XR Today - Virtual Reality

JUNE 9, 2022

Similar to Meta, Microsoft has made some significant investments into the XR landscape in the last couple of years. At the same time, the HoloLens headset technology from Microsoft is largely regarded to the industry leader for true mixed reality experiences. Magic Leap.

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XR Today - Virtual Reality

NOVEMBER 29, 2022

As digital technology and innovations continue to shape the world, in-person interactions are quickly being replaced by hybrid or virtual experiences. XR (Extended Reality) technology provides disruptive retailers with a unique way to engage and convert their audience, wherever they are. Magic Leap and H&M.

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Case Study Retail Study Magic Leap 243

Road to VR

JANUARY 21, 2022

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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Google AR Holography Magic Leap 353

The Ghost Howls

OCTOBER 19, 2021

Image by Magic Leap). Magic Leap 2 has been teased. Magic Leap is back: CEO Peggy Johnson has just unveiled in a post on the company blog the Magic Leap 2 , the new version of the AR glasses from the company in Florida. Other relevant news.

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Magic Leap HTC Training Virtual Reality 493

Road to VR

MARCH 19, 2017

.” Lets be honest, the last few years have seen some pretty wild speculation from industry analysts whilst the excitement and hype surrounding the most recent renaissance in immersive technology has ridden high. billion in 2021. . billion in 2021. billion in 2021,” states IDC’s report.

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ARVR

MARCH 16, 2023

billion in 2021 to $35.1 One of the most notable events of the past year in the world of headworn AR was the return of Magic Leap… this time with an enterprise focus. It coupled this pivot with a second swing at AR glasses: Magic Leap 2 (ML2). ML2 represents a sizable and widely recognized leap from ML1.

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AR Magic Leap Wearables Microsoft 243

ARPost

JULY 7, 2021

Technology continues to converge with our everyday lives and, in many ways, it’s almost like a beautiful form of illusionary art as realities are overlayed and we can engage in ways not previously possible. There are almost magical qualities to live AR as it’s used to enhance and guide our viewing and training experiences. joined SAP.iO

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The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! 2021 is going to be an interesting year for AR. 2021 is going to be an interesting year for AR.

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EnterpriseWear

DECEMBER 4, 2018

This year was going to be the year of augmented reality, but by the end of 2018 market analysts were pointing to 2020 or 2021 as the “golden year” of AR. Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise.

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The Ghost Howls

APRIL 26, 2021

Image by Magic Leap). Magic Leap 2 is coming in Q1 2022. Even if most of this roundup will be about Oculus, I have decided to put another brand on top of it and it is Magic Leap. It will be released to selected partners in Q4 2021 and to the general public in Q1 2022. Top news of the week.

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XR Today - Mixed Reality tag

MAY 8, 2023

In recent years, companies from virtually every industry have begun to discover just how beneficial immersive technology can be when it comes to improving collaboration and productivity. Demand for Extended Reality (XR) is growing at an astonishing rate. The company’s flagship mixed reality headset offering is the HoloLens series.

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ARPost

JUNE 4, 2020

Brands like Bosch, Nreal, 0glasses, and Am Glass by Pacific Future joined Magic Leap, Vuzix, Microsoft HoloLens, and Epson Moverio this year, delivering a new way to experience 2D and 3D content and features. They will also impact the e-commerce industry. Buying and Selling Trust.

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Augmented Reality Magic Leap Retail AR 461

ARPost

APRIL 29, 2021

The platform, which won last year’s Auggie Award for Best Enterprise Solution, is compatible with MR headsets like HoloLens and Magic Leap. There are two premium price tiers with additional affordances, but there is also a free model with an easy sign-in using a Microsoft, Google, or Apple account or with a private email.

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XR Today - Mixed Reality tag

MARCH 23, 2023

In recent years, companies from virtually every industry have begun to discover just how beneficial immersive technology can be when it comes to improving collaboration and productivity. HP Building on a long history in the computing and technology landscape, HP has begun producing headsets for both VR and MR environments.

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The Ghost Howls

FEBRUARY 17, 2020

Acer hasn’t announced the reason why it has taken this decision, but it has commented the news reassuring everyone that Acer is not abandoning XR, and it will continue exploring the technology. Magic Leap plans dev days and dev programs. Image by Microsoft). This means that most probably, it will launch in 2021.

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The Ghost Howls

MARCH 15, 2021

It’s because tomorrow the SXSW 2021 starts and together with VRrOOm we have created the virtual spaces for it on VRChat! This is an enormous number: this means that now 15–20% of the total Facebook workforce is on immersive technologies, even if XR is currently a very little revenue stream for the social media giant.

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HTC Apple Magic Leap AR 437

The Ghost Howls

APRIL 5, 2021

In the latest invitation to WWDC 2021 , the yearly Apple developers’ conference, there is a picture of an animoji wearing glasses in front of a Mac. Watching it, I had serious AR-Cloud vibes (most probably powered also by the technology of 6d.ai Microsoft signs a $22B deal with the US Army. Well played, Microsoft.

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XR Today - Mixed Reality tag

DECEMBER 13, 2022

For years, people interested in the future of digital technology have seen “MR” as a kind of extension of augmented reality. By 2021, this value is set to increase to around $3915.6 By 2021, this value is set to increase to around $3915.6 Microsoft is perhaps one of the companies most effective at defining MR today.

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The Ghost Howls

JANUARY 19, 2020

Microsoft admits display problems on HoloLens 2. Microsoft negated the issue, but now, after continuous reporting from users, it has been forced to admit it. That’s a great win for the XR community, also because after having acknowledged the issue, Microsoft will have to work in actively solving it. Image by nReal).

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ARVR

JUNE 25, 2021

Enterprise AR: 7 real-world use cases for 2021 Design Tradeoff Over the past few years, a realization has begun to sink into the AR sector. After years of excitement over the impending era of world-immersive AR, there’s growing consensus that the technology is still far from bringing that dream to a pair of glasses that most people will wear.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In a Youtube video, he revealed some juicy details, like: The cost of the glasses is $499 + prescription lenses; They are connected to the iPhone, that does all the heavy lifting; They were planned for a “one more thing” announcement for Q4 2020- Q1 2021 , and for release one year later.

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XR Today - Augmented Reality tag

MARCH 6, 2023

With Qualcomm’s industry-leading Snapdragon Spaces platform , Xiaomi can also develop programmes on OpenXR and Microsoft’s MRTK toolkit. The MWC wrapped up its premier event, which showcases the world’s top innovations in consumer and enterprise technologies.

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The Ghost Howls

APRIL 19, 2021

The Quest 2 is quite powerful and so Facebook has confirmed tha t in 2021 there won’t be the need for a Quest 2 Pro as some people were supposing. NVIDIA doubles down on Cloud Rendering and Omniverse at GTC 2021. On the client side, the system will become compatible with iOS devices, and a Magic Leap client has also been developed.

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The Ghost Howls

OCTOBER 26, 2020

Preorders are open now with just a little deposit of $10, shipping in 2021. This year, I’m just watching the conference from home The conference has been interesting, and it has been the usual mix of technology and politics. Facebook and Microsoft publish two interesting research projects for VR.

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The Ghost Howls

JUNE 1, 2020

HP and Microsoft have a long track in offering enterprise hardware, so this headset may battle HTC on his own land (B2B). In particular, the ones by Panasonic that were so popular at CES 2020 , are going to be released in 2021. Rony Abovitz steps down from Magic Leap CEO. Upload VR). In the end, it has happened.

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Magic Leap AR China Unity 237

The Ghost Howls

NOVEMBER 2, 2020

I was expecting a PSVR 2 launch in 2021, but then suddenly Jim Ryan in an interview with The Washington Post has commented on VR with these exact words: PlayStation believes in VR. Coming in May 2021 , with first units sents to reviewers in January 2021, because the product is almost ready. Top news of the week.

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The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. He has also recently written together with Irena Cronin “The Infinite Retina” , a great book about the technologies of the future, like XR, AI, and autonomous vehicles. Remember that technology costs less over time.

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The Ghost Howls

JUNE 7, 2021

Just to make you understand how much money this could mean, my reader Sir Gamedev has sent me a link where one of the previous Xbox executives has revealed that the initial undercost sales of the first Xbox units cost Microsoft between $5B and $7B. Magic Leap partners with AMD for its next-generation device. More info.

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AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. We’ve also seen smartphones with depth cameras, for instance from Lenovo and Asus with Google’s pre-ARCore Tango technology. by Marko Balabanovic.

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Magic Leap AR Microsoft Apple 156

The Ghost Howls

JULY 5, 2021

Facebook losses in the VR sector will be around $6B in 2021. and also why the $2+B investment in Magic Leap was not enough to bring it to success. , and also why the $2+B investment in Magic Leap was not enough to bring it to success. That is, we are growing fast before technology becomes mature.

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TechCrunch VR

MAY 31, 2023

” The technology served as a visually rich shorthand for dystopian cyberpunk fears in an age of rapidly accelerating technology. For decades, the technology has felt ahead of its time, beginning with Sensorama in 1962. Sutherland, who is still around today at 85, contributed important technological innovations for decades.

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XR Today - Mixed Reality tag

MAY 24, 2023

Instead, he has concentrated his journalistic efforts on a stereotypical dystopia of avatars and social media white elephants from a caricatured Meta, Microsoft AltSpaceVR, and Decentraland. Nowhere in Zucker 2021 Founders Letter did he mention he was the Metaverse , nor would he become the centre of it.

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Robert Scoble

JUNE 4, 2019

In two years Spatial Computing, including Facebook’s Oculus VR headsets (we hear Facebook is working on Spatial Computing glasses too, along with many others like Microsoft, with its HoloLens, and Magic Leap) will have very advanced 3D imaging technologies and eye sensors, along with cameras and microphones.

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The Ghost Howls

FEBRUARY 1, 2021

Stay tuned on this blog, because in some days I will publish an EXTRAORDINARY interview related to one of the most awaited VR games of 2021! These are all very positive news for VR: the technology is slowly getting adoption and while not mainstream yet, I agree with Zuck that in 1–2 years we’ll start getting there. Image by Facebook).

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XR for Business Podcast

JULY 8, 2019

But for real-time spatial computing technologies — like XR, for example — that just won’t cut it, especially when it could mean life or death. Alan: Today’s guest is Terry Schussler, “entreprenerd,” technology architect, passionate software designer, writer, speaker, trainer and all-around awesome guy.

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XR for Business Podcast

JULY 8, 2019

But for real-time spatial computing technologies — like XR, for example — that just won’t cut it, especially when it could mean life or death. Alan: Today’s guest is Terry Schussler, “entreprenerd,” technology architect, passionate software designer, writer, speaker, trainer and all-around awesome guy.

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The Ghost Howls

JUNE 15, 2020

The fact that is going to come later, that it is stereo (so it can calculate the depth of objects) and that it is in high-resolution made some VR journalists wonder if this is the new device that is going to track reliably the PSVR 2 headset, maybe in conjunction with another special tracking technology (like ultrasound) for the controllers.

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