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Apple Shows Off New AR Demos on iPhone 8

VRScout

While many were pumped to see a new iPhone, Watch, and Apple TV announced at Apple’s special event from the brand-new Steve Jobs Theater in Cupertino, California, we’ve all been waiting to hear more about the company’s augmented and virtual reality efforts.

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Which Startups Are Hiring for Augmented Reality Jobs?

ARPost

In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). Venture capital investment in augmented reality and virtual reality hit $4.1 Guest Post.

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Is Personal Computing’s Next Conquest Your Face?

AR Insider

At an event in San Jose, California, Facebook introduced its plan for augmented reality glasses, where users will be able to pull up a visual display on top of what’s actually in front of them. Microsoft won the PC era and now has a tablet business, while Apple and Google have the dominant mobile operating systems.

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A Sneak Peek of Some of the Must-See Sessions at AWE USA 2021

ARPost

There’s a lot of buzz around this year because, while AWE never took a break, the conference went online last year and this time it’s live and in-person in Santa Clara California. Because people are still wary of travel and because the virtual AWE conferences had such high attendance, this year is going to be a hybrid event.

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Big XR News from Immerse Global Summit 2023, Meta, Cognitive3D, and RealWear

XR Today - Big XR News tag

Moreover, Meta Platforms is facing another lawsuit in US courts due to an allegedly anticompetitive “campaign to conquer” the virtual reality market, led by Andre Elijah Immersive Inc. in the US District Court of the Northern District of California, whereby the firm claims it lost revenue from a terminated contract.

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What F8 2017 Means for Mass Market Adoption of Immersive Technologies

VRScout

More than 4,000 people attended the event at the McEnery Convention Center in San Jose, California, and more than 3 million worldwide watched the keynote via Facebook Live. Virtual Reality. This will undoubtedly contribute to an increased awareness of (and curiosity about) virtual reality among the larger public.

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Big XR News from Meta, Microsoft, and Caregility

XR Today - Big XR News tag

For example, Snap is seeing an upturn in success following immersive hardware blunders, and Google is going on strong despite significant layoffs. Moreover, audience interest from enterprise end-users and consumers is strong, with rumours of new devices from Microsoft, Apple, and Meta all prevailing.