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Big XR News from NATO, Google, Adobe, and Apple

XR Today - Mixed Reality tag

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

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Which XR Firms Are Leading the Charge for Interoperability? 

XR Today - Mixed Reality tag

billion by 2030, XR is attracting the attention of not just countless consumers but endless business leaders too. Most XR pioneers and early adopters want to continue leveraging the benefits of the tools they already use in more immersive environments. The market for extended reality is booming.

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How Big is the Augmented Reality market?

XR Today - Augmented Reality tag

through to 2030. Fortune Business Insights suggests the market will be worth around $97.76 Platforms such as Meta’s Spark AR, as well as the AR APIs, SDKs and toolkits available from leaders like Google and Apple are opening the door to more innovation in the space. billion by 2028, representing a growth rate of 46.8%

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Top AR Smart Glasses Providers for 2024

XR Today - Mixed Reality tag

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. billion by 2030. Read up on the latest RealWear news here. → Explore RealWear Microsoft Microsoft’s smart glasses are designed with a focus on the mixed reality landscape.

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Caregility Opens XR Solution at Saudi’s Seha Virtual Hospital

XR Today - Mixed Reality tag

These include Oracle Cloud, Microsoft Azure, Amazon Web Services (AWS), and Google Cloud Platform (GCP). Saudi Aramco, the world’s biggest energy supplier, became a top funder for immersive firm PIXO XR to train and upskill workers in the country.

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XR Smart Glasses Market Map: The Top Providers for 2023

XR Today - Mixed Reality tag

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Today, the market for smart glasses is growing at a CAGR of 10.3%, expected to reach a value of around $12.76 billion by 2030.

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Game On! The Top 10 Video Game Trends In 2024

Bernard Marr

While virtual and augmented reality (VR/AR) applications are just beginning to be used in industry, gamers have been using headsets to enter fully immersive worlds for years. However, other cloud services continued to grow, including Nvidia's GeForce Now and Microsoft's Xbox Cloud Gaming. billion by 2030.

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