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Shaq’s Fun House Debuts Super Bowl LVII AR Experience

XR Today - Augmented Reality tag

I’m ready to team up with Papa Johns and Netspend to bring Shaq’s Fun House presented by Netspend to my people at home for the Big Game Weekend” The seven-foot-one-inch-tall sports star has played basketball for the Los Angeles Lakers, Miami Heat, Cleaveland Cavaliers, Phoenix Suns, and Boston Celtics.

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How and Why Brand Engagement Is Driving XR Development

ARPost

The most cutting-edge advances in AR graphics and dynamic rendering that will one day build games and other apps are being developed by AR advertisers. 8th Wall has used holograms in brand engagement experiences as well, with the most recent being a July WebAR game featuring a hologram of tennis champion Andy Murray.

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This Life-Size Angry Birds Game Is Powered By Immersive Tech

VRScout

Everyone’s favorite mobile puzzle game Angry Birds has received countless ports since its original launch back in 2009. This includes several VR experiences for Meta Quest, PC VR, and PlayStation VR headsets, as well as an AR game for iOS and Android devices. For more information visit electricgamebox.com.

Immersion 440
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Big XR News from NVIDIA, Meta, EndeavorXR, and Spatial

XR Today - Mixed Reality tag

Despite positive prospects, many individuals do not use or accept technology outside of entertainment. During her conversation, Peck noted: It’s interesting because I think we understand creativity, especially relative to gaming and entertainment.

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The Curious Relationship Between DVDs and VR

VR Playhouse

If this fact isn’t enough to convince you of the terrifying speed at which ideas and technology move, here’s another: A hundred years ago, the first supermarket was opened in Memphis, Tennessee. Time Warner’s involvement here is crucial, as its influence shaped the technology into the perfect medium for the entertainment industry.

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The 21 best binge-worthy podcasts that tell one hell of a story

Mashable VR

Podcasts are already an ideal storytelling medium, bringing us back to one of humanity's most ancient forms of entertainment through oral traditions. Great podcasts always transport us, but there's something unique about the limited series that inspires an even more ravenous audio binge. SEE ALSO: The best true crime podcasts of all time.

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Can the Industrial Metaverse, XR Build Future Smart Cities?

XR Today - Mixed Reality tag

My mom [who recently experimented with the Meta Quest 2] started to understand this because she was in the form of an avatar in this app, looking at her hometown of Ireland while sitting here in Memphis, Tennessee. He started with Minecraft, which is straight creative, and then went into Roblox to learn how to make your own games.

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