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Who’s Waging the Wearables Wars? Part II: Microsoft

AR Insider

Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Each installment will profile a different tech leader’s moves and motivations in wearables. After examining Amazon last week, it’s time to zero in on Microsoft.

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Can Wearables Set the Stage for AR Glasses? Part II

AR Insider

This thinking holds up, but a less-discussed product class could have a greater impact in priming consumers for AR glasses: wearables. Meanwhile, tech giants are motivated toward wearables. For example, Apple’s wearables offset iPhone sales declines. Wearables: Paving the Way for AR Glasses. Touchpoint. Its motivation?

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Who’s Waging the Wearables Wars? Part III: Google

AR Insider

Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Each installment will profile a different tech leader’s moves and motivations in wearables. After examining Amazon and Microsoft , it’s time to zero in on Google.

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Begun, The Wearables Wars Have

AR Insider

The wearables sector is approaching an inflection point. But before going into the AR implications, let’s step back and look at the activity in the broader wearables sector. Wearables sales this year are projected to hit $41 billion, up 28 percent from $32 billion last year. Follow the Money . Its motivation?

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Will Wearables Pave the Way For AR?

AR Insider

But another device class could have a greater impact towards that same end: wearables. This possibility is amplified as wearables continue to be one of the fastest-growing consumer tech segments. Beyond consumer demand, tech giants are embracing wearables as they align with road maps and growth strategies. Part V: Apple.

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Who’s Waging the Wearables Wars? Part IV: Bose

AR Insider

Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Each installment will profile a different tech leader’s moves and motivations in wearables. After examining Amazon , Microsoft , and Google , it’s time to zero in on Bose.

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Who’s Waging the Wearables Wars? Part VI: Snap

AR Insider

Wearables Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Each installment will profile a different tech leader’s moves and motivations in wearables. Spectacles represent a long-term investment in augmented reality hardware.

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