The Ghost Howls

APRIL 3, 2023

You are in the right place… Top news of the week (Image by Apple) Apple may launch its headset on June, 5th Apple has finally announced the date of its upcoming WWDC event: it will be held on June 5–9. Disney had real potential with immersive solutions, so the fact that is closing this division is a big pity.

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The Ghost Howls

SEPTEMBER 6, 2022

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. According to the usual analysts, this means that the name of the upcoming headset will be Apple Reality.

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The Ghost Howls

DECEMBER 5, 2022

Apple headset may have been delayed again. A new week, a new set of rumors about the upcoming Apple Reality One, the most awaited headset in the history of XR. This week we got to know that Apple has just rebranded the operating system of the upcoming device from RealityOS (or rOS) to xrOS. Top news of the week.

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The Ghost Howls

NOVEMBER 14, 2022

The reasons behind the layoffs are well-known: the competition with TikTok hurting Meta’s revenues; Apple’s new privacy rules on iOS have reduced the effectiveness of the ads business; the conflict in Ukraine and the inflation have led to bad economic conditions. This is clearly the beginning of Apple’s entrance into the Metaverse.

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The Ghost Howls

JULY 10, 2023

It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days! These units will be sold just via Apple channels , with Apple requiring an appointment to an Apple Store close to you so that the employees can scan your face and provide you with a better facemask.

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The Ghost Howls

JANUARY 29, 2024

This is going to be the week of the Apple Vision Pro, with the first people who preordered it finally receiving the device at home! Apple released a new trailer for the headset. Finally, we will have some real impressions on the device not coming from scripted demos. There is even an app to send faxes!

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. appeared first on The Ghost Howls.

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The Ghost Howls

MAY 15, 2023

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. More info (Ultraleap teasing a new device) More info (Maybe a new sensor is coming) Has Palmer Luckey tried the Apple headset? Are you ready?

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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The Ghost Howls

MARCH 13, 2023

First of all, it seems that the headset is not a new product, but that Apple has been working on it for 7 years. It seems anyway that for the first time ever at Apple, Cook has this time now given priority to the operations team. There are some interesting pieces of information about the glasses inside the article.

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The Ghost Howls

NOVEMBER 21, 2022

Let’s see what have been the most interesting things happening in immersive reality…. Qualcomm and Niantic bet on the future of augmented reality with AR2. At it, it announced the Snapdragon AR2, a new chip optimized for augmented reality glasses. New rumors about the upcoming Apple headset.

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The Ghost Howls

NOVEMBER 13, 2023

Samsung is one of the most important smartphone brands, and probably one of the few brands in the world that can try to compete with Apple. But this headset looks to me arriving a bit too late and already chasing the Vision Pro, so probably Apple will win the first round. This means that iPhone users can not enjoy WebXR yet.

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The Ghost Howls

JUNE 12, 2023

Exactly one week ago, Apple announced the Apple Vision Pro, its first XR headset. It will be a shorter and maybe not-so-exciting newsletter, but I will be happy of having shed some light on other interesting pieces of news from this week in XR Stay tuned for my roundup about the Apple Vision Pro coming in the next few days!

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The Ghost Howls

MAY 1, 2023

many investors would have run away scared from immersive realities, causing the ruin of many companies in our field. More info News worth a mention (Image by Antonio De Rosa) Apple headset in the final sprint of production It couldn’t be an XR newsletter without a mention of the Apple headset!

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The Ghost Howls

SEPTEMBER 12, 2023

I hope to be wrong, of course: maybe Valve has just accelerated to launch its device before Apple may finally release its one. IVAS is meant to increase the capabilities of the soldiers deployed on the field thanks to the support of augmented reality glasses. And its latest update, dubbed the “Mixed Reality 2.0

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The Ghost Howls

OCTOBER 4, 2022

This would be a total pivot for Meta, which would so migrate away from the social importance of having eye and face tracking to compete directly with Apple in offering a consumer device totally dedicated to mixed reality. But NFTs should be bought with fiat currency and Apple will take a 30% cut out of them.

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The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

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The Ghost Howls

DECEMBER 4, 2023

More info Apple Vision Pro offers an incredible hand segmentation A leaked screenshot from an Apple Vision Pro devkit shows how the Vision Pro is able to show almost perfectly the hand of the user above virtual content. This would show the level of polish of the upcoming Apple headset. I will leave you the link to do that below.

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ARVR Magazine Podcast

SEPTEMBER 9, 2022

They are the developers of a new app called SunflowAR - an immersive web-based augmented reality (WebAR) experience developed with the aim to cut through news fatigue about the war in Ukraine, raise awareness about increased humanitarian needs in the region, and secure donations to help Ukrainian civilians.

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ARVR Magazine Podcast

SEPTEMBER 9, 2022

They are the developers of a new app called SunflowAR - an immersive web-based augmented reality (WebAR) experience developed with the aim to cut through news fatigue about the war in Ukraine, raise awareness about increased humanitarian needs in the region, and secure donations to help Ukrainian civilians.

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The Ghost Howls

AUGUST 14, 2023

This is a very useful resource for all of us XR developers that are going very soon going to experiment with Mixed Reality applications on a headset by Meta, Apple, or one of their competitors. Given the recent litigation between Apple and Epic, this was not something to be taken for granted.

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The Ghost Howls

MARCH 20, 2023

A pretty useless one, like all the rumors about Apple and its glasses. And instead… electronic components… wow, only geniuses at Apple could think about it. The fully immersive virtual world has been premiered at SXSW 2023 at TheMall, the world’s largest virtual mall. And luckily for you, I have one. Such great news!

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The Ghost Howls

AUGUST 21, 2023

More info Some new leaks on the Apple Vision Pro This has been a quite positive week to discover news about the Apple Vision Pro, thanks to a few leaks about it. My thoughts and prayers go to the dev team that violated the NDA of the Apple Vision Pro: Apple will find them and sue them to hell. RIP Kinect, again.

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The Ghost Howls

JULY 4, 2022

Of course for some ad-based tech companies, the current economic situation is not the only problem, but there is another big one which is Apple and its new privacy features embedded into iOS. But in the future, things may change: Apple, Pico, and Sony may change the current situation of the market. Don’t wake me up! Image by Meta).

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ARVR Magazine Podcast

SEPTEMBER 9, 2022

They are the developers of a new app called SunflowAR - an immersive web-based augmented reality (WebAR) experience developed with the aim to cut through news fatigue about the war in Ukraine, raise awareness about increased humanitarian needs in the region, and secure donations to help Ukrainian civilians.

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ARVR Magazine Podcast

SEPTEMBER 9, 2022

They are the developers of a new app called SunflowAR - an immersive web-based augmented reality (WebAR) experience developed with the aim to cut through news fatigue about the war in Ukraine, raise awareness about increased humanitarian needs in the region, and secure donations to help Ukrainian civilians.

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The Ghost Howls

JUNE 26, 2023

After having announced some of the features and the price just before the launch of the Apple Vision Pro, now the company formerly known as Facebook is already working towards the launch of the device. The Prime 3 combines the high-fidelity finger tracking typical of Manus gloves with per-finger vibrational feedback for added immersion in VR.

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The Ghost Howls

FEBRUARY 26, 2024

The hype for the Apple Pro is starting to deflate and it is possible to see that from some cues: for instance, there are more critics of the headset and fewer articles are talking about it. So at the beginning of next year, we may have huge players like Apple, Google, and Meta battling for the high-end XR sector.

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The Ghost Howls

OCTOBER 23, 2023

After this update, Cix Liv and other VR people (like the usual Brad) said that the rumor in town is actually not that Bytedance is closing Pico, but that Pico will focus mostly on MR to chase Apple with its Vision Pro and will shut down its VR business. Please donate to the Red Cross to handle the current humanitarian situation in Ukraine.

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The Ghost Howls

MARCH 6, 2023

It has announced that the business edition of the Vive XR Elite is coming , and also the release of the business edition of Viveverse, which will offer enterprise immersive spaces for remote collaboration. Please donate to the Red Cross to handle the current humanitarian situation in Ukraine. HTC has made its moves at MWC, too.

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The Ghost Howls

SEPTEMBER 25, 2023

Immersed is a reliable company, but it never shipped a headset, so I’ll feel more confident when the first people receive their units. Let’s see what happens… some people are afraid this may become a DecaGear 2, but personally, I think that Immersed can deliver. As an entrepreneur, I understand.

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The Ghost Howls

AUGUST 1, 2022

He also is aware of Apple entering the market, and said his employees that the battle between Meta and Apple is a battle between open ecosystems vs closed ecosystems. Venice Immersive is the VR branch of the Venice Film Festival. More info (Venice Immersive) More info (Official lineup of Venice Immersive).

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The Ghost Howls

AUGUST 8, 2023

Let’s leave the summertime sadness to Lana Del Rey… Top news of the week (Image by Immersed) Immersed announced Visor headset The company Immersed is well known in the VR community for its productivity application to have a multi-monitor setup for your computer in virtual reality.

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The Ghost Howls

AUGUST 22, 2022

Are you ready to discover what has happened this week in immersive realities? Apple releases new interesting research on Nerf. There is a lot of hype on Apple’s research on Neural Radiance Fields, and their ability to reconstruct 3D scenes. And now here you are the link to donate: Support The Red Cross in Ukraine.

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The Ghost Howls

JULY 17, 2023

Roblox has 66M users , and the fact that some of them may buy a VR headset to try their worlds in an immersive way can only be positive for the sales of Quest and VR in general. This allows for watching the Vision Pro emulator in stereoscopic VR, giving people the closest simulation possible of the Apple device.

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The Ghost Howls

JANUARY 30, 2023

I’ve read a lot of articles and XR news this week, but actually, at the end of the day, nothing relevant has happened, except for the usual rumor about Apple… so you can close this roundup now… no ok, I’m kidding! This doesn’t sound to me very “Apple”. And by the way, on the personal side, things are going well for me!

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The Ghost Howls

NOVEMBER 9, 2023

More info Some news about Apple Vision Pro The news and rumors about Vision Pro never end. In these two weeks, we got to discover that Apple is planning to organize demo sessions of Vision Pro inside the Apple Store venues and that in the beginning, the only way to buy a Vision Pro will be going to an Apple Store.

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