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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

In my opinion, Magic Leap 2 is a superior device to HoloLens 2 (see my hands-on here ), so I think that with these prices, it can have good success in the enterprise market, starting to gain shares with regard to Microsoft. Apple to launch a second “more affordable” headset in 2025. Other relevant news. Image from the web).

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Spatial Computing: Expert Roundtable

XR Today - Virtual Reality

Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets. Betsy Gilbert: Most recently, the term has been more widely discussed due to Apple adopting the term to differentiate its offering from others.

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The XR Week Peek (2023.05.01): Meta still committed to the Metaverse, Jio launches Dive headset, and more!

The Ghost Howls

According to the CMA: “Microsoft already enjoys a powerful position and head start over other competitors in cloud gaming and this deal would strengthen that advantage giving it the ability to undermine new and innovative competitors.” So I wonder if this suspension could also change Microsoft’s future plans concerning the M-word.

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Could the 2020s Be the Decade When AR Glasses Replace the Smartphone?

ARPost

Many major tech organizations such as Apple, Facebook, Google, Microsoft, and Amazon are currently working on different types of smart glasses or headsets which are more affordable and widely available to consumers, which will eventually change how we view and interact with the world around us. Future Developments for AR Glasses.

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The XR Week Peek (2022.12.13): Upload Winter Showcase had many VR announcements, Pico prepares for the holidays, and more!

The Ghost Howls

When talking about augmented reality, one company that is for sure at the forefront of innovation is Snap. I see this as a way to port the classic in-app-purchases system to augmented reality lenses: you pay and you have more features for your lens, or you get an NFT associated with it, for instance. Some news on content.

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AR Glasses: The Golden Age of AR Content Is Near

Gravity Jack

We’re all familiar with the top eyewear brands — Ray-Ban, Burberry, Oakley, Apple (huh?), Microsoft (wait, what?). That’s right, in the not-so-distant future, we envision a world where consumers are getting their next pair of glasses from Apple’s Genius Bar or delivered to their doorstep by Snapchat.

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AR Glasses: The Golden Age of AR Content Is Near

Gravity Jack

We’re all familiar with the top eyewear brands — Ray-Ban, Burberry, Oakley, Apple (huh?), Microsoft (wait, what?). That’s right, in the not-so-distant future, we envision a world where consumers are getting their next pair of glasses from Apple’s Genius Bar or delivered to their doorstep by Snapchat.

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