Niantic’s AR Lessons: The Business Angle
AR Insider
JUNE 26, 2020
This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part II: Niantic. Indeed, it’s often cited among a small handful of AR players today that are generating real revenue, including an estimated $3 billion+ to date. It includes some of its data and takeaways. billion by 2023.
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