XR Today - Augmented Reality tag

NOVEMBER 30, 2022

Augmented reality (AR) is taking the world by storm, and here is a guide to how international firms are leveraging the technology. Out of all forms of extended reality (XR) available today, AR is debatably the most accessible. An Introduction to Augmented Reality. A Guide to Augmented Reality 101.

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Augmented Reality AR Hardware Immersion 82

RealVision VR

SEPTEMBER 13, 2020

Augmented Reality’s time has come. Augmented Reality is finally coming-of-age. While everyone counted on Magic Leap to bring AR eye-wear to the masses, what Magic Leap did in-fact was lend a stigma to Augmented Reality with unfulfilled promises. Cinematic AR films: A new genre for Home Entertainment.

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Augmented Reality Magic Leap Filming AR 74

ARVR

APRIL 19, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” But when technical and practical realities caught up with spatial computing….it It’s not the revolutionary platform shift touted circa-2016.

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Apple AR Retail Augmented Reality 130

UploadVR Between Realities podcast

JUNE 16, 2017

For a prime example of an imminent disruption long in the making, let’s take a look at the current state of augmented reality glasses. RIM stayed enterprise-focused for so long, they were completely upended when Apple decided to stop segmenting the market and just build a better phone for everyone.

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Augmented Reality AR Apple Strategy 159

Road to VR

AUGUST 29, 2017

In an answer to Apple’s recently released ARKit , a developer tool used for making augmented reality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Nougat and above.

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Google Apple Augmented Reality AR 260

TechCrunch VR

OCTOBER 20, 2020

For all of the investors preaching that augmented reality technology will likely be the successor to the modern smartphone, today, most venture capitalists are still quite wary to back AR plays. Tipatat Chennavasin, The Venture Reality Fund. Brianne Kimmel, Work Life Ventures. Jacob Mullins, Shasta Ventures.

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Augmented Reality Magic Leap Hardware AR 122

VRScout

FEBRUARY 16, 2022

Niantic flipped the mobile gaming world upside down back in 2016 when they launched their AR mobile app Pokémon GO and started a global craze that still maintains a loyal player base to this very day. Augmenting reality isn’t just about what you see, but also about what you hear.

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Sony Technology AR Augmented Reality 434

AR Insider

FEBRUARY 24, 2021

The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. by Kif Leswing, CNBC.

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Augmented Reality Amazon Apple Virtual Reality 196

ARPost

SEPTEMBER 23, 2022

The following subcategories are considered part of the metaverse: Virtual reality; Augmented reality; NFT; Crypto; Blockchain; Gaming platforms (this is far-fetched, but it is true that the whole 3D modeling part is based on the gaming industry, as well as much of the interaction programming). Let’s take a step back.

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Hardware Retail Augmented Reality Virtual Reality 376

UploadVR Between Realities podcast

MARCH 6, 2017

As if you couldn’t tell by the fact a lot of people spent a large part of 2016 playing it, Niantic’s Pokemon GO was a huge success. The augmented reality (AR) app took the world by storm in the second half of the year and raked in tonnes of cash as a result. on gaming apps in 2016, over $7 more than the $70.44

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Augmented Reality AR Data Apple 157

Road to VR

JANUARY 21, 2022

A report by The Verge maintains Google is also now gearing up to produce an AR headset that could directly compete with similar offerings from the likes of Apple and Meta. Around 300 people are purportedly working on Project Iris, however Google plans to expand by “hundreds more.”

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Google AR Holography Magic Leap 362

Road to VR

NOVEMBER 5, 2019

Apple is developing an AR headset; so much is clear from its many AR-specific job listings and even its latest version of iOS, which includes a stereoscopic renderer. SEE ALSO Apple AR Headset FOV, Codename, and Stereoscopic Rendering Mode Reportedly Found in iOS 13.1. Image courtesy HTC. A lump sum payday? A piece of licensing?

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Apple AR Taiwan HTC 137

ARVR

JULY 9, 2020

A brief summary (Part 1) What is Augmented Reality? What are some of Augmented Reality problems and challenges? Augmented Reality?—?Definition, Augmented Reality = real object marker + virtual object by fernanda rodríguez. Evolution of Augmented Reality (Craig, 2013) by fernanda rodríguez.

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Road to VR

AUGUST 8, 2019

“We will continue to focus on developing our content, gaming, and augmented reality platforms to enhance the Snapchat experience for our community,” Snap CEO Evan Spiegel said in a memo obtained by Reuters. SEE ALSO The 3 Biggest Challenges Facing Augmented Reality Today.

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AR Augmented Reality Gaming Wearables 233

The Ghost Howls

MAY 8, 2023

The first one is that since the Gaming Showcase is happening on June, 1st, it seems positioned in a way to make Meta perform some announcements right before the Apple WWDC. Apple WWDC is where the Apple Reality headset may be announced, and it is taking place on June, 5th. The price is going to be very cheap: only £79.99.

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ARPost

JULY 30, 2020

Hearables with augmented reality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies. How Augmented Reality Works. See Also: What Is the Difference between Virtual Reality and Augmented Reality?

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Augmented Reality Technology Wearables Machine Learning 534

Life at the Feeding Edge

JUNE 8, 2023

Tweet In 2016 I wrote Cont3xt the follow up to Reconfigure and part of that was an upgrade our lead character gets. The second she gets an EyeBlend headset, state of the art (and still just a little ahead of Apple and co’s attempts. Rather like all the developers are doing right at the moment.

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Apple Unity Augmented Reality 81

Ryan Schultz

FEBRUARY 10, 2024

Alas, there is no word yet on when we non-Americans will be able to order this device, although at least one VR YouTuber, Brian Tong, has heard (via his unofficial, internal sources) that Apple is planning to expand access to the U.K. Apple has announced in a Feb. And yes, I do mean expensive. On the U.S.

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Virtual Reality Apple Zeiss Video 52

AllThingsVR

NOVEMBER 17, 2016

Apple has a secret team working to make the iPhone’s camera a portal to augmented reality By adding AR technology into the iPhone’s camera software, Apple wants consumers to be able to point the phone at a real-world object and have it be recognized, according to the person familiar with the matter. Read more here.

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Apple Augmented Reality Groups AR 70

Road to VR

MARCH 19, 2017

” 2016 saw the arrival of 3 major consumer virtual reality headsets, the Oculus Rift, HTC Vive and PlayStation VR. billion in 2016 to $18.6 IDC themselves predicted in 2011 that by 2015, Microsoft’s then new (and now dead) Windows Phone platform would overtake Apple’s IOS as in the mobile phone market.

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AR Virtual Reality Magic Leap Samsung 266

Road to VR

MAY 4, 2017

The Meta 2 augmented reality dev kit began pre-orders in March of 2016 and has apparently seen quite a bit of interest. By the end of 2016, the company says they began shipping the first Meta 2 dev kits, and by the end of 2017 they expect to ship some 10,000 headsets.

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AR Augmented Reality Magic Leap Immersion 241

ARVR

OCTOBER 7, 2020

As AR ( Augmented Reality ) is becoming more and more popular, it’s turning into a buzzword. In 2016 the immersive technology was globally used through the app Pokemon GO. Big names such as Apple, Microsoft, Facebook and Google are rapidly developing the technology, making it accessible to many industries.

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Trends AR Augmented Reality Healthcare 130

ARVR

APRIL 5, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” But when technical and practical realities caught up with spatial computing….it It’s not the revolutionary platform shift touted circa-2016.

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Wearables AR Strategy Apple 130

ARVR

APRIL 15, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” But when technical and practical realities caught up with spatial computing….it It’s not the revolutionary platform shift touted circa-2016.

AR 130

AR Wearables Apple Augmented Reality 130

ARVR

FEBRUARY 25, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” But when technical and practical realities caught up with spatial computing….it It’s not the revolutionary platform shift touted circa-2016.

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AR Virtual Reality Augmented Reality Apple 130

AllThingsVR

MARCH 22, 2017

6 Ways to Invest in Augmented Reality Augmented reality is generating a lot of excitement, particularly with rumors that Apple will enter the market sometime soon, alongside others such as Microsoft and Google.

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Augmented Reality Virtual Reality Microsoft Apple 70

Road to VR

OCTOBER 28, 2017

Brian Blau is the vice president of research for personal technologies at Gartner Research where he’s in the business of making predictions about the consumer adoption of virtual reality and augmented reality technologies.

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Industry AR Apple Virtual Reality 205

VRScout

SEPTEMBER 19, 2016

You can enjoy the full audio recording below: Episode 28 of the VRScout Report, we got new 360 toys on iOS, Hololens is helping elevator technicians, VR might help you control your dreams, Apple CEO Tim Cook on augmented reality, VR/AR industry funding wrapup, and more… iOS NOW CAN TAKE 360 PHOTOS WITH GOOGLE CARDBOARD CAMERA, TOO.

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Razer Augmented Reality Fove Oklahoma 150

VRScout

MAY 7, 2017

Augmented Reality. This year, the star of the show was Augmented Reality. This is why Facebook announced their intention to make the camera “the first augmented reality platform.” It’s been viewed 15 million times so far, since it was posted in December 2016. Apple WWDC : June 5-9, 2017.

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Technology Immersion 360 Video Augmented Reality 232

Hypergrid Business

JANUARY 25, 2023

AltspaceVR was a consumer-focused immersive space that could be accessed either via the desktop or through a virtual reality headset. Since its launch in 2016 , the platform has hosted big names and quickly became the go-to platform for virtual concerts, stand-up specials, and other metaverse happenings. million in 2022.

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Microsoft Virtual Reality Augmented Reality Apple 144

VRScout

JUNE 18, 2017

Augmented reality (AR) became more widely known after the success of Pokémon Go in 2016. In 2016 alone, there was over $1.6 The leaders of tech juggernauts like Apple, Google, and Facebook have been making aggressive moves into the space while publicly endorsing the world-changing potential of AR.

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Augmented Reality Microsoft AR Apple 302

UploadVR Between Realities podcast

JANUARY 31, 2017

Valve promised OpenVR support for Mac users in late 2016. ” That should mean that developers are able to start testing their VR content on Apple’s operating system, though Valve’s precautions in wording should be taken to heart. Now in early 2017, the company is taking the first steps towards that promise.

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Apple Augmented Reality Oculus HTC 100

XR Today - Augmented Reality tag

JUNE 7, 2023

Hexa’s platform enables Amazon users to create, view, and store real-time 3D assets for virtual try-ons, augmented reality (AR) content, and 360-degree video. It seems the Apple Vision Pro is a UI that sits on AR but serves VR content, on-demand. Look what The New Yorker did with their cover in 2016.

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Amazon AR Augmented Reality Retail 71

XR Today - Augmented Reality tag

SEPTEMBER 22, 2022

The history of augmented reality (AR) started in 1968 at Harvard with the invention of the first AR head-mounted display (HMD) system. In 2017, Apple CEO Tim Cook , a huge augmented reality enthusiast, stating that AR could be used “everywhere” ― “in education, in consumers, in entertainment, in sports” .

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AR Insider

MAY 27, 2020

We see this development in technologies such as Augmented Reality (AR), Virtual Reality (VR) and Blockchain. Google Trends indicates a smaller impact for the term “Augmented Reality,” while “Remote Support” shows much stronger relevance. — Tim Cook, 2016. AR is a good example of this.

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AR Insider

OCTOBER 1, 2019

At an event in San Jose, California, Facebook introduced its plan for augmented reality glasses, where users will be able to pull up a visual display on top of what’s actually in front of them. Microsoft won the PC era and now has a tablet business, while Apple and Google have the dominant mobile operating systems.

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Amazon San Jose Google Microsoft 156

Peter Graham

FEBRUARY 10, 2020

Plenty of companies are interested in the possible use cases of augmented reality (AR), from entertainment to education and retail. Facebook, Microsoft, Google, Apple – CEO Tim Cook recently reiterated his excitement for the technology – are all heavily involved in the space.

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AR Augmented Reality Microsoft Entertainment 89