AR Insider

APRIL 12, 2021

This week, Apple and Epic continue to exchange blows, Tom Brady leans into NFTs and Vuzix forms partnership with TechSee. Let’s dive in… Apple says Epic’s Fortnite lawsuit is a marketing stunt to revive ‘flagging interest’ in the game. W elcome back to Spatial Beats. More from AR Insider….

Apple 221

Apple Haptic Eye Tracking California 221

VRScout

JUNE 5, 2017

Apple’s new iMacs are now powerful enough to support VR. Apple unveiled macOS High Sierra during WWDC. Apple Embracing Virtual Reality. Apple’s senior vice president of software engineering Craig Federighi took the stage and confirmed that “Valve is bringing SteamVR to Mac.”

Apple 373

Apple Unreal HTC Unity 373

Upload VR

MARCH 20, 2024

While Apple Vision Pro validated much of what Meta (formerly Facebook) did in VR over the last decade, the headset also echoes work under Google's umbrella at Job Simulator development studio Owlchemy Labs. When we first tried the Apple Vision Pro, we were like, 'yes!' With Apple, you can use Swift UI.

Simulation 118

Simulation Apple Hand tracking Google 118

The Ghost Howls

JULY 10, 2023

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

Samsung 221

Samsung Apple Las Vegas China 221

The Ghost Howls

JULY 18, 2022

I think this is a very smart pricing strategy, because it more or less replicates the one of HoloLens 2, while undercutting it by $200 in its lowest tier. Apple to launch a second “more affordable” headset in 2025. These are all right considerations, but it is also true that Magic Leap has much better visuals. Other relevant news.

Magic Leap 428

Magic Leap Apple Unity Machine Learning 428

XR Today - VR Headsets tag

MAY 28, 2024

The Apple Vision Pro Developer Kit, Apple’s collection of tools designed to support app development, has been available for a while now. In fact, Apple opened the program for applications long before the spatial computing headset ever hit the market. What is the Apple Vision Pro Developer Kit?

Apple 63

Apple Tools Eye Tracking Unity 63

The Ghost Howls

MAY 13, 2024

Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027. What a time to be alive! Matt Miesnieks said that the rumor aligns with some things he heard.

Leap Motion 318

Leap Motion Hand tracking Apple Data 318

Upload VR

JANUARY 31, 2024

Resolution Games is the developer behind Game Room, a spatial board & card game collection launching on Apple Vision Pro this week. Initially spotted during the Apple Vision Pro reveal, we've known for sometime that Game Room would be a launch game but until now, very little was known about it. It's also coming to iPhone and iPad.

Apple 100

Apple Gaming AR Strategy 100

XR Today - Virtual Reality

JANUARY 1, 2024

Apple began building the Apple Vision Pro with a focus on enterprise needs. 2. Spatial Computing Reduces Reliance on Controllers In the past, most virtual reality headsets came packaged with controllers designed to help users interact easily with digital content.

Trends 254

Trends Virtual Reality Haptic Eye Tracking 254

Upload VR

JUNE 9, 2023

A conversation could be coming to your home in the next five years and it is probably as unavoidable as those previous ones: Are you on a Meta Quest or do you have Apple Vision? But, right now, Apple just showed up to VR in a very big way and validated almost all the most forward - thinking work at its fastest-moving competitor.

Apple 145

Apple California Wearables Hand tracking 145

Road to VR

NOVEMBER 21, 2017

Kim said that the Gear VR is “fully mobile, quickly attaches via a cell phone, and affordable” while the Odyssey offers a “premium experience coming from the positional tracking of the headset and the controllers, and the computing power of the PC.” LISTEN TO THE VOICES OF VR PODCAST. Support Voices of VR.

Strategy 202

Strategy Immersion Samsung Controllers 202

XR Today - Mixed Reality tag

MAY 3, 2024

Apple Vision Pro battery life has been a hot topic of conversation ever since Apple announced its proprietary spatial computing headset. Apple chose this design strategy for a reason. Apple Vision Pro Battery Life: The Basics So, how much battery life do you actually get with the Apple Vision Pro?

Apple 82

Apple How To Tips Software 82

Road to VR

FEBRUARY 14, 2019

We are vulnerable on mobile to Google and Apple because they make major mobile platforms. From a timing perspective, we are better off the sooner the next platform becomes ubiquitous and the shorter the time we exist in a primarily mobile world dominated by Google and Apple.

Strategy 235

Strategy Unity Google Apple 235

The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). And they are entering it to dominate it.

Trends 447

Trends Apple Google Unity 447

The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. More info (Somnium Space 3.0

Apple 288

Apple Ukraine Samsung Data 288

AR Insider

NOVEMBER 19, 2020

The thought is that devices like Apple Watch and AirPods condition consumers to wear sensors on their bodies, and thus acclimate to the cultural shift that will be required for AR glasses. Classic Apple. That includes smartwatches and “hearables” such as Apple AirPods and its equivalents. Trojan Horse.

Wearables 336

Wearables AR Apple Strategy 336

Road to VR

JANUARY 3, 2024

Apple Announces Vision Pro Image courtesy Apple The News Apple announced is Vision Pro headset in June of 2023 marking the company’s first public step into the XR headset space. Apple also boldly announced the headset’s staggering $3,500 price, despite a launch date set for nearly a year later.

Apple 336

Apple Sony HTC Hardware 336

Road to VR

AUGUST 23, 2023

Alex From CHN (@ZGFTECH) August 23, 2023 In the video, we get a brief (if not anticlimactic) glimpse at what appears to be the Quest 3 headset and Touch controllers. Meta announced Quest 3 back in June, just days prior to the reveal of Apple Vision Pro.

Video 246

Video Strategy Conference Apple 246

AR Insider

MARCH 30, 2021

The thought is that devices like Apple Watch and AirPods could condition consumers to wear sensors on their bodies, and thus acclimate to the cultural shift that will be required for AR glasses. That includes smartwatches and “ hearables ” such as Apple AirPods and its equivalents. Part V: Apple. Trojan Horse. Trojan Horse.

Wearables 306

Wearables AR Strategy Apple 306

Road to VR

APRIL 25, 2024

Meta announced it’s licensing its XR operating system to select OEMs in a bid to become a more open alternative to Vision Pro, marking a monumental shift in the company’s XR strategy. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.

Google 230

Google Gaming Samsung Apple 230

XR Today - Mixed Reality tag

JUNE 7, 2023

Apple’s new visionOS operating system is easily one of the most anticipated new solutions announced at WWDC this year. For years, Apple fans have been left to scour the rumor mill for news about an impending Apple headset. Now we finally have not just one Apple VR/AR announcement, but multiple. What is Apple visionOS?

Apple 73

Apple Wearables Immersion AR 73

Upload VR

JULY 3, 2023

Palmer Luckey gave his take on Meta Quest Pro and Apple Vision Pro and explained what he would do differently if still at Oculus. Luckey On Apple Vision Pro Discussing VR, Diamandis first asked Luckey for his views on Apple Vision Pro. If Apple had tried to go after the low end of the market, that would've been a mistake.

Apple 122

Apple Eye Tracking Hardware Oculus 122

Road to VR

FEBRUARY 4, 2024

With Apple Vision Pro out in the wild, it’s likely that Meta’s Quest Pro line will evolve to become more of a direct competitor. Apple’s Bar With Vision Pro, Apple was clearly not aiming to make an affordable headset. But what could a Quest Pro 2 look like if Meta wanted to go toe-to-toe with Apple?

Eye Tracking 320

Eye Tracking Apple Arizona Strategy 320

Road to VR

OCTOBER 12, 2022

At some point in the near future, you’ll be able to hook up an Xbox controller to your headset and play console games from the Xbox Game Pass Ultimate library. Closed ecosystems focus on tight control and integration to create unique experiences and lock-in, although most of that value ends up flowing to the platform over time.

Microsoft 259

Microsoft Gaming Apple Tools 259

XROM

JUNE 5, 2023

Apple, known the world over for its exquisitely designed and finely crafted products, has long been anticipated to enter this new spatial realm. And now, with the announcement of Apple Vision Pro, those expectations have been richly fulfilled. billion people and large youth population.

India 72

India Industry Apple Government 72

Upload VR

MARCH 27, 2024

Kids who weren't born when he made that decision can now wear , with parental controls, a $500 wireless all-in-one headset with markerless inside-out tracking, precise 6DoF controllers, hand tracking, and mixed reality. It is 2024 now, and Apple just did two things to make Zuckerberg's case for empire-building genius much stronger.

Oculus 145

Oculus Alaska Apple Strategy 145

The Ghost Howls

NOVEMBER 24, 2023

After the latest Unite event, Unity has released in Open Beta the tools to develop applications for the Apple Vision Pro. For now, I’ve read the available documentation and I think it’s already worth telling you what are some very interesting tidbits that I’ve learnt about Apple Vision Pro development in Unity.

Unity 470

Unity Apple Eye Tracking Simulation 470

The Ghost Howls

MAY 15, 2023

According to a guy on Twitter that answered my post, Ultraleap should launch a new tracking controller this year. More info (Ultraleap teasing a new device) More info (Maybe a new sensor is coming) Has Palmer Luckey tried the Apple headset? We are all curious to see how this strategy will pay off.

Google 500

Google Samsung Apple Virtual Reality 500

Road to VR

SEPTEMBER 21, 2017

Apple’s newest iteration of the iOS mobile operating system is here, and with it comes the ability to turn your iOS 11 compatible device into an honest-to-goodness augmented reality viewer. The post 8 Cool AR Apps to Try Now That Apple iOS 11 is Here appeared first on Road to VR. Download here (free). Zombie Gunship Revenant AR.

Apple 210

Apple AR Augmented Reality Tools 210

The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

Oculus 257

Oculus Apple Hand tracking Magic Leap 257

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

Apple 144

Apple Google Amazon Augmented Reality 144

XR Today - Virtual Reality

FEBRUARY 6, 2024

The district chose to leverage Meta Quest 2 headsets due to the lineup’s affordability and features; the firm also chose ManageXR to help manage the mass fleet of XR devices due to the firm’s platform experience and features, such as remote management, update control, and detailed analytics.

Kentucky 296

Kentucky North Dakota Education Immersion 296

The Ghost Howls

JUNE 14, 2021

This week we had another report from supply chain analyst Ming-Chi Kuo, that is said to very reliable in rumors about Apple (even if he only made wrong predictions about Apple Glasses, but this is none of my business). More info (Report by Kuo) More info (Report about Apple Glasses). Apple announces minor XR news at WWDC 2021.

Apple 493

Apple Augmented Reality AR Virtual Reality 493

The Ghost Howls

AUGUST 24, 2020

Facebook already had full control of my Oculus and Facebook accounts, so it had already my XR data. That’s why Avi Bar-Zeev in a tweet on this topic talked about “the illusion of control” of our data : actually, Facebook already had it all. Zuckerberg wrote in a letter some years ago that he wants full control of the XR platform.

Unreal 438

Unreal Apple Government Data 438

The Ghost Howls

JUNE 26, 2023

Top news of the week (Image by Meta) Quest 3 launch is approaching Meta is following a strategy for the launch of the Quest 3 that is very different from the one that it used for the previous headsets. I just think that Meta is trying a new strategy to keep the hype high until September.

Unity 317

Unity Retail Eye Tracking Simulation 317

UploadVR Between Realities podcast

JANUARY 29, 2017

For every Nintendo there is a Sega and for every Apple there is a Microsoft. Our big question today is this: when it comes to VR, are Oculus and HTC the respective Apple and Microsoft of the industry? Oculus/Apple . The similarities between Oculus and Apple begin with a shared interest in controlled content.

Microsoft 100

Microsoft HTC Apple Oculus 100

The Ghost Howls

SEPTEMBER 26, 2023

You can see that the user is holding a Touch Plus controller (with the Oculus logo on the home button as some devkits have) confirming this. The “Applification” The Apple Vision Pro Since Meta is scared by Apple, I’m sure that Zuck will try to copy the same use cases Apple showed for its Vision Pro.

Data 409

Data AR Apple Hardware 409