XR Today - Augmented Reality tag

JANUARY 23, 2024

The Agency of Record for The Royal Institute of Traditional Arts in Saudi Arabia owns AI Safer and is set to start leveraging the technology for visitors by March 2024. ARway is debuting its spatial application on the realityOS ecosystem to mark Apple’s debut on the market next week, ready for Vision Pro’s Feb 2nd US launch.

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XR Today - Mixed Reality tag

JANUARY 24, 2024

This week, AR instructional solutions provider Taqtile announced official support for Microsoft’s Unity-based Mixed Reality Toolkit 3 (MRTK3) in a move to broaden the usability of its Manifest application ready for a “growing number” of OpenXR devices in 2024.

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Upload VR

MAY 18, 2023

A new report from Bloomberg's Mark Gurman includes some interesting claims about the history of Apple's head mounted displays development effort. In January, Gurman reported that Apple had indefinitely postponed the AR glasses , shifting its full focus to the upcoming headset and development of a more affordable model down the line.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Microsoft and Zoom have also released their respective apps into the Vision Pro this week. Apple has already sold 200,000 devices in the first week, which is impressive.

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. The firm’s first XR headset is due soon, and with it comes a spatial computing ambition that draws similarities and differences to Lenovo, Microsoft, Meta, HTC VIVE, and other XR headset vendors. Just days after the Sapetop announcement, Apple revealed its Vision Pro product.

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XR Today - Virtual Reality

NOVEMBER 29, 2023

What a year 2024 has been for XR. Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets. At the start of the year, the technology industry faced layoffs as some major firms, such as Meta, started 2023 cautiously.

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XR Today - Mixed Reality tag

FEBRUARY 12, 2024

With the debut of Vision Pro and spatial computing hitting the mainstream, audiences could reasonably assume that firms with established XR projects and products, such as Microsoft or Snap, would re-establish their investments in XR. Profoundly suggesting that Microsoft is dropping support for the two products.

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XR Today - Mixed Reality tag

FEBRUARY 12, 2024

With the debut of Vision Pro and spatial computing hitting the mainstream, audiences could reasonably assume that firms with established XR projects and products, such as Microsoft or Snap, would re-establish their investments in XR. Profoundly suggesting that Microsoft is dropping support for the product.

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AR Insider

APRIL 6, 2020

units by 2024, which is a compound annual growth rate of 81.5 Microsoft committed 100,000 units to the U.S. This category includes Magic, Leap One and Nreal Light. Given Magic Leap’s rumored 6K unit sales and Nreal’s late-year launch, 250,000 units in 2020 would have to rely on hefty enterprise HMDs sales.

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The Ghost Howls

AUGUST 28, 2023

Then the wish to compete with Apple may not become a reality: when the Vision Pro was announced, Samsung didn’t expect such cool features from it, so it delayed the announcement of the headset to have the time to increase its capabilities. More info Is Apple working on the Vision Pro since 2007?

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XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. Auidences are watching, developers are already working on realityOS applications, and XR device vendors are making a move towards the spatial computing trend of 2024. It is early 2024, and the year could flip. Instead, Apple is moving straight towards spatial computing.

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AUGUST 31, 2023

Magic Leap 1 AR headsets will "cease to function" from 31 December 2024, the company announced. Magic Leap sent an email to all customers containing the following: As such, we are announcing that Magic Leap 1 end of life date will be December 31, 2024.

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The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

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XR Today - Mixed Reality tag

NOVEMBER 15, 2023

Although spatial technology has existed for some time, companies like Apple have spawned new interest. Tools like the Apple Vision Pro, combined with a collaboration tool like Microsoft Teams, link the real world to digital content. As a result, the spatial computing market is growing, set to reach an incredible $544.6

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XR Today - Virtual Reality

DECEMBER 29, 2023

This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world. You can integrate third-party MDM solutions such as Ivanti, Microsoft Intune, and VMWare Workspace One.

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XR Today - Augmented Reality tag

JULY 11, 2022

As the XR landscape continues to grow, accelerating towards an expected value of $300 billion by 2024, immersive technology is evolving at an amazing rate. Innovators in the world of Mixed Reality, Microsoft relies heavily on concepts like hand and eye tracking to help users combine the physical and digital worlds.

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XR Today - Augmented Reality tag

JANUARY 5, 2024

As the Meta Quest 3, Apple Vision Pro, HTC VIVE XR Elite, Pico 4 Enterprise, Lenovo VRX, and, most recently, the Varjo XR-4 walk the extended reality (XR) runway, a gradual but measurable uptick in renewed consumer interest in all things immersive builds momentum. 2024: The Year of XR Learning? billion USD uptick.

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The Ghost Howls

MARCH 30, 2020

Waiting until now would mean that next VR game by Valve would come out in 2024–2025… do you really think they don’t want to make the ecosystem to grow now? The same day of the launch of Half-Life: Alyx, Hewlett-Packard has announced its new virtual reality headset, the Reverb G2 , made in collaboration with Microsoft and Valve.

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XR for Business Podcast

DECEMBER 18, 2019

And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. And now, to this day, I think it remains Microsoft’s best pivot ever. Alan: Have you been to the Microsoft campus? I don’t know about Magic Leap yet.

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XR for Business Podcast

DECEMBER 18, 2019

And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. And now, to this day, I think it remains Microsoft’s best pivot ever. Alan: Have you been to the Microsoft campus? I don’t know about Magic Leap yet.

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XR for Business Podcast

DECEMBER 18, 2019

And then even Magic Leap, I've heard rumors that they're going to be introducing an enterprise division, or an enterprise something. And now, to this day, I think it remains Microsoft's best pivot ever. Alan: Have you been to the Microsoft campus? It's not your drab, beige Windows building, or Microsoft Word.

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Robert Scoble

MAY 31, 2022

Unless I was working at Meta or Apple or Snap. This is why Magic Leap has a new shot at life that I also didn’t see, due to its cord and lack of consumer experiences. In 2024’s devices screens will be virtualized, too, so the hard field of view numbers won’t matter nearly as much.

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Upload VR

JANUARY 14, 2023

And if you stack the billions spent there against Sony, Microsoft, Magic Leap, Google, Apple and others, are all these executives investing too much on AR & VR, or too little? Does “bit” understate or overstate how much faster things could have gone?

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XR for Business Podcast

DECEMBER 18, 2019

And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. And now, to this day, I think it remains Microsoft’s best pivot ever. Alan: Have you been to the Microsoft campus? I don’t know about Magic Leap yet.

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The Ghost Howls

SEPTEMBER 24, 2019

At Tilt Five, we designed a really clever system that only works on tabletop experiences but it has features that are just leaps and bounds above what the big Magic Leap or HoloLens type AR systems are. If a family can afford spending the money for 4 Magic Leap Ones, they can play this board game together (Image by Road To VR).

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The Ghost Howls

OCTOBER 30, 2022

Meta wants all of us closed in a VR prison, but Apple/Snap/Niantic instead are the good guys doing AR. That’s why its greatest bet is AR glasses that are coming from 2024 or 2026. Tim Cook says that Apple is not interested in the metaverse to distinguish itself from Meta. Meta is bad, Apple is our savior!

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The Ghost Howls

JANUARY 24, 2022

The product is still being built, and the expected release date is 2024. Google is also hiring high-profile people for it, like Bernard Kress, principal optical architect on Microsoft’s HoloLens team, and Paul Greco, the previous CTO of Magic Leap. Image by Microsoft). Other relevant news.

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XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

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The Ghost Howls

DECEMBER 13, 2021

Microsoft and Samsung may be partnering for an AR device. According to Korean media, Samsung Electronics is working with Microsoft on a new augmented/mixed reality project “involving HoloLens”. Apple is entering the XR field, and Facebook is currently dominating the VR market. Apple headset may be very lightweight.

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