The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

Oculus 243

Oculus Apple Hand tracking Magic Leap 243

XR Today - Mixed Reality tag

JUNE 6, 2023

Tim Cook, Apple’s Chief Executive , debuted the Vision Pro on Monday evening to the heightened anticipation of tech fans worldwide. Price (Pain) Points Notwithstanding the $3,499 price point, one must assess what makes Apple’s Vision Pro accessible, and to whom. The device was ethereal in its reveal.

Apple 69

Apple Microsoft HTC Magic Leap 69

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem. Microsoft’s technology could easily be the basis behind a number of mixed-reality and unique event experiences in the entertainment world going forward.

Entertainment 114

Entertainment Augmented Reality Virtual Reality Unity 114

TechCrunch VR

NOVEMBER 7, 2021

The most valuable companies in the world own the metal on which their software applications run: Apple and Microsoft have had their fingers in the hardware pie for years, and even Google was able to build a robust OS business with Android. Could this really be the time for VR? The “metaverse” already exists in Fortnite and Roblox.

Hardware 104

Hardware Strategy Microsoft Google 104

The Ghost Howls

AUGUST 24, 2020

Apple threatens future support in Unreal Engine. According to an evidence presented by Epic Games, Apple has not only removed Fortnite from the Apple Store, but it has also revoked the status of developer to Epic Games. All Apple software, SDKs, APIs, and developer tools ? The same on Twitter. Other relevant news.

Unreal 423

Unreal Apple Government Data 423

XR Today - Mixed Reality tag

AUGUST 30, 2022

The platform, which is compatible with major immersive tech providers such as Magic Leap, Meta Platforms, Microsoft HoloLens, Apple, HTC VIVE, Ready Player Me, and Google recently provided the University of Glasgow with an EON-XR Centre to train and engage students with the XR tool.

UAE 96

UAE United Arab Emirates Michigan Magic Leap 96

XR Today - VR Headsets tag

MAY 18, 2022

With years of experience working on everything from strategy development in the XR space to powerful software design, Yord Studio can help with every aspect of bringing your new project to life. Microsoft is gaining ground as one of the leaders in the Mixed Reality landscape for a reason.

Retail 55

Retail Microsoft Virtual Reality Training 55

The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.

China 308

China Industry Government AR 308

The Ghost Howls

MARCH 2, 2020

The only company not much affected by it is HTC, that manufacturers its headsets in Taiwan and not in Mainland China. HTC Vive releases Cosmos Elite, two models of Vive Pro Eye and creates some confusion. Is this really what Apple wants? (Thanks Robert Scoble for this news!). base stations and a 20m fiber cable.

Hand tracking 231

Hand tracking AR Oculus HTC 231

The Ghost Howls

SEPTEMBER 21, 2020

What an exciting week for technology, with the Facebook Connect, PS5 price announcement, Apple event and the release of RTX30 graphics cards! Even Apple uses modified ARM chips. It is a perfect strategy, that makes NVIDIA able to offer very comprehensive end-to-end solutions (e.g. What a time to be alive!

Leap Motion 239

Leap Motion Machine Learning Sony Data 239

UploadVR Between Realities podcast

NOVEMBER 4, 2016

HTC – TPE: 2498 – Headset, Content Delivery Platform (non-gaming). Microsoft – NASDAQ: MSFT – VR operating system, VR platform, VR headset. Apple – NASDAQ: AAPL – AR/VR headset. IMAX – NYSE: IMAX – VR content, headsets from Starbreeze & cameras. Discovery Communications – NASDAQ: DISCA – VR Content. Unconfirmed.

Industry 100

Industry Magic Leap Samsung Amazon 100

ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. In comparison to the upcoming competitors we’ll discuss, this device by far stands above the rest in terms of financial expense alongside Apple.

Hardware 362

Hardware Magic Leap Eye Tracking Apple 362

The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Didn’t work (Image by Microsoft).

Augmented Reality 475

Augmented Reality Magic Leap AR Apple 475

The Ghost Howls

SEPTEMBER 22, 2019

We may know the field of view of Apple AR headset. Of course, since he has not an Apple HMD, the only thing he could obtain was the screen splitting in two on his phone, showing that view that we XR developers know very well. It is now sure that Apple is going to release an AR headset , the questions are just when and what.

AR 266

AR Apple Oculus Augmented Reality 266

The Ghost Howls

MARCH 26, 2018

HTC has finally revealed the price of the Vive Pro : it will cost $799 just to have the headset (no controller and no base stations, so you must already have a Vive 1 kit) and will be available for pre-orders since April, 5th. But, as Road To VR has stated, maybe HTC should have clarified that in all its marketing material.

AR 161

AR Magic Leap Oculus Virtual Reality 161

XR Today - Augmented Reality tag

JANUARY 18, 2023

Apple’s extended reality (XR) product lineup faces additional setbacks after reports revealed it indefinitely postponed augmented reality (AR) smart glasses. Apple stated the smart glasses face technical issues, forcing Apple to delay the launch of the device until further notice. Product Innovation, Interoperability.

AR 86

AR Apple Architecture Microsoft 86

The Ghost Howls

APRIL 27, 2020

Rony blames the pandemics for this , but we all know that it has not been the coronavirus that has decided a nonsense strategy for the company. Now they find themselves without a market, and the pivot to enterprise is too little too late considering that Microsoft has enterprise features that are much better than the ones of Magic Leap.

Course 258

Course Magic Leap AR Oculus 258

The Ghost Howls

JUNE 4, 2023

I need to rush out this newsletter episode because otherwise tomorrow Apple launches its headset and no one will read my articles: everyone will be too busy reading “The top 5 features of the Apple headset” or “The 7 reasons why the Apple headset can revolutionize peeling potatoes”. How is Apple going to sell this headset?

Apple 328

Apple Gaming Hand tracking Leap Motion 328

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high — like the Cosmos from HTC, the brand new one, it’ll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Dean: Yeah, I think.

Training 78

Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high — like the Cosmos from HTC, the brand new one, it’ll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Dean: Yeah, I think.

Training 78

Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high -- like the Cosmos from HTC, the brand new one, it'll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Alan: HTC's got their enterprise division.

Training 60

Training San Jose Oculus AR 60

XR for Business Podcast

DECEMBER 18, 2019

I mean, it sort of makes more sense to me that, as long as the prices for the headsets are lingering up pretty high — like the Cosmos from HTC, the brand new one, it’ll be an $800 purchase. Dean: And I think more critical are these more foundational companies, like Facebook and Valve and HTC. Dean: Yeah, I think.

Training 60

Training San Jose Oculus AR 60

TechCrunch VR

MAY 31, 2023

The first metaverse that gains real traction is likely to be the last,” Oculus exec Jason Rubin wrote in a 50-page internal document laying out the strategy. “We Image Credits: TechCrunch When HTC began imagining life after the smartphone, it looked a lot like VR. Image Credits: Apple Magic Leap is far from alone in those struggles.

AR 102

AR Magic Leap Virtual Reality Los Angeles 102

The Ghost Howls

JANUARY 24, 2022

Image by Microsoft). Microsoft is acquiring Activision Blizzard for $68.7B. The biggest news of the week has been the acquisition of Activision Blizzard by Microsoft for $68.7B. With it, Microsoft acquires many popular games like Overwatch, Starcraft, Call of Duty, and even Candy Crush. Other relevant news.

Microsoft 313

Microsoft Google AR Virtual World 313

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool.

Machine Learning 78

Machine Learning Education Apple Technology 78

The Ghost Howls

SEPTEMBER 24, 2019

Part of all of this is merit of Jeri (Image by HTC). Compare that to the HTC Vive that has like 40 giant infrared lights that strobe constantly to synchronize everything and spinning lasers with infrared light… and then the Kinect that has this huge laser illumination system, so those systems work totally different than ours.

AR 327

AR Augmented Reality Magic Leap Gaming 327

XR for Business Podcast

FEBRUARY 25, 2020

He'd also chaired the Independent Digital Strategy Group for eight years there. You can go into Google, like "HTC Vive blog Steve Bambury" or something, you'll probably find them. But I've been writing a series of blogs about my journey using and integrating the HTC Vive headsets at GESS. I do a lot with Apple technology.

Education 60

Education UAE Virtual Reality Technology 60

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool.

Machine Learning 60

Machine Learning Education Apple Technology 60

XR for Business Podcast

FEBRUARY 25, 2020

He'd also chaired the Independent Digital Strategy Group for eight years there. You can go into Google, like "HTC Vive blog Steve Bambury" or something, you'll probably find them. But I've been writing a series of blogs about my journey using and integrating the HTC Vive headsets at GESS. I do a lot with Apple technology.

Education 78

Education UAE Technology Virtual Reality 78

UploadVR Between Realities podcast

DECEMBER 31, 2016

When you think about things like intelligent assistants, we have embedded services like Siri from Apple, Google Home, Amazon Echo with Alexa. Valve and HTC have the Vive. Back in the day Windows and Microsoft had a very open platform that did extremely well. Apple historically has been more closed and done extremely well.

Trends 135

Trends Las Vegas Hardware Automotive 135

XR for Business Podcast

FEBRUARY 25, 2020

He'd also chaired the Independent Digital Strategy Group for eight years there. You can go into Google, like "HTC Vive blog Steve Bambury" or something, you'll probably find them. But I've been writing a series of blogs about my journey using and integrating the HTC Vive headsets at GESS. I do a lot with Apple technology.

Education 60

Education UAE Technology Virtual Reality 60

UploadVR Between Realities podcast

JANUARY 9, 2017

2016 provided hints of where Facebook, HTC, Sony, Google, and more will take their headsets in the near future, but where does the industry’s best and brightest think we’ll end up this time next year? 1) I believe the virtual reality market will continue to have steady sales reaching over 2 million HMD’s between Sony, HTC and Oculus.

Industry 100

Industry AR Virtual Reality Hardware 100

XR for Business Podcast

AUGUST 19, 2019

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. They’re much more distributable than the standard Oculus Rift or HTC Vive, which has to be hooked up to a PC. They inform businesses on their go-to-market strategies.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. They’re much more distributable than the standard Oculus Rift or HTC Vive, which has to be hooked up to a PC. They inform businesses on their go-to-market strategies.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

If you look at someone like Apple, they aren't about to put their logo on something like the current developer-focused headsets out there. They're much more distributable than the standard Oculus Rift or HTC Vive, which has to be hooked up to a PC. Outside of that, we've worked with companies like PayPal, Microsoft, Accenture.

Training 60

Training AR Data Augmented Reality 60

XR for Business Podcast

NOVEMBER 15, 2019

Managing partner Teppei Tsutsui drops by to share some of his investing strategies. Teppei: Yeah, there is a $10-million series C lead by HTC, and also another fund called The Makers. So as they listen to the users, they just tried to change the strategy a bit, and now are more focused on the AR-based authorizing tool.

San Francisco 78

San Francisco Haptic Technology AR 78