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Why Apple Can’t Ignore VR Forever

Road to VR

Apple Vision Pro is coming next year, not only making for the Fruit Company’s much awaited first XR headset, but also spurring a resurgence in public interest (and likely investment) in the XR space. Apple has a tendency to undervalue gaming initially, though perhaps reluctantly, eventually acknowledges its importance.

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AWE USA 2023 Day Three: Eyes on Apple

ARPost

And Apple ruled a lot of those talks. Bracing for Impact From Apple A big shift is expected this week as Apple is expected to announce its entrance into the XR market. Whether an Apple entrance is real this time or not, AWE is bracing itself. And diversity in the industry is what sets Apple apart. “If

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The XR Week Peek (2023.01.23): Microsoft shuts down Altspace and MRTK, and more!

The Ghost Howls

Top news of the week (Image by Microsoft) Microsoft lays off 10,000 employees and shuts down its mixed reality projects This is seriously a bad period for the tech industry in general, and of course also for mixed reality. For sure, not having Microsoft backing it will slow down a lot of its development.

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The XR Week Peek (2023.08.22): VRChat Android alpha released, Kinect For Azure discontinued, and more!

The Ghost Howls

More info Other relevant news (Image by Microsoft) Microsoft discontinues Kinect for Azure Microsoft has decided to discontinue its latest iteration of the Kinect sensor, dubbed Kinect For Azure DK. Microsoft will stop selling its Kinect For Azure sensor in October 2023, or until the supplies last. This seems good.

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Zuckerberg: Quest 3 Beats Vision Pro in ‘vast majority’ of Cases in Mixed Reality

Road to VR

Meta CEO Mark Zuckerberg got a chance to try out Apple Vision Pro, which although seven times more expensive than the company’s Quest 3 mixed reality headset, is arguably its biggest competitor right now—at least in terms of mental real estate it’s taking up. And yeah, in mobile, Apple’s closed model won.

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Apple Enhances Persona Avatar System

XR Today - Mixed Reality tag

Apple Vision Pro’s latest update optimises the device’s persona remote immersive communication feature, further boosting the device’s potential of bringing immersive conferencing features to the productivity-focused device. Apple first noted the Avatar system would upgrade during its Vision Pro 1.1 In version 1.1,

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6 Reasons to Invest in Eye and Hand Tracking in 2023

XR Today - Mixed Reality tag

Eye and hand-tracking technology is quickly becoming crucial to the extended reality experience. With state-of-the-art sensor technology, XR developers can eliminate the need for clunky controllers. Many of the most advanced vendors in the XR space offer eye and hand tracking to boost user immersion.