 109

Samsung Google Microsoft Spain 109

XR Today - Mixed Reality tag

APRIL 18, 2024

Recently, Google released an update to its Quest 3 YouTube application, which allows users to stream 8K videos to their Meta Quest 3 – at least in theory. While the firm still rules the XR device marketplace with its popular Quest lineup, the space is being shaken by vendors like Apple, LG, and Samsung entering the market.

Google 97

Google Education Apple Hardware 97

XR Today - Augmented Reality tag

APRIL 22, 2024

Apple’s annual Worldwide Developers Conference (WWDC) is coming. Apple will host a widely published in-person keynote showcase during the event, followed by three days of virtual content to bring budding developers the latest updates. Apple has not confirmed any Vision Pro-related WWDC news. Could WWDC 2024 be an XR Showcase?

Apple 93

Apple China Samsung Industry 93

The Ghost Howls

AUGUST 14, 2023

Top news of the week (Image by VRTUOLUO) A leak shows a prototype of the Samsung XR headset We finally have a leak of the Samsung headset that makes us see something about it. The report talks about Samsung wanting to target the $1000–2000 range, which in my opinion risks being neither expensive nor affordable.

Samsung 265

Samsung Machine Learning Australia Eye Tracking 265

Upload VR

MAY 11, 2023

During its I/O 2023 conference, Google said it will share more about its 'Android collaboration' with Samsung on 'immersive XR' later this year. Our partnership on WearOS with Samsung has been amazing, and I'm excited about our new Android collaboration on immersive XR. We'll share more later this year."

Samsung 143

Samsung Google Hardware Software 143

XR Today - Mixed Reality tag

MARCH 26, 2024

In a recent report , Apple’s CEO and spatial computing champion, Tim Cook , confirmed that the recently released Apple Vision Pro would land in China in 2024. The news follows similar narratives from Samsung, who noted that smartphone sales are decreasing, and in response, Samsung is increasingly XR devices investment.

China 86

China Apple Eye Tracking Samsung 86

XR Today - Augmented Reality tag

APRIL 17, 2023

Da Vinci Eye is an AR smartphone application for artists, amateurs, and professionals that leverages immersive visualisations to project guides onto real-world surfaces allowing users to trace or copy images. The application also comes with Mural Maker, an immersive solution which allows iOS users to design giant-sized artworks.

Immersion 86

Immersion Apple Education Tools 86

Road to VR

MARCH 4, 2024

A report from The Information last week alleged Meta and Google held talks in effort to bring Android XR to Quest. Google abandoned Daydream after less than 2 years, while Meta grew Oculus (now Quest) to tens of millions scale,” explains Heaney. million apps built for iPhone in addition to 1,000+ visionOS native apps.

Google 213

Google Apple Software Hardware 213

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” I have this impression for a few reasons.

Apple 394

Apple Samsung Eye Tracking Google 394

Upload VR

NOVEMBER 7, 2023

Meta's CTO says Google declined a request to bring its Play Store to Quest. We would love for Google to bring their Play Store of apps to VR. The Google Play Store is Google's Android app store that comes with most Android phones and tablets, with the notable exception of Amazon's Fire tablets and some Chinese brands.

Google 143

Google Apple Samsung Amazon 143

Upload VR

FEBRUARY 7, 2024

Virtual Desktop and iVRy are both working on Apple Vision Pro ports. Virtual Desktop is available on Quest, Pico, and Vive XR Elite, while iVRy is available for Quest, Pico, Oculus Go, Samsung Gear VR, Google Daydream, iPhone and Android smartphones, and the original PlayStation VR.

Apple 138

Apple Controllers Tools Samsung 138

XR Today - Mixed Reality tag

NOVEMBER 9, 2023

This week reports from a Korean online publication highlighted how Samsung may release an MR headset in 2024, following a year of rumours, leaks, and partnerships as the leading technology firm works with XR industry giants such as Apple, Google, and Qualcomm to become a fresh horse in the immersive space race.

Samsung 86

Samsung Apple Technology Immersion 86

XR Today - Augmented Reality tag

NOVEMBER 27, 2023

This month, Samsung continued its recent history of leaking details on an upcoming XR wearable when it filed for a “Samsung Glasses” trademark in the UK. Reports suggest that Samsung plans to unveil a new device at its Unpack event next year, with initial production quantities expected to be around 30,000 units.

Samsung 93

Samsung Government Wearables Augmented Reality 93

XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

Google 55

Google Apple Latvia Retail 55

Upload VR

JANUARY 23, 2024

Like Netflix, YouTube also didn't make an Apple Vision Pro app and is opting out of making its iPad app available. Apple previously announced that iPad & iPhone apps are available on the visionOS App Store "by default" and developers have to intentionally opt-out if they don't want theirs to be.

Apple 105

Apple Virtual Environment Google Samsung 105

Road to VR

FEBRUARY 26, 2024

Proton Pulse , originally created for the Oculus Rift DK1 development kit in 2013, has been re-released on Apple Vision Pro this week. The game was also released on Google Cardboard, Google Daydream, Samsung GearVR, Oculus Go, and the Oculus Rift consumer headsets.

Oculus 162

Oculus Gaming Eye Tracking Head Tracking 162

XR Today - Mixed Reality tag

JANUARY 12, 2024

Countless announcements and moments from the event paint a positive picture of the months ahead, with many immersive technology firms, new and old, looking to wow audiences as XR is expected to have another wave of hype. Apple will also launch an accompanying App Store for the Vision Pro, containing over one million spatial applications.

Apple 63

Apple Google Las Vegas Seattle 63

XR Today - Mixed Reality tag

AUGUST 14, 2023

This week, reports emerged claiming that Chinese news publication Gyro Technology leaked the design specifications of Samsung’s upcoming MR headset. According to the leaks, Samsung’s MR device will cost roughly between $1000-$2000. Samsung’s Q2 net profits fell by 84.5 percent from last year to $1.4

Samsung 80

Samsung Technology Google Eye Tracking 80

XR Today - Mixed Reality tag

MARCH 1, 2024

Firms such as AWS, Samsung, and HTC VIVE took to the event to showcase the future of work and paradigm-shifting immersive technology. The increased presence of XR at CES 2024 and MWC 2024 could be partly due to Apple entering the market in a bid to turn XR mainstream, and the knock-on effect is being felt.

Samsung 72

Samsung HTC Hand tracking Wearables 72

Road to VR

FEBRUARY 23, 2018

Ahead of Mobile World Congress (MWC) next week, Google announced it’s bringing ARCore , it’s augmented reality SDK, out of preview and to a number of flagship smartphones in its 1.0 ” Here’s the 13 different models ARCore is supporting now: Google’s Pixel, Pixel XL, Pixel 2 and Pixel 2 XL. ASUS’s Zenfone AR.

Google 213

Google Samsung AR Augmented Reality 213

VRScout

JULY 12, 2021

Tech giants such as Apple, Google, Facebook and Microsoft have invested heavily into AR, VR and MR to speed up mass adoption through both hardware and software solutions.” There’s currently no shortage of immersive gambling experiences available on VR headsets at the moment.

AR 519

AR Magic Leap Microsoft HTC 519

XR Today - Big XR News tag

OCTOBER 20, 2023

With the Immerse Global Summit 2023 Orlando underway, the immersive sector has rallied for another round of discussions, panel talks, and other surprises. This has led Google to slash jobs across its operations in recent months. This comes after coding revealed users could activate the Assistant using a Google-compatible device.

Google 82

Google HTC Head Mounted Display Training 82

Upload VR

APRIL 22, 2024

A headset "fully focused on immersive entertainment like watching movies and videos with the highest resolution OLED screens." Google Tried To Get Meta To Switch To Its XR OS Google reportedly asked Meta to partner and “contribute to” its upcoming XR operating system, but Meta said no. And if so will it be Meta, or Google?

Software 142

Software Google Hardware Exercises 142

The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. Great job, Magnopus!

Apple 270

Apple Ukraine Samsung Data 270

XR Today - Augmented Reality tag

MAY 22, 2023

As companies search for more immersive ways of connecting with their clients in a digital world, AR represents one of the most accessible forms of extended reality. With this technology, we can all create and enjoy more immersive experiences. It’s the Google version of the “ARKit” experience from Apple.

Google 98

Google Unity AR Augmented Reality 98

Road to VR

NOVEMBER 21, 2017

Without explicitly announcing a new specific product, Samsung quietly implied that they may be developing a new standalone mobile VR HMD during a session during their developer conference last month. SEE ALSO Hands-on: Samsung Odyssey Windows VR Headset & Controllers.

Strategy 196

Strategy Immersion Samsung Controllers 196

Upload VR

JUNE 9, 2023

A conversation could be coming to your home in the next five years and it is probably as unavoidable as those previous ones: Are you on a Meta Quest or do you have Apple Vision? Google chickened out , Microsoft got distracted , and it's totally understandable if you lost interest in VR when they did. The just-announced visionOS 1.0

Apple 134

Apple California Wearables Hand tracking 134

XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

Apple 95

Apple Immersion AR Hardware 95