Apple Europe Oculus Strategy 
The Ghost Howls
MAY 25, 2020
Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.
Upload VR
SEPTEMBER 22, 2022
Nearly four years after Mark Zuckerberg personally announced Oculus Quest the standalone VR market for consumers may have real competition. Backed by Chinese tech giant Bytedance, the Pico 4 standalone VR system is coming to consumers in Europe, Japan & South Korea next month starting at just €429.
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XR Today - Mixed Reality tag
FEBRUARY 2, 2023
” Measures taken in the initiative included consolidation strategies for its real estate to “sublease, early terminate, or abandon” some offices under lease. This reflects actions taken at Google, Snap, Microsoft, and Apple over the last few months regarding their respective smart glass offerings.
The Ghost Howls
MARCH 2, 2020
To make you understand how these features are incredible, Qualcomm has stated that “the [XR2] reference design has 2x the CPU and GPU performance, 4x more video bandwidth, 6x higher resolution and 11x AI improvement compared to our current widely adopted XR platform [the Oculus Quest ]”. Oculus fixes two of the greatest issues of Oculus Link.
VRScout
FEBRUARY 25, 2019
It’s no secret that Microsoft’s mixed reality strategy is centered around its Intelligent Cloud, and the Intelligent Edge; therefore the HoloLens team has worked very closely with Azure to bring it all together in one sleek package. In other words, down with the “walled garden” approach favored by companies such as Apple and Oculus.
The Ghost Howls
MARCH 26, 2018
This business strategy of selling to few people for a high price has completely sense , considering that all the device has been conceived to add all the features that could make it compelling mostly for professionals. Oculus Go showcased. The Oculus Go (Image by Oculus). Vive Trackers 2.0 now on sale.
The Ghost Howls
FEBRUARY 7, 2022
These are huge numbers for VR: if you look at the most recent SteamVR survey, you get that Oculus headsets are now at 67% of the whole PCVR market. Some magazines reported this news as a sign of the failure of Meta’s strategy about the metaverse. It’s basically a monopoly. But there is also bad news to talk about. Other relevant news.
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