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Report: Apple Vision Pro on Track to Launch as Early as January

Road to VR

According to a Bloomberg report , Apple is getting ready to prepare in-store staff on how to sell the company’s upcoming Vision Pro mixed reality headset. Image courtesy Apple The report maintains that Vision Pro’s setup process will be complex, requiring customization for each user.

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SPIE.AR|VR|MR 2024: What to Expect

XR Today - Mixed Reality tag

SPIE achieves this via a series of seminars, technical conferences, an exhibition floor, and a series of courses the event holders run alongside the primary conference date. VR|MR 2024 One of the most valuable parts of an industry event is the keynotes and seminars. If the mainstream boom happens, events like SPIE.AR|VR|MR

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Taste With Your Face: Japanese Food Industry Wants to Sell More With VR

UploadVR Between Realities podcast

Food and VR don’t seem like like two things that go together, but industry trade publication The Japan Food Journal is hosting a virtual reality-themed seminar on August 9th, in Tokyo’s Akihabara neighborhood. According to the seminar’s program, “There is more to food than just taste.

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Enterprise Metaverse Expo 2024: Diverse Workplace Firms Unite over Immersive Solutions

XR Today - VR Headsets tag

Enterprise Metaverse Expo 2024 is hosting many leading firms at its exhibitor hall, such as Apple, Wildix, IBM, Verizon, and Amazon, that’ll provide insights into the leading, emerging AR/VR/MR enterprise solutions landscape and how those immersive solutions come together to created shared Metaverse experiences for business.

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Nothing New: HTC Exec Slams Apple’s Vision Pro’s ‘Pricey’ XR Headset

XR Today - Mixed Reality tag

A media report has come out swinging against Apple’s Vision Pro headset, stating it has failed to innovate the mixed reality (MR) market. The author wrote, “But as with generative AI, Apple is not exactly the first to the game. And don’t just burden them with this massive price.”

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15 marketing ideas for a grid

Hypergrid Business

If you think of Apple, you probably think of their stylish designs and usability. Or the story of Facebook being launched from a college dorm room, or Apple starting out in a garage. Apple is well known for being secretive about their new products, and this helps create buzz around them. KFC’s Colonel Sanders, for example.