Remove Course Remove HTC Remove Sony Remove Strategy
article thumbnail

Report: Sony Reduces PSVR 2 Production Forecast Amid Lackluster Preorders

Road to VR

Sony is reportedly lowering near term sales figures for its upcoming PSVR 2 headset, allegedly halving initial sales projections based on lackluster preorders. Citing people familiar with deliberations, Sony reportedly told a supply partner to expect reduced display panel orders, allegedly stating that it only expects to sell 1.5

Sony 338
article thumbnail

Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

It had a compelling reason to exist, which is why Microsoft directly competed against iPod Touch over the course of three device generations before eventually giving up the goat in 2011 and discontinuing the third-gen Zune. Currently major contenders are Meta, Sony, HTC, Valve, Pico, Pimax, and Apple starting next year.

Strategy 301
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

XR Year in Review: The Most Important Stories of 2023 and What They Mean for 2024

Road to VR

Sony Launches PlayStation VR 2 Image courtesy Sony The News After uncertainty about the company’s commitment to VR years after the launch of its first PSVR headset in 2016, Sony finally doubled down with PSVR 2. That leaves HTC to fall back to the enterprise sector, the one place where it has long had a strong reputation.

Apple 312
article thumbnail

Editorial: This VR cycle may take more time than expected

The Ghost Howls

PSVR 2 Hero view of PSVR 2 (Image by Sony Interactive Entertainment) I had big hopes for PSVR 2. I’m pretty sure that Sony is waiting the next few months to make some moves, there’s still the Black Friday and the Christmas Holiday that have to happen, but at the moment I do not see this device as disruptive to our ecosystem.

Apple 412
article thumbnail

The XR Week Peek (2024.05.14): New rumors on the Vision Pro 2, Ultraleap Hyperion, and much more!

The Ghost Howls

Chinese manufacturers BOE and SeeYA may provide cheaper displays in higher quantities than Sony is doing now, while Samsung may be supplying the DRAM components. The second is that “mistaken model of the strategic motivations”, which seems to aim at the fact that Meta has a clear strategy that is not (only) about data mining this time.

article thumbnail

The XR Week Peek (2022.07.04): Big tech companies perform budget cuts, Mojo tests its smart contact lens in-eye, and more!

The Ghost Howls

Of course for some ad-based tech companies, the current economic situation is not the only problem, but there is another big one which is Apple and its new privacy features embedded into iOS. I suggest everyone consider the possibility of harder times coming when defining the strategy of his own company. Some news on content.

article thumbnail

VRTUOLUO talks about its FBEC event and the VR ecosystem in China

The Ghost Howls

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.

China 318