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Trends and predictions for XR in 2024

The Ghost Howls

So (a bit late) here you are a list of some of the most relevant XR trends to follow in 2024, with some predictions of what to expect next. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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The XR Week Peek (2024.02.06): Apple ships the Vision Pro, Meta had record revenues, and more!

The Ghost Howls

My feed on social media is full of posts about the Apple Vision Pro, which has just been released a few days ago. So, as you can expect, a big part of this newsletter will be about Apple’s device, but actually there are also a few interesting pieces of news that regard other products and other companies.

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The XR Week Peek (2022.11.21): Qualcomm launches AR2 chip, HTC headset gets leaked, and more!

The Ghost Howls

HTC’s new headset gets leaked. HTC has been teasing its headsets for a lot of weeks by sharing images of small black corners of the upcoming device. Of course, I hope to be wrong. This is a positive moment for consumer smartglasses and Vuzix is confirming this trend. New rumors about the upcoming Apple headset.

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The XR Week Peek (2021.03.08): Microsoft launches Mesh, HTC and Pico tease new hardware, and more!

The Ghost Howls

Some people wondered if the avatar moved in realtime with the real Alex, but the answer is no, of course, he was pre-recorded. They could build together something that could seriously compete with Facebook and Apple: let’s keep an eye on them. Image by HTC). HTC is teasing the launch of a new hardware.

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The XR Week Peek (2021.05.17): HTC announces Vive Pro 2 and Vive Focus 3, PSVR 2 to feature eye tracking, and more!

The Ghost Howls

Image by HTC Vive). HTC launches Vive Focus 3 and Vive Pro 2. In the end, the rumors were correct and HTC launched two headsets at VIVECON: the Vive Pro 2 and the Vive Focus 3 Business Edition. But this device got also some criticism: first of all , HTC has not released new controllers and still sells it with the old Wands.

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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

Microsoft released the first-gen Zune in 2006, an MP3 player that looked to compete with Apple’s largely dominant line of iPods. Apple wasn’t the first to make a portable MP3 player, although it was the first to make one everyone wanted. Zooming out, Zune’s ultimate defeat belies a larger pattern of behavior.

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No one really knows how the next ten years are going to play out

The Ghost Howls

A few years ago I was interviewing Alvin Wang Graylin , the HTC Executive (or “Mister President” as I like to call him), and we were talking about the book Our Next Reality he’s written together with Louis Rosenberg. In the book they talk about XR and AI , and how they could impact our future, for the good and the bad.

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