XR Today - Mixed Reality tag

JUNE 30, 2023

This week, Apple dropped VisionOS, a set of XR design tools to entice immersive content creators to start designing for its upcoming headset before its release. On the other hand, Unity is introducing tools that leverage AI to simplify XR content creation processes.

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The Ghost Howls

JULY 3, 2023

It was our hope for Google entering the AR race together with Meta and Apple. We already saw this problem happening when HTC departed from the Steam platform to build its Viveport store because hardware sales were not enough to have an ambitious business. Meta has announced its gaming subscription service, called Meta Quest +.

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AR Insider

APRIL 12, 2021

This week, Apple and Epic continue to exchange blows, Tom Brady leans into NFTs and Vuzix forms partnership with TechSee. Let’s dive in… Apple says Epic’s Fortnite lawsuit is a marketing stunt to revive ‘flagging interest’ in the game. W elcome back to Spatial Beats. That’s right, baby.

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The Ghost Howls

NOVEMBER 9, 2023

More info Some news about Apple Vision Pro The news and rumors about Vision Pro never end. In these two weeks, we got to discover that Apple is planning to organize demo sessions of Vision Pro inside the Apple Store venues and that in the beginning, the only way to buy a Vision Pro will be going to an Apple Store.

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XR Today - Virtual Reality

SEPTEMBER 13, 2023

Speaking on the Unity integrations, Ivan Rajkovic, CEO of SpectreXR, noted: We’re excited to expand hand-tracking support for OctoXR and enable even more Unity developers to create immersive and engaging interactive VR/AR experiences. Unity itself is a highly accessible graphics engine ready for a range of developers.

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The Ghost Howls

DECEMBER 4, 2023

More info (Quest 3 going ok in Steam Hardware Survey) More info (Quest 2 selling much better than Quest 3 on Amazon) HTC announced the Vive Ultimate Tracker Finally, HTC has officially announced the Vive Ultimate Tracker, its standalone inside-out tracker unit. This would show the level of polish of the upcoming Apple headset.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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The Ghost Howls

MARCH 8, 2021

They could build together something that could seriously compete with Facebook and Apple: let’s keep an eye on them. Image by HTC). HTC is teasing the launch of a new hardware. With a tweet, HTC has just teased the upcoming launch of a new device. Maybe the release of the Quest 2 has forced them to level up the game.

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The Ghost Howls

APRIL 12, 2021

This week has been pretty crazy: It all started with Facebook approving my silly The Unity Cube application (an application with just a cube) on App Lab. Image by HTC Vive). HTC is teasing a new headset. HTC is teasing a new piece of hardware again, and this time most probably it will be a VR headset. Not much, honestly.

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The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

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The Ghost Howls

MAY 17, 2021

Image by HTC Vive). HTC launches Vive Focus 3 and Vive Pro 2. In the end, the rumors were correct and HTC launched two headsets at VIVECON: the Vive Pro 2 and the Vive Focus 3 Business Edition. But this device got also some criticism: first of all , HTC has not released new controllers and still sells it with the old Wands.

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Road to VR

JUNE 5, 2017

At Apple’s World Wide Developer Conference today, the company made a major shift in their embrace of virtual reality with several new VR announcements during the event’s opening keynote. Today marks a major shift in Apple’s public support for virtual reality. Photo courtesy Apple.

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XR Today - Mixed Reality tag

JULY 31, 2023

Last Thursday, leading hand-tracking firm SpectreXR announced a strategic collaboration with XR headset vendor HTC VIVE via its Linkedin account to drive innovation, immersion, and realistic interaction on the latter’s product portfolio. HTC VIVE also offers a rich resource hub for XR adoption and understanding.

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The Ghost Howls

OCTOBER 26, 2020

Image by MegaDodo Simulation Games). Some of its features are: 2,160 × 2,160 resolution per eye 90Hz framerate 4-cameras inside-out tracking (like the Quest) Touch-like controllers with Knuckles-like finger-sensing Face tracking Hips tracking (for better orientation in games) Integration with SteamVR games Wireless add-on.

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The Ghost Howls

OCTOBER 24, 2022

No grey zones like HTC did in the past. Apple headset will not be focused on gaming. A new report seems to suggest that the upcoming Apple headset won’t be focused on gaming at all. In fact, at launch, it won’t even be possible to create Unity content for it. Other relevant news. Image by The Information).

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VRScout

JUNE 5, 2017

Apple is jumping firmly into the world of augmented reality. Apple also showed off what the new development tool would look like with the popular AR game Pokemon Go. Apple also mentioned AR apps from IKEA and Lego. The demo is expected to be released as a game “later this year.”.

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The Ghost Howls

NOVEMBER 27, 2023

Here below I’m posting for you the best offers I’ve found: for instance, HTC is discounting basically every piece of hardware (including Vive Trackers that can be useful for all the VRChat fans out there), while Pico is offering one of the best deals with €100-worth-of-content given for free with every purchased Pico 4.

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Upload VR

FEBRUARY 16, 2024

Apple Vision Pro is a very impressive fusion of hardware and software, but it's by no means perfect. Apple Vision Pro Specs, Features & Details Apple officially revealed the full Vision Pro specs when opening preorders today. And Apple did not send UploadVR a review unit, we bought our own. But does it deliver?

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The Ghost Howls

MARCH 27, 2023

We had at the same time the Game Developer Conference (the GDC) and the GPU Technology Conference (GTC) by NVIDIA, so we had lots of announcements about 3D technology in general and also about XR. There have been companies that have tried to compete with HTC in this market, but they all had their big share of trouble in doing that.

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The Ghost Howls

JANUARY 10, 2022

A Horizon game is coming for this new headset, and some rumors talk also about Half-Life: Alyx potentially be available in the future; HTC has announced the Vive Wrist Tracker, a 6 DOF tracker for the Vive Focus 3. New rumors on Apple and Meta devices. A game no one had ever hyped online. Other relevant news.

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” I have this impression for a few reasons.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. The firm’s first XR headset is due soon, and with it comes a spatial computing ambition that draws similarities and differences to Lenovo, Microsoft, Meta, HTC VIVE, and other XR headset vendors. Just days after the Sapetop announcement, Apple revealed its Vision Pro product.

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XR Today - Mixed Reality tag

AUGUST 8, 2022

XR has rapidly emerged as one of the most powerful new trends in the gaming landscape. Attracting players all over the world to a new kind of immersive experience, XR allows game developers to connect with users on a different level. Already the, virtual reality in gaming market is expected to grow to a value of $53.44

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The Ghost Howls

APRIL 4, 2022

Meta Quest Gaming Showcase is coming on April, 20th. Meta is back with its Gaming Showcase, and this year, it is going to be aired on April, 20th at 10 am PT. Last year, it was still called Oculus Gaming Showcase, and it featured important updates on games like Pistol Whip, The Climb 2, I Expect You To Die 2, and Resident Evil 4 VR.

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The Ghost Howls

MARCH 10, 2024

A few years ago I was interviewing Alvin Wang Graylin , the HTC Executive (or “Mister President” as I like to call him), and we were talking about the book Our Next Reality he’s written together with Louis Rosenberg. In the book they talk about XR and AI , and how they could impact our future, for the good and the bad.

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XR Today - Augmented Reality tag

APRIL 14, 2023

The augmented reality (AR) gaming market has seen new contenders rise as technological platforms offer new possibilities for the sector. One such entrant, Mirrorscape, has leveraged Qualcomm Technologies’ AR2 smart glasses system to develop its ARcana gaming platform.

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The Ghost Howls

JULY 4, 2022

Of course for some ad-based tech companies, the current economic situation is not the only problem, but there is another big one which is Apple and its new privacy features embedded into iOS. The same luck has not happened to employees at Niantic at Unity. Niantic announces a new AR game, this time with NBA. Other relevant news.

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The Ghost Howls

MARCH 13, 2023

First of all, it seems that the headset is not a new product, but that Apple has been working on it for 7 years. It seems anyway that for the first time ever at Apple, Cook has this time now given priority to the operations team. There are some interesting pieces of information about the glasses inside the article.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

As one of the better-known companies in the virtual reality space, HTC VIVE has already proven to be a valuable partner for countless companies transitioning into the XR space. The HTC Vive headset is a common choice for entertainment companies looking to bring unique gaming and competitive experiences to hybrid environments.

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Upload VR

JANUARY 12, 2024

Right as CES 2024 got underway, Apple told the world to " get ready " after confirming the Apple Vision Pro release date. Elsewhere, HTC released the Vive XR Elite face tracker , Sony announced a new enterprise headset and we learned more about the Xreal Air 2 Ultra. We even found a cheap Vision Pro knockoff at CES.

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XR Today - Virtual Reality

JANUARY 1, 2024

Here are some of the VR vendors making waves in the industry as of 2024: RealWear Meta Apple Goertek Pimax Pico HP HTC Vive Samsung Varjo Lenovo Valve Index Vrgineers RealWear Exploring various aspects of the immersive technology landscape, RealWear produces sensors, apps, and hardware for the XR space.

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AllThingsVR

JUNE 6, 2017

Roundup of VR & AR Announcements from WWDC 1) Apple announces VR Ready Computers Thanks to Apple updating Metal, their graphics API, to Metal 2, in their new macOS called macOS High Sierra, VR is coming to Mac. 4) Apple announces ARKit Apple announced its augmented reality platform, ARKit for iPhone and iPad.

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XR Today - Mixed Reality tag

MARCH 25, 2024

One leading XR streaming solution provider is Innoactive, which leverages RT3D engines from Unreal, Unity, and NVIDIA to promote the adoption of workplace XR services – allowing clients to distribute XR applications directly to a range of end-devices with the compute processing happening remotely on the cloud.

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The Ghost Howls

APRIL 10, 2022

This afternoon I’m flying to Paris to then go to Laval to attend Laval Virtual, one of the oldest events about virtual reality, where I’ll be as an attendee , a virtual speaker (about the game HitMotion: Reloaded), a host of the AWE Nite Florence (featuring great speakers like Charlie Fink… ), and also as a. Image by Epic Games).

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Upload VR

JANUARY 29, 2024

Meta is reportedly optimistic about the release of Apple Vision Pro, seeing itself as the future Android of the market. The Wall Street Journal cites "people familiar with their thinking" as saying that Meta executives believe Apple's entry into the market will "validate Chief Executive Mark Zuckerberg’s gamble and draw more consumers".

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XR Today - Mixed Reality tag

APRIL 23, 2024

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. With Meta Horizon OS, ASUS and Republic of Gamers will build the gaming headset of the next generation.

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