XR Today - Augmented Reality tag

NOVEMBER 20, 2023

In March 2022, Xreal – then Nreal – partnered with Microsoft to conduct research on a medical AR device at the University of Bristol that leveraged AI to help blind children navigate a space. However, these leading firms flipped the year’s mainstream narrative for XR, building 2024 up as a landmark year for XR.

Microsoft 96

Microsoft Apple AR Hardware 96

The Ghost Howls

JULY 13, 2020

And all of this comes in a period when other partnerships between tech giants are happening: remember that some weeks ago, Microsoft closed its streaming service Mixer and allied with Facebook Gaming to fight the quasi-monopoly of (Amazon-owned) Twitch. Unreal Engine can now use your iPhone to record facial animations.

Sony 399

Sony Magic Leap Gaming Unreal 399

XR Today - Virtual Reality

JANUARY 1, 2024

Users are discovering that virtual reality isn’t just a powerful tool for entertainment. Renowned for its ingenuity, Apple has continuously pushed the boundaries of what is possible with its rich tech ecosystem, namely amid increasing competition with Microsoft. Demand for virtual reality is expanding at an incredible rate.

Virtual Reality 130

Virtual Reality Samsung Tools Apple 130

The Ghost Howls

DECEMBER 13, 2021

Microsoft and Samsung may be partnering for an AR device. According to Korean media, Samsung Electronics is working with Microsoft on a new augmented/mixed reality project “involving HoloLens”. Apple is entering the XR field, and Facebook is currently dominating the VR market. Apple headset may be very lightweight.

Survey 293

Survey Apple AR Samsung 293

XR Today - Mixed Reality tag

AUGUST 8, 2022

Microsoft already stands as one of the biggest gaming companies in the world, thanks to the development of the Xbox ecosystem. Microsoft is one of the most exciting companies to watch for gaming companies and consumers interested in the potential of Mixed Reality in gaming.

Gaming 82

Gaming Unity Augmented Reality Microsoft 82

UploadVR Between Realities podcast

JULY 24, 2017

The Machines is an upcoming concept from Directive Games that was made using Apple’s ARKit and Unreal Engine 4. We even saw a prototype of HoloGrid running on a Microsoft HoloLens that works similarly to what we’re seeing with The Machines here — in fact, they just recently launched it on HoloLens as well.

Gaming 178

Gaming Unreal AR Microsoft 178

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

Industry 85

Industry Apple Unity North America 85

ARVR

FEBRUARY 24, 2021

Here are just some of the tech stocks many are looking at right now (in no particular order): Microsoft Corporation (MSFT) For the people who brought you the Hololens 2, probably the most sophisticated pair of mixed reality smart glasses out there to date. One-year price performance for MSFT as of 2/3/20 Apple Inc.

Virtual Reality 130

Virtual Reality AR Augmented Reality Google 130

The Ghost Howls

AUGUST 16, 2020

Outside VR, the big news to keep an eye on is the dispute between Epic Games and Apple (and Google), which could lead to a complete change in how app stores are managed, even in VR. First of all, it has been made by the mothership Sony Corporation , and not by Sony Interactive Entertainment, that manages the PlayStation.

Sony 341

Sony Eye Tracking HTC Unity 341

ARVR

JULY 17, 2020

Jio Glass launched as mixed-reality glasses that serve primarily for education & entertainment. It takes plenty of time, trial and working on game engines such as Unity & Unreal to get close to the fidelity that consumers have come to demand from even the most rudimentary smartphone apps. What about Apple Glass?

Augmented Reality 130

Augmented Reality Wearables Hardware AR 130

XR for Business Podcast

JULY 7, 2020

With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Today, we're speaking with Marc Petit, general manager of Unreal Engine at Epic Games.

Gaming 78

Gaming Unreal Data Machine Learning 78

XR for Business Podcast

JULY 7, 2020

With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Today, we're speaking with Marc Petit, general manager of Unreal Engine at Epic Games.

Gaming 78

Gaming Unreal Data Machine Learning 78

VRWorld

JULY 19, 2017

The SDK supports Microsoft HoloLens and Universal Windows Platform (UWP), which will represent the default form for Windows Mixed Reality , Windows 10 Creator’s Edition applications. The company has also added new features to their software to interface with the Microsoft HoloLens on the Universal Windows Platform (UWP).

Machine Learning 85

Machine Learning AR Unity Japan 85

VRWorld

JUNE 8, 2016

Case in point is Microsoft’s HoloLens, where a development kit will set you back for $3000. Seebright supports both Apple iOS and Google’s Android, with the Seebright SDK featuring an emulator that works on both platforms. Apple or Google, it doesn’t matter as being platform agnostic is all that counts.”

Google 40

Google AR Augmented Reality Head Mounted Display 40

XR Today - Augmented Reality tag

FEBRUARY 5, 2024

XR devices are all over the headlines this month; the release of the Apple Vision Pro has brought spatial computing/mixed reality wearables to the forefront of emerging workplace and consumer-based digital solutions. This aids collaboration and productivity between staff on – and off-site.

AR 85

AR Data Healthcare Industry 85

XR for Business Podcast

JULY 7, 2020

With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Today, we're speaking with Marc Petit, general manager of Unreal Engine at Epic Games.

Unreal 60

Unreal Data Machine Learning Tools 60

The Ghost Howls

OCTOBER 15, 2018

So, the company has created this androgenic girl called Mica , which should be as close as possible to a real human, featuring a great visual quality (thanks to Unreal Engine) and credible eye movements and facial microexpressions. Location based entertainment. This is for instance something that Microsoft lacks completely.

Magic Leap 168

Magic Leap Augmented Reality AR Florida 168

The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? We started talking with other professionals in the field, and they always kept saying to us “If Microsoft can’t do it, how can you do it?”. I think we’ll discover it in some months… (You can imagine my excitement in publishing this interview.

AR 525

AR China Augmented Reality Technology 525

The Ghost Howls

JUNE 23, 2019

This would be a very good move to come to the market before Apple , that will likely announce its AR glasses from Q4 2019 on; The announcement of a new generation of VR devices that will also be capable of providing AR , a bit like the VRVANA headset (whose company has been acquired by Apple as well).

Magic Leap 165

Magic Leap HTC AR Oculus 165

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have an Unreal engine SDK. What were the four?

AR 78

AR Software Industry Healthcare 78

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have an Unreal engine SDK. What were the four?

AR 78

AR Software Industry Healthcare 78

XR for Business Podcast

DECEMBER 29, 2020

But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. So you avoid the original location based entertainment. If you were location based entertainment, not so much. And so Apple bought them shortly thereafter. Alex: RIP, LBE.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. So you avoid the original location based entertainment. If you were location based entertainment, not so much. And so Apple bought them shortly thereafter. Alex: RIP, LBE.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a lot of gaming and entertainment--.

AR 60

AR Software Industry Healthcare 60

XR for Business Podcast

DECEMBER 29, 2020

But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. So you avoid the original location based entertainment. If you were location based entertainment, not so much. And so Apple bought them shortly thereafter. Alex: RIP, LBE.

Machine Learning 60

Machine Learning Education Apple Technology 60

XROM

JULY 18, 2021

Billion & mind you i haven't added the overall population of #asia.Ignore us at your own risk #facebook #microsoft & the curators of those lists. Co-founder & CEO of #VeeR, A leading VR entertainment company with the mission of bringing cinematic VR content to the mass audience. However, in June 2020, a U.S. 3- Ayden Ye.

Augmented Reality 52

Augmented Reality Virtual Reality India Asia 52

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. As we know, some of the big guys -- including Apple -- are really not far from market. And that need sometimes can be purely entertainment.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. As we know, some of the big guys -- including Apple -- are really not far from market. And that need sometimes can be purely entertainment.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. As we know, some of the big guys -- including Apple -- are really not far from market. And that need sometimes can be purely entertainment.

Technology 60

Technology Guinea 360 Video Tools 60