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Samsung Losing Ground In VR/AR Due To ‘Obsession’ With Foldable Tech

VRScout

Company’s like Apple and Meta are leaving Samsung in the virtual dust. According to a new report by The Korea Herald , Samsung is steadily losing its position within the VR/AR space due to its unhealthy “obsession” with foldable smartphone technology. Samsung Galaxy Fold / Image Credit: Samsung.

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The Apple Effect: Magic Leap Founder’s Previous Company Launches App on Vision Pro

Road to VR

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” So why Apple, and why now? So why Apple, and why now? And that’s in spite of its $3,500 price tag.

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My predictions for augmented reality in 2019

The Ghost Howls

Augmented Reality in 2018. You may hate or love Magic Leap, but the fact that it has released a product is for sure a great news for all the ecosystem : if after all those investments, that startup failed, it would have had a ripple effect on all the ecosystem, making investors lose trust in augmented reality. Magic Leap.

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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Samsung can be the first partner also on this line of products. All these premises are not good: confusion is never a good sign in business.

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How to Create an Augmented Reality App: Technology Guide 2022

ARVR

Due to these variables, the augmented reality market is set to reach a value of $502 billion by 2027, growing at a CAGR of 62.7%, according to Research and Markets. If you’re planning to become part of these percentages with your augmented reality project, you should know about all the nuances of AR app development.

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Samsung and partners tease new XR headset

Hypergrid Business

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. XR is a term that encompasses virtual reality, augmented reality, and mixed reality technologies. I myself switched from Apple to Samsung in 2015 specifically for Samsung’s Gear VR headset.

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Will Apple, Facebook or Microsoft be the future of augmented reality?

TechCrunch VR

Apple is seen by some as critical to the future of augmented reality, despite limited traction for ARKit so far and its absence from smartglasses (again, so far). Yet Facebook , Microsoft and others are arguably more important to where the market is today. Apple ARKit, Google ARCore ). OS-based (e.g.