AR Insider

APRIL 16, 2021

XR Talks: Microsoft Doubles Down on AR. This is the reason that Microsoft has solely targeted the enterprise for HoloLens 2. The enterprise focus is comparatively what Magic Leap failed to do — at least at first. ” Is Wearability the Next Mobility? Double-Edged Sword. Design Tradeoff.

Wearables 340

Wearables Microsoft Magic Leap AR 340

VRScout

FEBRUARY 25, 2019

Microsoft debuts their latest mixed reality device at Mobile World Conference 2019. Over these past three and a half years, Microsoft has been listening to their customers, claims HoloLens inventor and Microsoft Technical Fellow Alex Kipman as he took his turn on stage. Microsoft HoloLens 2 / Image Credit: Microsoft.

Microsoft 312

Microsoft North America United Kingdom China 312

EnterpriseWear

DECEMBER 4, 2018

While wearable technologies, including wearable XR, didn’t exactly “blow up” this year, the technology did further entrench itself in enterprise—the number of companies in the evaluation stage rose significantly, several large deployments made headlines, and solution providers continued to partner and expand their products to more platforms.

Magic Leap 58

Magic Leap Training Wearables Immersion 58

ARVR

SEPTEMBER 10, 2021

Enterprise AR: 7 real-world use cases for 2021 Style Crimes Going deeper on lite AR, it eschews the world-immersive (SLAM) properties of AR seen in devices like Microsoft Hololens 2 and Magic Leap One. There are clearly design tradeoffs in sacrificing UX robustness for device sleekness and wearability.

AR 182

AR Magic Leap Wearables Augmented Reality 182

The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

AR 301

AR Apple Microsoft Ukraine 301

ARVR

JANUARY 13, 2022

It involves AR that doesn’t have the rich UX and graphical intensity of a Magic Leap One or Microsoft Hololens 2, but instead prioritizes style and wearability. Backing up, smart glasses have a design tradeoff between wearability (e.g., Magic Leap One). Ray-Ban Stories ) and graphical UX (e.g.,

AR 130

AR Magic Leap Wearables Apple 130

Upload VR

JUNE 9, 2023

A conversation could be coming to your home in the next five years and it is probably as unavoidable as those previous ones: Are you on a Meta Quest or do you have Apple Vision? Google chickened out , Microsoft got distracted , and it's totally understandable if you lost interest in VR when they did. This is happening.

Apple 130

Apple California Wearables Hand tracking 130

XR Today - Virtual Reality

NOVEMBER 29, 2023

Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets. Betsy Gilbert: Most recently, the term has been more widely discussed due to Apple adopting the term to differentiate its offering from others.

Apple 228

Apple Industry Trends Hardware 228

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

Apple 250

Apple AR Microsoft Magic Leap 250

The Ghost Howls

JANUARY 22, 2021

This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Didn’t work (Image by Microsoft). Facebook and Apple will jumpstart the smartglasses ecosystem. Sounded good.

Augmented Reality 474

Augmented Reality Magic Leap AR Apple 474

XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Microsoft and Zoom have also released their respective apps into the Vision Pro this week. Apple has already sold 200,000 devices in the first week, which is impressive.

Magic Leap 85

Magic Leap Saudi Arabia Apple Switzerland 85

TechCrunch VR

MARCH 13, 2022

Remember Magic Leap? This week, I spent an hour or so playing around with the unreleased next-generation Magic Leap headset, all while discussing the augmented reality company’s wild ride with Magic Leap CEO Peggy Johnson and other members of their executive team. So, let’s talk about it.

Magic Leap 95

Magic Leap Russia Augmented Reality Apple 95

AR Insider

OCTOBER 22, 2020

What’s Holding Wearable Displays Back? Over the last seven years, we’ve seen the introduction of a number of see-through AR glasses for consumers and enterprises from companies such as Google, Microsoft, Magic Leap, North, Meta, ODG, DAQRI, Vuzix, and the list goes on. Find out more or contact us to participate here.

AR 288

AR Wearables Industry Magic Leap 288

Road to VR

SEPTEMBER 13, 2019

The company announced the shutdown via email recently, stating that it is taking part in an asset acquisition that will “put an end to [Daqri’s] industrial wearables business and begin the wind down of the company.” SEE ALSO iOS 13 Code Suggests Apple is Testing Its AR Headset Internally. Image courtesy Daqri.

AR 197

AR Los Angeles Magic Leap Wearables 197

XR Today - Augmented Reality tag

JULY 21, 2022

the company announced that the SaaS platform is debuting on the upcoming Magic Leap 2 headset, ready for the device’s general availability in September this year. AR Instructor is available on other headsets, including Microsoft’s HoloLens 2 and the original Magic Leap device.

Tools 89

Tools Magic Leap Hardware AR 89

XR Today - Mixed Reality tag

NOVEMBER 15, 2023

Although spatial technology has existed for some time, companies like Apple have spawned new interest. Sensors use IoT technology and can be built into everything from standalone systems to wearable headsets and smartphones. Countless companies are beginning to explore this landscape, from Microsoft and Apple to Unity and Magic Leap.

Machine Learning 89

Machine Learning Wearables Tools Magic Leap 89

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

Magic Leap 157

Magic Leap AR Microsoft Apple 157

XR Today - Mixed Reality tag

FEBRUARY 12, 2024

With the debut of Vision Pro and spatial computing hitting the mainstream, audiences could reasonably assume that firms with established XR projects and products, such as Microsoft or Snap, would re-establish their investments in XR. Profoundly suggesting that Microsoft is dropping support for the two products.

Microsoft 83

Microsoft Magic Leap Hardware Software 83

XR Today - Mixed Reality tag

FEBRUARY 12, 2024

With the debut of Vision Pro and spatial computing hitting the mainstream, audiences could reasonably assume that firms with established XR projects and products, such as Microsoft or Snap, would re-establish their investments in XR. Profoundly suggesting that Microsoft is dropping support for the product.

Microsoft 81

Microsoft Magic Leap Hardware Software 81

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? A new OS for wearable, on face, computers. Way deeper.

Apple 144

Apple Google Amazon Augmented Reality 144

XR Today - Augmented Reality tag

FEBRUARY 20, 2023

Nreal, Meta, Magic Leap, and RealWear produce AR devices that suit consumer, enterprise, or industrial environments. Moreover, last year, Nreal partnered with University researchers and Microsoft to leverage its smart glasses technology as a medical device. The device took a while to hit the market.

Magic Leap 105

Magic Leap Immersion AR Hardware 105

AR Insider

SEPTEMBER 26, 2019

For Apple, AR’s job is to sell more hardware. That’s iPhones today and a wearables suite (including AR glasses) in the longer term. Microsoft wants to double down on a longstanding position in enterprise productivity, and Facebook wants AR (and VR primarily) to boost social engagement and ad revenue.

Exercises 265

Exercises Magic Leap AR Data 265

ARPost

FEBRUARY 6, 2023

We’re already seeing key metaverse players coming together in the collaboration between Meta and Microsoft. To continue providing users with seamless software experiences and improved productivity and collaboration capabilities, Microsoft and Meta have teamed up to bring Mesh for Teams to Meta Quest headsets.

Virtual Reality 400

Virtual Reality Unreal Technology Tools 400

XR Today - Augmented Reality tag

JULY 11, 2022

Innovators in the world of Mixed Reality, Microsoft relies heavily on concepts like hand and eye tracking to help users combine the physical and digital worlds. The Microsoft HoloLens technology available today comes with state-of-the-art eye-tracking, and hand tracking capabilities to ensure users can easily interact with digital content.

Eye Tracking 77

Eye Tracking Magic Leap Hand tracking Microsoft 77

XR Today - Virtual Reality

DECEMBER 29, 2023

This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world. You can integrate third-party MDM solutions such as Ivanti, Microsoft Intune, and VMWare Workspace One.

Software 187

Software Hardware Magic Leap Microsoft 187

TechCrunch VR

MAY 31, 2023

Steve Mann is commonly referred to as the “father of wearable computing” for innovations like the EyeTap, which combined computer processing with graphical design and textual overlays. But building a wearable general-purpose computer with wireless digital-communications capabilities was itself a feat.

AR 102

AR Magic Leap Virtual Reality Los Angeles 102

AR Insider

JANUARY 24, 2020

Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.” For example, struggles that counterbalance 2019’s progress include Microsoft’s challenge in scaling up Hololens II production. Then there’s Magic Leap. Could it run low on cash? .”

AR 229

AR Apple Exercises Wearables 229

XR Today - Augmented Reality tag

FEBRUARY 8, 2023

These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. This comes amid skyrocketing demand for enterprise-focused AR wearables. billion by 2027.

AR 79

AR Magic Leap Augmented Reality Florida 79

AR Insider

OCTOBER 3, 2019

Apple’s AR Glasses are Hiding in Plain Sight. With all the phone and watch and TV and game and chip and other chip news coming out of Apple’s big event, it was easy to forget the company’s longest-running background process: an augmented-reality wearable. by Peter Rubin, WIRED. That’s by design.

AR 150

AR Apple Augmented Reality Head Mounted Display 150

XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

Apple 89

Apple Magic Leap Technology Trends 89

XR Today - Mixed Reality tag

APRIL 15, 2024

The OpenXR API is a core piece behind many XR headsets from vendors such as Acer, ByteDance, Canon, HTC, Magic Leap, Meta, Microsoft, Sony, XREAL, Qualcomm, Valve, and Varjo. However, Apple is a notable exclusion; it’s not surprising. OPPO also uses OpenXR 1.1

Unity 89

Unity Groups Unreal Industry 89

ARVR

JULY 17, 2020

However, some of the underlying technologies, principles and potential paint for a very interesting picture on how a country with over a billion people could have access to consumer grade wearable computing. This has 3 main components to it, dictated by hardware: Wait, how is this different from things like Microsoft’s Hololens?

Augmented Reality 130

Augmented Reality Wearables Hardware AR 130

UploadVR Between Realities podcast

FEBRUARY 4, 2017

From Rift to Apple Watch to Snap Spectacles, the trend is toward wearable computing. Meta is working on an AR headset, which puts them in the same league as Microsoft and Magic Leap. Eventually our smartphones, tablets, laptops, TVs, and so on will likely be replaced by one singular, wearable device.

Head Mounted Display 100

Head Mounted Display Machine Learning Wearables Magic Leap 100

XR Today - Augmented Reality tag

MARCH 6, 2023

With Qualcomm’s industry-leading Snapdragon Spaces platform , Xiaomi can also develop programmes on OpenXR and Microsoft’s MRTK toolkit. Additionally, Apple followed suit by redirecting efforts to their long-awaited, premium-tier MR headset and subsequent mid-range consumer MR device.

AR 84

AR Head Mounted Display Strategy eBook 84

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. Literally everyone in the industry other than Magic Leap and Apple uses Qualcomm’s spatial computing tech stack). They must “look cool.”

AR 62

AR Augmented Reality Magic Leap Immersion 62

The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? We started talking with other professionals in the field, and they always kept saying to us “If Microsoft can’t do it, how can you do it?”. I think we’ll discover it in some months… (You can imagine my excitement in publishing this interview.

AR 525

AR China Augmented Reality Technology 525

XR for Business Podcast

OCTOBER 9, 2019

Mr. Mike Powell, he is the head of the Microsoft Garage and the author of “Age of Smart Information,” a new book about how artificial intelligence and spatial computing will transform the way we communicate forever. Certainly if you look at the Microsoft Dynamics line of mixed reality products that we brought out.

Microsoft 78

Microsoft Machine Learning Education Tools 78