The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities.

Augmented Reality 489

Augmented Reality Magic Leap AR Apple 489

ARVR

FEBRUARY 4, 2021

Bloomberg published another update on Apple’s headset plans last week, and headlines across the web are shouting Apple is building a VR headset! Bloomberg’s reporting on Apple is historically accurate and the information in the article is broadly in line with previous reports, so I find it credible. the year of AR glasses?

Apple 130

Apple AR Virtual Reality Augmented Reality 130

ARVR

JUNE 9, 2021

Microsoft Microsoft is one of the few companies that has approached augmented reality wearables more successfully. How Augmented Reality (AR) is Reshaping the Food Service Industry 3. We expect to see Microsoft still at work for a long time in this area and we think it can succeed where it has failed with mobile devices.

AR 130

AR Augmented Reality Wearables Apple 130

The Ghost Howls

DECEMBER 12, 2022

When talking about augmented reality, one company that is for sure at the forefront of innovation is Snap. I see this as a way to port the classic in-app-purchases system to augmented reality lenses: you pay and you have more features for your lens, or you get an NFT associated with it, for instance. News worth a mention.

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Augmented Reality Ukraine Asia Germany 310

ARVR

JANUARY 6, 2023

Augmented reality is a technology that allows us to superimpose digital information into the real-world environment. In this article, we will discuss on augmented reality. Image credits SCAND Blog Virtual Reality (VR)  — It teleports the user into a completely immersive world that replaces the physical world.

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Augmented Reality AR Machine Learning Data 246

The Ghost Howls

AUGUST 24, 2020

Oculus devices will require a Facebook login. The enormous piece of news of the week is tha t Facebook has communicated that from October, 20th, all people that want to use an Oculus device for personal use will have to use their personal Facebook account to log in. Top news of the week. Image by Tweakanalogy). The same on Twitter.

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Unreal Apple Government Data 434

The Ghost Howls

JANUARY 4, 2021

A reality check on AR in 2020. Tom Emrich is one of the biggest personalities in the augmented reality ecosystem. He has written a long article on the most important trends in augmented reality in 2020 , and I think you all should read it if you want to understand more about what is happening in the field.

North Korea 507

North Korea Virtual Reality Augmented Reality AR 507

The Ghost Howls

MARCH 22, 2018

During these days at GDC, Oculus has showcased the Oculus Go (that will be officially released during the F8 in May) and has provided some new insights on the Oculus Santa Cruz. Mister Potato while talking me about some rumors on Oculus headsets (Image by Disney). But are we sure that this is enough?

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Oculus AR Magic Leap Augmented Reality 167

The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! But of course, the technology is still not there: the Oculus Quest is still uncomfortable, we can’t read texts in it, and so on.

Apple 524

Apple Oculus China Magic Leap 524

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 One-year price performance for MSFT as of 2/3/20 Apple Inc.

Virtual Reality 130

Virtual Reality AR Augmented Reality Google 130

ARVR

MARCH 9, 2022

Virtual Reality and The Future of Remote Assistance for Businesses Unless you live under a rock, you’ve probably been a part of at least one conversation regarding augmented reality (AR) and virtual reality (VR) in recent years. However, augmented reality is not a new term, especially for businesses.

AR 130

AR Augmented Reality Virtual Reality Healthcare 130

The Ghost Howls

AUGUST 14, 2023

The Chinese magazine VRTUOLUO has published some photos of what looks like an early prototype of the device. This is a very useful resource for all of us XR developers that are going very soon going to experiment with Mixed Reality applications on a headset by Meta, Apple, or one of their competitors.

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Samsung Machine Learning Australia Eye Tracking 277

The Ghost Howls

OCTOBER 19, 2020

This has been the week of the launch of the Oculus Quest 2, and this event has been so big that basically, it will take half of this roundup to describe. Facebook releases the Oculus Quest 2. Even if with the Quest 1 was possible to play Oculus Go games, this support has been abandoned on the Quest 2. Top news of the week.

AR 329

AR Oculus Apple Gaming 329

ARVR

APRIL 5, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” ExpiCulture?—?Developing

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Wearables AR Strategy Apple 130

ARVR

AUGUST 10, 2021

How Augmented Reality (AR) is Reshaping the Food Service Industry 3. where Oculus revenues are categorized?—?was The company has stated publicly that Oculus is the growth engine for this revenue center. If we estimate the non-Oculus portion today?—?consisting to be $275 million, that leaves $222 million for Oculus.

Exercises 130

Exercises Hardware Oculus Apple 130

ARVR

APRIL 15, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” it’s probably Apple.

AR 130

AR Wearables Apple Augmented Reality 130

The Ghost Howls

APRIL 10, 2023

More info News worth a mention (Image by The Information) Let’s have realistic expectations on the Apple headset We are all very excited about Apple joining our industry, but we must have realistic expectations about the headset that is going to come. I totally agree with him (of course… can Carmack be wrong? Impossible!)

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Hand tracking Apple Ukraine Technology 349

ARVR

FEBRUARY 10, 2021

How Augmented and Virtual Reality (AR/VR) can transform Education 3. How Augmented Reality and Virtual Reality are Revolutionizing Healthcare Google Google is probably known for its early approach of building the google glasses, which unfortunately flopped. Apple is focusing on aesthetics, as well.

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AR Apple Google Virtual Reality 130

ARVR

SEPTEMBER 29, 2021

How Augmented Reality (AR) is Reshaping the Food Service Industry 3. There, it’s beholden to the physical touchpoints and operating systems further down the stack that Apple and Google own. It’s also notable that Facebook wasn’t assertive with its branding, as it’s arguably done in other hardware such as Oculus Quest 2.

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Training AR Augmented Reality Wearables 130

ARVR

FEBRUARY 25, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement… including lots of ups and downs in the intervening years. The device class continues to inflect as companies like Apple lean in as a means to future-proof a hardware business that’s overly reliant on a maturing iPhone.

AR 130

AR Virtual Reality Augmented Reality Apple 130

The Ghost Howls

DECEMBER 23, 2019

Some months ago, we all read that letter where Zuckerberg claimed wanting to get complete control of the hardware and software stack so that Facebook shouldn’t depend on external companies, like Google or Apple for the SO, or phone manufacturers for the hardware. Oculus releases hands tracking SDK, official Link cable for Quest and more.

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Oculus Hand tracking AR Unity 210

The Ghost Howls

JULY 21, 2019

Original image from Oculus). Oculus Rift and Gear VR have sold 10M units. At the beginning of the week, Jack McCauley, one of the founders of the Oculus startup, had claimed in an interview with CNBC that Facebook VR will never succeed. Of course, he was not only talking about Oculus but about VR in general.

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Oculus Gaming Haptic AR 177

ARVR

FEBRUARY 2, 2021

Apple-related hardware rumors have become a favorite pastime in the AR world. As you’ve likely heard, Bloomberg reported last week that Apple has plans for a VR headset to release next year. Codenamed N301, the device is to be a high-end headset (think: more Valve Index, less Oculus Quest). about one per-Apple store, per-day.

Apple 100

Apple AR Virtual Reality Hardware 100

The Ghost Howls

OCTOBER 12, 2020

Facebook has started today enforcing the “Facebook login” rule , asking Oculus users to merge their Facebook and Oculus accounts. The community is not happy with this news, but another piece of news spread this week by VR magazines has given us some hope. So, sooner or later, all content will be made only for Quest 2.

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AR Google Machine Learning Augmented Reality 440

The Ghost Howls

OCTOBER 25, 2021

Image leaked from Oculus runtime). The design of Oculus Quest 2 Pro and controllers has been leaked. The negative reputation could stick with the social network, but not influence products like Oculus headsets, for instance. Facebook releases the Oculus Go unlocked runtime. Top news of the week.

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Oculus Controllers Eye Tracking AR 341

ARVR

APRIL 13, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Google and Apple?—?Facebook’s But the most illuminating glimpse of Facebook’s AR vision can be gained from the technical deep dives from its Chief Scientist Michael Abrash each year at the Oculus Connect conference. But it’s not alone.

AR 130

AR Data Real Estate Google 130

ARVR

MARCH 29, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.”

AR 130

AR Machine Learning Apple Automotive 130

The Ghost Howls

JUNE 7, 2023

After having seen the teaser of the Quest 3 and especially the announcement of the Apple Vision Pro (about which you can read my opinion here ), I’m always more convinced that we have entered into a new phase of XR history. And this is opening new opportunities for all of us.

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Apple Google Technology Virtual Reality 433

The Ghost Howls

JANUARY 25, 2021

A new week has passed by, and it has been a quite good one for me: I’ve been featured again on Authority Magazine and I’ve launched a new series of videos on my Youtube channel where I answer the questions of the community. Apple way be working on a VR headset. Happy Monday everyone! Other relevant news. Image by Martin Hajek).

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Apple New Zealand AR Data 421

The Ghost Howls

OCTOBER 15, 2018

It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus. PixelStrikeInc brace yourself…the memes are coming. pic.twitter.com/MbJZV8aOdf.

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Magic Leap Augmented Reality AR Florida 175

The Ghost Howls

APRIL 20, 2020

Last Oculus Quest update shows hints of an Oculus MR ecosystem. Facebook is continuously updating the Oculus Quest , its most successful device, and this week it has rolled out the runtime v16. I think that this update, together with the last ones, marks the beginning of a mixed reality ecosystem that is being built by Oculus.

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Oculus AR Unity Augmented Reality 224

The Ghost Howls

JUNE 29, 2020

Original image by Oculus). Oculus kills the Go and opens to content on Quest. In the end, the time of the Oculus Go has come. Devices like Oculus Quest , Pico Neo 2 , and Vive Focus Plus have proven that 6DOF VR is more interesting and has far more retention. Apple adds spatial audio to AirPods.

Google 441

Google Oculus AR Unity 441

The Ghost Howls

APRIL 22, 2023

I was reading Mark Gurman’s latest rumors about the upcoming Apple headset, and I found his article very intriguing. Apple’s products are very popular among content creators (e.g. This is the first Apple keynote I watched hoping for something XR-related. Let me explain to you why. The seamless transition iPhone X.

Apple 465

Apple Video Gaming AR 465

The Ghost Howls

AUGUST 1, 2022

He also is aware of Apple entering the market, and said his employees that the battle between Meta and Apple is a battle between open ecosystems vs closed ecosystems. You can now try games on the Oculus Store. After more than 6 years at Upload, the journalist Jamie Feltham is leaving the magazine to embark on a new adventure.

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Sony Ukraine Controllers Immersion 382

The Ghost Howls

FEBRUARY 28, 2022

There is no official confirmation on this, and I hope to be wrong because having to use earphones would be a big hit to its comfort Release date and price : of course the release date (will it come before or after an Apple headset?) Apple headset is rumored to be announced this year. Oh look, we have again an Oculus account on Twitter!

Magic Leap 416

Magic Leap Haptic Machine Learning Sony 416

ARVR

MARCH 3, 2021

Speaking of hardware, Happy Giant developed and prototyped Sam & Max on Oculus Quest 1. Apple is motivated to future-proof its business as iPhone sales mature, says Levine. Of course, there are hardware comfort issues being hammered out, but session lengths are still favorable versus AR. which is the future of VR.

AR 130

AR Gaming Hardware Automotive 130

ARVR

MARCH 24, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.”

AR 130

AR Data Google Automotive 130