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The XR Week Peek (2024.01.16): Apple prepares the launch of Vision Pro, Sony announces MR headset, and much more!

The Ghost Howls

After the announcement of the release date of the Apple Vision Pro, the whole community is just waiting for its preorders to open up this Friday. The headset will be sold in physical stores and on the Apple website. Analyst Ming-Chi Kuo says that Apple has only 60–80K units available at this time , so most likely they’ll go sold out.

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How Eye Tracking is Driving the Next Generation of AR and VR

VRScout

AR and VR are gearing up for a giant leap forward thanks to advancements in eye-tracking technology. The industry has been experiencing a boom in recent years with hundreds of startups and heavy investment from tech giants including Google, Apple, Samsung, and Facebook. How Eye Tracking Supports Immersion.

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A Tech Investor’s Take on the Apple Vision Pro

ARPost

Apple’s entrance into the XR space via their announcement of the Apple Vision Pro was one of the most anticipated events in recent XR history. Years of Watching Apple Neso Brands is an investment company specializing in tech-augmented eyewear. Somehow I’ve been following it for the last seven years,” said Almeida.

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Vision Pro Has Apps and Quest Has Games, What Can Samsung Bring to XR to Compete?

Road to VR

Samsung has partnered with Google to make an XR headset, although the South Korean tech giant hasn’t tipped its hand on what to expect just yet. That’s a patently Apple recipe though that Samsung may not be able to easily replicate. The question is: what can Samsung bring to the table that Apple and Meta can’t?

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What is Spatial Computing in simple terms?

XR Today - Mixed Reality tag

A Simple Spatial Computing Definition Spatial computing is an umbrella term for solutions that allow us to interact with computers on a new level. Tech giant Apple has even helped to generate new demand for spatial technology with its new Vision Pro headset. Google has even invested heavily in the XR spatial elements in the past.

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Developing the Future of Mixed Reality

Tech Trends VR

The main question they’re asking themselves now is whether CIOs at Fortune 100 companies will want to invest in a start-up’s hardware solution or whether they’re by default going to go with a major player such as Apple or Microsoft. “I

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I tried the Apple Vision Pro and saw the future, but don’t buy it yet

Hypergrid Business

Maria Korolov at the Apple store in Holyoke, Massachusetts. This past weekend, I went to the local Apple store and got a demo of the new Apple Vision Pro headset — the one where you’ll spend a minimum of $3,500 and more likely $4,000 if you buy it. Is the Apple Vision Pro the reason to switch?

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