The Ghost Howls

MARCH 26, 2018

people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. Magic Leap releases its SDK. We still haven’t seen a Magic Leap device , but at least now we can see its SDK. The SDK offers native APIs, but also supports popular game engines like Unity and Unreal 4.

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ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. Another industry standard is Unreal Engine, however, it is widely considered to have a steeper learning curve than Unity.

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VRScout

FEBRUARY 25, 2019

So, here’s the full low-down on Microsoft’s newest immersive device: It’s all about the Cloud. One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. More immersive.

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Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. VR is about immersion. They do NOT do immersion, or, if they do, they don’t do it well. The tech industry is gearing up for a new paradigm shift.

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The Ghost Howls

JUNE 27, 2022

Without HDR, you are conscious that you are seeing the world through a screen, while with actual HDR, you can feel the proper lighting of a scene, and it immediately becomes real and immersive. We have lots of non-news about Apple’s XR efforts. This is the story of my life for half of the posts I read about Apple. Useless news.

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The Ghost Howls

OCTOBER 12, 2020

Unreal Engine and Photoshop), as it happens in Google Docs when many people edit the same document at the same time. The author of the video has used a free app available on the Apple Store and with it, it was able to scan 3D objects with a quality and a speed never seen before. The change made by one user in its program (e.g.

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AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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The Ghost Howls

OCTOBER 26, 2020

In its upcoming 5-year development plan, there should be measures to favor the growth and the spread of Immersive Realities. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One. Marina Abramovich is one of the best contemporary artists and for sure she is always innovating her art.

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The Ghost Howls

SEPTEMBER 27, 2022

And it’s not over on the content side: they are going to launch the Pico Video app with 600+ videos on day 1 , and are partnering to have immersive concerts with Wave. More info (Google NeRF algorithm) More info (Quest 2 full body tracking) More info (Meta research on video points of view) More info (Apple patent for mixed reality).

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The Ghost Howls

FEBRUARY 18, 2021

They could make AR enter a new immersive phase that leads towards mainstream adoption. Will a little startup be able to beat the big behemoths like Apple and Facebook? High-precision 6DOF tracking, eye tracking, gesture inputs, with dedicated input controllers The SDK will support Unity , with Unreal coming Soon.

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XR Today - Mixed Reality tag

AUGUST 1, 2023

XR Today: As an end user for Unreal Engine and Unity, how will this partnership develop interoperability for gaming companies? Unity and Unreal underpin most of today’s XR experiences, ranging from the Apple Vision Pro to mobile apps and from PC games to AR/VR devices.

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ARVR

JULY 17, 2020

For a good Mixed Reality experience, the degree of immersion is key in making you believe what’s in front of you is the real deal. Devices such as the Magic Leap and the Hololens rely on Waveguide optics. What about Apple Glass? I was very critical of this approach with the Apple Watch?—?it That’s not all.

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XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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XR Today - Mixed Reality tag

DECEMBER 14, 2022

The Immerse Global Summit (IGS) 2022 took place in Miami 5 to 7 December, and concluded its final days in the sunny backdrop of Miami Beach’s historic Fontainebleu Hotel. Allen discussed the benefits of immersive learning platforms, citing a company study on the return on investment (ROI) for clients via VR training.

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XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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The Ghost Howls

MARCH 7, 2018

It is more refined than the original Vive, but it has not that Apple-like approach that has the Rift. Yes, the new big resolution enhances the immersion, but not so much to throw hundreds dollars to HTC. The device appears better manufactured than the original Vive and I also like its blue color: black was too sad.

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XR Today - Big XR News tag

MAY 26, 2023

The metaverse is dead, and we have killed it , says XR Today’s Demond Cureton, who, this week, expressed concern over the way popular media is covering the immersive space. However, there will most likely be a changing wave of opinion after Apple announces its presumably killer consumer XR device.

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XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

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The Ghost Howls

DECEMBER 13, 2021

Apple is entering the XR field, and Facebook is currently dominating the VR market. Apple headset may be very lightweight. According to Apple analyst Ming-Chi Kuo, the upcoming Apple visor should weigh around 3–400g, which is much lighter than current headsets on the market, including the Quest 2.

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XR for Business Podcast

JANUARY 13, 2020

And so when ARKit popped up from Apple and they said surprise, now everybody with an iPhone 6 and above and use augmented reality, it really changed the game. And then when our shoulders get tired, eventually Apple and others will sell us this integrated with a pair of glasses that don’t look too nerdy. We do projects on the Go.

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XR for Business Podcast

JANUARY 13, 2020

And so when ARKit popped up from Apple and they said surprise, now everybody with an iPhone 6 and above and use augmented reality, it really changed the game. And then when our shoulders get tired, eventually Apple and others will sell us this integrated with a pair of glasses that don’t look too nerdy. We do projects on the Go.

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Technology Machine Learning Industry Training 78

XR for Business Podcast

JANUARY 13, 2020

And so when ARKit popped up from Apple and they said surprise, now everybody with an iPhone 6 and above and use augmented reality, it really changed the game. And then when our shoulders get tired, eventually Apple and others will sell us this integrated with a pair of glasses that don't look too nerdy. The next step is for our eyes.

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XROM

JULY 18, 2021

Most people know Xu due to his dispute with American virtual reality company Magic Leap. In June 2019, Magic Leap accused Xu of stealing AR glasses technology when he was an engineer working at the firm. VeeR acquires, produces, and distributes best-in-class immersive stories and light-weight interactive experiences.

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