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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. These are all right considerations, but it is also true that Magic Leap has much better visuals. Top news of the week. Other relevant news.

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A Tech Investor’s Take on the Apple Vision Pro

ARPost

Apple’s entrance into the XR space via their announcement of the Apple Vision Pro was one of the most anticipated events in recent XR history. Years of Watching Apple Neso Brands is an investment company specializing in tech-augmented eyewear. Somehow I’ve been following it for the last seven years,” said Almeida.

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Is AR’s Next Design Target ‘Wearability?’

AR Insider

Applying that principle to AR, could wearability be the next era’s mobility? That’s opposed to starting with advanced AR then sizing-down towards wearability. Apple Glass: Chasing Clues for the ‘What’ and ‘When’ Glasses+. The hands-free pillar is covered in the wearability principle. glasses+.”.

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Apple Vision Pro Competitor Gains Half a Billion in Funding

XR Today - Augmented Reality tag

This week, AR headset vendor Magic Leap secured roughly $590 million via Saudi Arabia’s sovereign wealth fund, following the region becoming the firm’s majority owner in 2022. The Saudi Arabia funding has launched Magic Leap’s valuation to more than $4.5

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Magic Leap Enters “Chapter 3” Stage of Enterprise XR Adoption Roadmap, says CEO and CTO

XR Today - Augmented Reality tag

Last week, at CES 2024, Ross Rosenberg, the CEO of Magic Leap, and Daniel Diez, the firm’s CTO , spoke to VentureBeat on the current state of Magic Leap’s roadmap following a busy 2023, which saw the firm undergo a major leadership shake-up. ” The firm is ready to leverage a new market.

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Headworn AR: A Market Still Finding its Footing

ARVR

Consumer/ enterprise spending shares could flip as AR glasses gain wearability. Apple of My Eye So the question that remains is what it’s going to take to accelerate consumer AR acceptance. And that’s where headworn AR’s biggest looming topic factors in: Apple. This theory fits Apple’s signature multi-device ecosystem approach.

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Will Headworn AR Revenues Exceed $35 Billion by 2026?

ARVR

.* “Apple’s projected smart glasses could incite its classic ‘halo effect’ by boosting consumer awareness and demand for the emerging hardware category,” said ARtillery Intelligence Chief Analyst Mike Boland. Moreover, its V1 design will target larger markers by prioritizing style and wearability over graphical immersiveness.