The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Magic Leap Augmented Reality AR Florida 174

XR Today - Mixed Reality tag

JANUARY 23, 2024

VR|MR 2024 – a conference taking place in San Francisco, California, between 29 and 31 January 2024. The event aims to promote a space that brings together researchers, engineers, investors, entrepreneurs, customers, and suppliers to encourage development towards the hardware required to enable broad metaverse use cases.

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XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. Apple’s putting a lot of money into this. Mark Zuckerberg is.

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Apple Immersion Industry Hardware 80

The Ghost Howls

JULY 13, 2020

Peggy Johnson is the new CEO of Magic Leap. Magic Leap has finally a new CEO: Peggy Johnson. Johnson will have the not easy task of deciding a clear route for Magic Leap, making the company become profitable in the enterprise market after so many failures in the consumer one. News worth a mention.

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ARPost

JULY 16, 2019

Are you attending XRDC’s AR and VR conference in San Francisco on October 14-15? As software, hardware, and applications improve, so do the mental health and medical fields. Being able to just pick up a piece of hardware, put it on, and get started is amazingly helpful in actually getting people to use your application.” .

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Healthcare Industry AR San Francisco 224

EnterpriseWear

DECEMBER 4, 2018

Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise. Going into 2019, the industry eagerly awaits HoloLens 2 and Glass Enterprise Edition 2, as rumors swirl around the possibility of AR glasses from Apple and/or Facebook in the near future.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. This ranged from user interfaces (UIs), filming, controls, and hardware optimisation. ’ However, in reality, none of the headsets are sexy.

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The Ghost Howls

OCTOBER 4, 2022

This would be a total pivot for Meta, which would so migrate away from the social importance of having eye and face tracking to compete directly with Apple in offering a consumer device totally dedicated to mixed reality. But NFTs should be bought with fiat currency and Apple will take a 30% cut out of them. It’s like its 357th one.

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XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

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XR Today - Virtual Reality

MAY 15, 2023

Spatial is a leading RT3D Metaverse platform for various hardware, including web browsers and XR headsets. Spatial Hits Big at GDC 2023 In March, at the Game Developers Conference (GDC) 2023 in San Francisco, Spatial announced the platform’s new Unity Creator Toolkit is entering its beta stages.

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Road to VR

FEBRUARY 25, 2022

Slim and light XR glasses capable of fluidly serving up novel and meaningful interactions are basically the holy grail in tech right now, with Apple, Meta, Google, Qualcomm, and many more laying down the groundwork to one day make them a reality. And… it’s not a great look. Some ideas are inevitable.

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HTC Magic Leap Video China 310

AR Insider

SEPTEMBER 26, 2019

For Apple, AR’s job is to sell more hardware. Facebook Hardware Lead Andrew Bosworth Explains Live Maps. Just like Magic Leap has the Magicverse , this is essentially Facebook’s flavor of the AR Cloud. And the content will only be valuable if there’s enough hardware through which to experience it.

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Exercises Magic Leap AR Data 261

XR Today - Augmented Reality tag

FEBRUARY 8, 2023

These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. For example, Lenovo’s A3 and Magic Leap 2’s smart glasses are designed for prolonged use, low latency, and industrial environments.

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AR Magic Leap Augmented Reality Florida 76

TechCrunch VR

DECEMBER 8, 2020

When Chi Xu left Magic Leap and returned to China, he had big ambitions. He believed China would have its own augmented and virtual reality giants, just as how the domestic smartphone industry birthed global leaders like Huawei, Oppo and Xiaomi that rival Apple today. Magic Leap sucked all the air out of the room.

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China AR Magic Leap San Jose 74

ARPost

FEBRUARY 6, 2023

These investments are seen as foundations for future content and hardware, and with consumers purchasing more immersive tech hardware, it’s likely that we’ll be seeing more VR and AR content. He goes on to share that the success of the Quest 2 will fuel interest in the new Quest 3, which should will be released in 2023.

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The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.

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XR Today - Mixed Reality tag

JUNE 8, 2023

HTC VIVE unveiled enterprise-grade hardware and platforms on Thursday via its XR Elite Business Edition and Business+ solutions. Conversely, Apple has entered the XR scene with a potential enterprise-focused Vision Pro headsets. The big reveal rocked the industry following Monday’s Worldwide Developers Conference (WWDC).

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The Ghost Howls

MARCH 26, 2018

Basically, they are: Hyper-optimization : since this is a standalone headset, Oculus has been able to optimize the hardware and software for VR usage. people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. Oculus announces Hardware Reports. Magic Leap releases its SDK.

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UploadVR Between Realities podcast

JUNE 16, 2017

Even Magic Leap showed up to say much and show little. The enterprise-focused hardware strategy is ultimately wrong for AR glasses because this industry will not be segmented by user types. What we mean is that the vast majority of use cases do not require specialized hardware. Has AR reached that tipping point?

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Augmented Reality AR Apple Strategy 159

XR Today - Augmented Reality tag

MAY 25, 2023

It is much easier to implement for shops, conferences, and expos than virtual reality (VR). AR technologies are available on millions of Android and iOS smartphones, while the latter requires specialised hardware. Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this.

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XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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The Ghost Howls

OCTOBER 26, 2020

And the price of the wireless add-on is even more suspicious: speaking with a hardware manufacturer, they told me that ONLY THE ANTENNAS of a Wi-Gig connection for VR streaming (like the one of the Vive Pro) costs around $100… so how can the whole wireless streaming device cost just $50?? HTC launches Vive XR Suite. Learn more. Some XR fun.

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Road to VR

JULY 12, 2019

The Cupertino-based tech giant may be pumping the brakes on its long-rumored Apple AR headset , something that was reportedly slated to see a release as early as 2020. A DigiTimes Taiwan report (via MacRumors ) now suggests that Apple has disbanded the team behind it, effectively putting its consumer AR device on hold.

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XR Today - Virtual Reality

DECEMBER 29, 2023

Meta Quest for Business, unveiled at the Connect conference in 2023, represents a new era for extended reality in the enterprise. This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world.

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TechCrunch VR

MAY 31, 2023

left, plays the new video game “Eagle Flight VR” during an Ubisoft news conference before the start of the E3 Gaming Conference on June 13, 2016 in Los Angeles, California. A collaboration with Valve, the product was introduced as a demo under the “SteamVR hardware system” banner at 2015’s GDC show.

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The Ghost Howls

SEPTEMBER 27, 2022

Some hardware accessories have been announced for this headset, like a fitness 3DOF tracker for the feet, and a dedicated router for wireless streaming. More info (Google NeRF algorithm) More info (Quest 2 full body tracking) More info (Meta research on video points of view) More info (Apple patent for mixed reality). Other news.

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XR for Business Podcast

MARCH 31, 2020

So I gave a talk there at a kind of optical conference, and I was able to control the presentation and look at my notes using Focals, which was pretty-- it was pretty cool. We've got a Magic Leap, a Hololens, we have all the tech. Alan: I think this is more than a hardware product. But that's now a feature, right?

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AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

So I gave a talk there at a kind of optical conference, and I was able to control the presentation and look at my notes using Focals, which was pretty-- it was pretty cool. We've got a Magic Leap, a Hololens, we have all the tech. Alan: I think this is more than a hardware product. But that's now a feature, right?

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

So I gave a talk there at a kind of optical conference, and I was able to control the presentation and look at my notes using Focals, which was pretty-- it was pretty cool. We've got a Magic Leap, a Hololens, we have all the tech. Alan: I think this is more than a hardware product. But that's now a feature, right?

AR 60

AR Controllers Gesture Control Head Mounted Display 60

XR for Business Podcast

AUGUST 19, 2019

A sought-after authority on interactive media industry, Carter has presented at every event around the world, including Casual Connect, the LA Games Conference, and the VR/AR Global Summit. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

A sought-after authority on interactive media industry, Carter has presented at every event around the world, including Casual Connect, the LA Games Conference, and the VR/AR Global Summit. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

A sought-after authority on interactive media industry, Carter has presented at every event around the world, including Casual Connect, the LA Games Conference, and the VR/AR Global Summit. I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap.

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UploadVR Between Realities podcast

NOVEMBER 15, 2016

Magic Leap kicks off the month with the announcement of an enormous $794 million fundraising round, backed by Alibaba. Closing out the month, HTC reveals the $800 price tag of the Vive ahead of pre-orders, while Mark Zuckerberg strolls onto a mobile conference stage in Barcelona and said “millions” would use VR this year.

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XR Today - Mixed Reality tag

DECEMBER 14, 2022

Many products showcased at the conference included flagship releases of VR headsets and solutions such as the Meta Quest Pro, Magic Leap 2, Lenovo ThinkReality A3, and AT&T’s Volumetric Video Photo Booth, among many others. Didimo’s technologies eliminated this by producing avatars “at scale.”

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Miami Industry Training Technology 84

XR for Business Podcast

SEPTEMBER 13, 2019

He has creatively led over 150,000 hours of development in mixed reality, including as a Snap Lens Studio partner, preferred developer for Facebook, and showcase developer for Euphoria and Google, as well as an early adopter and early developer for Magic Leap. And it really drives the brand message home. Who came up with that idea?

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AR Denmark Guinea Magic Leap 78

XR for Business Podcast

SEPTEMBER 13, 2019

He has creatively led over 150,000 hours of development in mixed reality, including as a Snap Lens Studio partner, preferred developer for Facebook, and showcase developer for Euphoria and Google, as well as an early adopter and early developer for Magic Leap. And it really drives the brand message home. Who came up with that idea?

AR 60

AR Denmark Guinea Magic Leap 60

XR for Business Podcast

SEPTEMBER 13, 2019

He has creatively led over 150,000 hours of development in mixed reality, including as a Snap Lens Studio partner, preferred developer for Facebook, and showcase developer for Euphoria and Google, as well as an early adopter and early developer for Magic Leap. And it really drives the brand message home. Who came up with that idea?

AR 60

AR Denmark Guinea Magic Leap 60