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The XR Week Peek (2020.05.11): new Quest is in the works, Magic Leap may pivot to healthcare, and more!

The Ghost Howls

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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Metaverse Law: Unravelling the Future of Online Interactions

XR Today - Virtual Reality

Lawmakers are also coming together to address other Web3 elements such as NFT transactions, human-AI interactions, IP for AI creators, and virtual real estate. Some firms like Magic Leap accused Nreal of stealing technology by Magic Leap in a now thrown-out case. Key Legal Concepts Explained.

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The XR Week Peek (2020.09.07): new Quest is coming at $299 and $399, NVIDIA RTX3070 is powerful and affordable and more!

The Ghost Howls

Image by Magic Leap). Magic Leap now is worth a bit more than $450M. Magic Leap and its magic drop. Remote XR collaboration tool Spatial ( read here my review about it ) has just released its 1.7 Google releases a tool for body tracking on your phone. News worth a mention.

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CityXR: A Vision For Augmented Cities In The Shadow Of Hyper-Reality

Upload VR

As I spoke about in our piece on Air Race X, Styly is an all-in-one tool for creators and consumers alike and the bedrock behind the company's CityXR vision. It's notable that this vision of augmented reality layers is also very similar to one shared by the earlier days of Magic Leap, before the company laid off many of its workers.

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The VRScout Report – The Week in VR Review

VRScout

Apple also recently stole some hot talent from Oculus as well as Magic Leap, so it’s only a matter of time before we’ll see a beautifully designed mixed reality product that will take iOS fanboys by storm. AppleEyes, anyone? MONEY, MOVES, AND FUNDING. The company announced its $5M pre-Series A funding, which was led by WI Harper.

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Who Will Own the Metaverse?

AR Insider

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. The ecosystem around the AR Cloud has to include tools for Authoring: applications, behaviours, creation of assets and environments.

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How Will AR Transform Advertising?

AR Insider

The Lowe‘s Holoroom is being used to let customers test drive power tools and other home renovation equipment so that they feel comfortable not just buying it but also using it when they get home. The example below is a partnership with REinVR, a VR real estate solution, which shows how a virtual human can be used to sell condos in VR.

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