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How XR Fan Engagement Brings Fans Closer to the Game

ARPost

This article isn’t about how XR can make a sports viewer into a finely-tuned machine, or how a sports viewer can become a star in their own right through things like esports. Followers of ARPost might remember that MVP Interactive also made appearances in our 2021 article about how and why brand engagement is driving XR development.

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How to Know If You're Dangerously Overheated

GizModo VR

Memphis, Tennessee hit a daily record high temperature of 100 degrees Fahrenheit (38 °C) on June 17. We’re only two weeks into summer, and heatwaves are already scorching the United States. Three days later Houston, Texas hit a daily record of 102 degrees (39 °C). Multiple regions of the country have seen dangerous … Read more.

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Bonnaroo Music Festival to Require Covid-19 Vaccination or Negative Test

GizModo VR

The Bonnaroo music festival in Tennessee will require all attendees to either provide proof they’ve been vaccinated against covid-19 or show a recent negative test for coronavirus in order to enter, according to a new notice on the festival’s website. The four-day festival starts September 2 and features acts like the… Read more.

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'Sometimes the Good Guys Win': Company Cancels Plans for Oil Pipeline Through Black Neighborhoods in Memphis

GizModo VR

It’s hard to find good climate news these days–but there’s some out of Tennessee. A company that was set to build a hotly contested oil pipeline through Black neighborhoods in Memphis said on Friday that the project is off. Read more.

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Nashville Bombing Suspect Was Anti-Government Extremist, Believed in Lizard People: Report

GizModo VR

In the early hours of Christmas Day in 2020, an RV in downtown Nashville, Tennessee, began broadcasting the sounds of gunfire and warnings for anyone in earshot to immediately evacuate. After about 15 minutes, it exploded , killing the perpetrator, wounding at least eight others, and damaging hundreds of buildings. Read more.

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How and Why Brand Engagement Is Driving XR Development

ARPost

Brand engagement experiences and LBEs aren’t always one-to-one, as most of the examples that this article looks at can be launched anywhere that an image target or QR code is located. We’ll talk about MVP Interactive again later in the article when we talk about developments in targets and targeting for AR experiences. MVP Interactive.

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The Top Five Retail Technology Trends In 2023

Bernard Marr

Chinese retailer JD.com operates fleets of autonomous delivery vehicles, and Amazon’s Scout delivery robots are becoming a common sight in US cities, including Irvine, California; Atlanta, Georgia and Franklin, Tennessee.

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