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The 5 most important XR-related pieces of news from Google I/O 2023

The Ghost Howls

Last week, Google delivered its most important event of the year, the Google I/O. Of course, AI has been the star of the show , with the public release of Google Bard and the announcement of a new language model, but there have been also interesting pieces of news about XR.

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Editorial: We are entering into a new cycle of XR

The Ghost Howls

Standalone virtual reality, especially thanks to the price subsidization operated by Facebook, proved that with an easy-to-use device, good games, and an affordable price, VR could reach millions of people. Google joined forces with Samsung (and Qualcomm) to release a new headset soon. The big dogs are all coming.

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Google Promoting Pixel and Daydream VR Through Livestreamed Music Festivals

UploadVR Between Realities podcast

Google is entering the music festival realm this year with news that it’s sponsoring and livestreaming a series of five shows spread across five cities, in support of five different good causes. With GoodFest, Google is following in the footsteps of Apple, which has offered its own annual music festival for the last 10 years.

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Microsoft Just Bought VR Social App AltspaceVR

VRScout

Announced at today’s Windows Mixed Reality event in San Francisco, AltspaceVR will be joining Microsoft as part of the family. The announcement comes as Microsoft prepares to launch its own VR and AR platform, called Windows Mixed Reality, on October 17. Microsoft’s lineup of VR headsets.

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Is AR Shopping a Metaverse Precursor?

ARVR

Tools like Google Swirl offer both, which can boost conversion rates meaningfully. How Augmented Reality (AR) is Reshaping the Food Service Industry 3. Enterprise AR: 7 real-world use cases for 2021 Shopping Flow Against that backdrop, San Francisco-based Avataar has raised $45 million in Series B funding.

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The VRScout Report – The Week in VR Review

VRScout

SAMSUNG AT VIDCON: BIG ANNOUNCEMENTS. Samsung solidified its commitment to the virtual reality space with some big announcements that essentially add up to an end-to-end consumer VR solution. They are rebranding Milk VR to Samsung VR, and opening up the content platform to users.

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Hackathon Brings Much Needed Attention to WebVR

VRScout

Amir-Esmaeil Bozorgzadeh and his teammates Mohamedy Hamdy and Hossein Jalai over at Virtuleap see a future where WebVR will bring virtual reality to the masses through web browsers, rather than through a headset. Here is Yagiz Mungan’s (San Francisco) entry into the competition as an example of some of the concepts being entered.