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Meta Wants to Beat Google at its Own Game with Horizon OS

Road to VR

Meta announced it’s licensing its XR operating system to select OEMs in a bid to become a more open alternative to Vision Pro, marking a monumental shift in the company’s XR strategy. This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game.

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Google Tried To Get Meta To Kowtow To Its Upcoming XR Platform

Upload VR

Google reportedly asked Meta to partner and "contribute to" its upcoming XR platform, but Meta said no. The Meta Quest operating system is a fork of the open-source core of Android (known as AOSP), a similar strategy to Amazon's Fire OS for its Fire tablets. We would love to partner with them.

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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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Meta Rebranding Quest Software Horizon OS, Will Run On New Headsets From ASUS, Lenovo, More

Upload VR

Today's news comes just under two months after it was revealed that Google tried to convince Meta to abandon the Quest platform (now Horizon OS) and switch to its upcoming Android XR platform, expected to be announced at Google I/O in three weeks. And if so will it be Meta, or Google? Will this be true for XR too?

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Will Meta Be The Android Of Spatial Computing, Or The Blackberry?

Upload VR

Meta is reportedly optimistic about the release of Apple Vision Pro, seeing itself as the future Android of the market. The Wall Street Journal cites "people familiar with their thinking" as saying that Meta executives believe Apple's entry into the market will "validate Chief Executive Mark Zuckerberg’s gamble and draw more consumers".

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All the most important AR and VR news from the GDC 2018

The Ghost Howls

As with every big event, I’m writing a post to try to summarize the most important news that have come out from the GDC 2018 … so that if you have lost something, you just need to read this post to get in par with the rest of the world. — Benjamin Lang (@benz145) March 23, 2018. So, are you ready? Let’s start!

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Where Are We in AR’s Lifecycle?

AR Insider

The excitement and expectations that consumed 2016 and 2017 were followed by a bad hangover in 2018 and 2019. But then around 2002, things moved slowly towards measured progress, and the rise of tech giants like Google, Facebook, and the web 2.0 Apple , Google , Facebook and Microsoft are all on that list.

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