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The XR Week Peek (2024.02.06): Apple ships the Vision Pro, Meta had record revenues, and more!

The Ghost Howls

My feed on social media is full of posts about the Apple Vision Pro, which has just been released a few days ago. So, as you can expect, a big part of this newsletter will be about Apple’s device, but actually there are also a few interesting pieces of news that regard other products and other companies.

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Big XR News from Unity, Meta, Lamina1, and Apple

XR Today - Mixed Reality tag

As the ever-growing technology space finds its footing in enterprise and for consumers, industry leaders are ensuring that the market stands upon a strong foundation of industry-wide collaboration and rich design tools. On the other hand, Unity is introducing tools that leverage AI to simplify XR content creation processes.

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Major Partnerships set to Revolutionize XR Training

XR Today - Virtual Reality

Speaking on the Unity integrations, Ivan Rajkovic, CEO of SpectreXR, noted: We’re excited to expand hand-tracking support for OctoXR and enable even more Unity developers to create immersive and engaging interactive VR/AR experiences. Unity itself is a highly accessible graphics engine ready for a range of developers.

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The XR Week Peek (2023.12.04): Varjo announces XR-4 headset, Quest 2 sells much more than Quest 3, and more!

The Ghost Howls

More info (Quest 3 going ok in Steam Hardware Survey) More info (Quest 2 selling much better than Quest 3 on Amazon) HTC announced the Vive Ultimate Tracker Finally, HTC has officially announced the Vive Ultimate Tracker, its standalone inside-out tracker unit. This would show the level of polish of the upcoming Apple headset.

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Trends and predictions for XR in 2024

The Ghost Howls

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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Apple Embraces VR: Every Virtual Reality Announcement From Today’s WWDC Keynote

Road to VR

At Apple’s World Wide Developer Conference today, the company made a major shift in their embrace of virtual reality with several new VR announcements during the event’s opening keynote. Today marks a major shift in Apple’s public support for virtual reality. Photo courtesy Apple.

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Apple Unveils ARKit For Augmented Reality

VRScout

Apple is jumping firmly into the world of augmented reality. Announced during WWDC, ARKit brings AR development tools to iOS, allowing your phone’s sensors to detect things like depth, ambient light, and motion. Apple also showed off what the new development tool would look like with the popular AR game Pokemon Go.