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Analyst: Vision Pro Demand Fell “sharply beyond expectations,” Leading Apple to Reduce Shipments for International Debut

Road to VR

Independent tech analyst Ming-Chi Kuo maintains Apple may be reducing Vision Pro shipments for its international debut by a wide margin due to demand falling “sharply beyond expectations” in the US market. Apple hasn’t intimated yet when we can expect international availability of Vision Pro however.

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Meta is Reportedly Partnering with LG to Create Apple Vision Pro Competitor

Road to VR

Meta is reportedly teaming up with South Korean tech giant LG Electronics to offer up competition to the Apple’s forthcoming Vision Pro mixed reality headset, which is slated to arrive sometime in 2024. Provided the report is true, it seems some very distinct battle lines are being drawn.

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Samsung Files Trademark for ‘Galaxy Glasses’ AR/VR Headset

Road to VR

Samsung announced last month it was partnering with Google and Qualcomm to develop an XR device, something the company said at the time was “not too far away.” ” Google is building the software, while Samsung builds the hardware.

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Google Reportedly Plans To Provide System Software For AR Glasses From 2025

Upload VR

Google reportedly plans to provide AR glasses system software for hardware companies from 2025. In June Business Insider's Hugh Langley reported that Google had cancelled its own glasses hardware project amid the mass layoffs at the company and the departure of its AR/VR chief Clay Bavor.

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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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Meta Reportedly Partnering With LG For 2025 Quest Pro Successor

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The first product from the partnership is reportedly slated for 2025, priced at around $2000. For example, several sources suggested Quest Pro would be named "Quest 2 Pro" and that Apple Vision Pro would be called "Apple Reality Pro". How LG's branding will appear on the reported 2025 headset is not yet known.

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Will Google I/O Take Over XR & Spatial Computing?

XR Today - Augmented Reality tag

Tomorrow, Google’s I/O conference is poised to showcase its latest updates concerning its extensive technology portfolio. From smartphones to AI, Google is very much positioned in the enterprise solutions space with its products. The firm has recently partnered with Samsung and Qualcomm to work on an upcoming XR headset.

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