The Ghost Howls

MARCH 15, 2021

This is an enormous number: this means that now 15–20% of the total Facebook workforce is on immersive technologies, even if XR is currently a very little revenue stream for the social media giant. In September, the new Facebook Avatars will come and substitute the current Oculus avatars. 10,000 people mean at least 1.2B

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TechCrunch VR

APRIL 3, 2023

The fictional depiction of virtual reality and adjacent technologies are intentionally forward-looking. As part of our Kickstarter campaign in 2013, one of the price tier perks was 50 Ready Player One books signed by Cline. And then we did a small event in Austin with Cline signing the books.

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Austin Magic Leap Hardware Texas 104

The Ghost Howls

JUNE 1, 2020

They should guarantee better tracking both for the headset and the controllers; The controllers are smaller and seem a mix between the Oculus Touch and the WMR 1 controllers. I don’t see this device stealing the scene from Oculus, since Oculus is cheaper, but I’m quite sure this new headset will be able to grab a good market share.

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TechCrunch VR

DECEMBER 8, 2020

When Chi Xu left Magic Leap and returned to China, he had big ambitions. Although China has been calling for more indigenous innovation, most of the advanced technologies found in AR and VR are still in the hands of foreign tech behemoths. More importantly, their firms often have intricate ties to the U.S.,

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AllThingsVR

MAY 12, 2016

Hollywood is adapting both of these Random House books into big screen adventures. Ready Player One has become required reading at Oculus VR, literally. Cline has seen his fictional universes blend with reality after the consumer launches of Oculus Rift and the HTC Vive (with Sony’s PlayStation VR slotted for an October debut).

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The Ghost Howls

JANUARY 5, 2020

This is the first roundup of news of this new year, and to signal a change with the past, I’ve changed the name from “VR Week Peek” to “XR Week Peek”, because, hey, I like talking about all immersive technologies and not only Virtual Reality. Image by Oculus). In the meanwhile, I wish you all a fantastic 2020! Other relevant news.

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The Ghost Howls

AUGUST 1, 2020

He has also recently written together with Irena Cronin “The Infinite Retina” , a great book about the technologies of the future, like XR, AI, and autonomous vehicles. But of course, the technology is still not there: the Oculus Quest is still uncomfortable, we can’t read texts in it, and so on.

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The Ghost Howls

DECEMBER 28, 2018

Officially he is a VR angel investor, but he is much more than this: he is also an immersive technologies enthusiast and an influencer that can really foster healthy debates about the main questions that we all have around these technologies. Some days ago, I have had the enormous pleasure of speaking with Eduardo Siman.

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XR Today - Mixed Reality tag

JUNE 1, 2023

Numerous executives and officials have rallied the global tech community to sustain the momentum of a renaissance of immersive technologies. Speaking on the upcoming Apple Reality Pro headset, he explained how Lucky Palmer, Founder, Oculus said Apple’s device was “excellent.” I think that XR will be much faster.

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The Ghost Howls

JUNE 13, 2022

EMG technology (the one by CTRL+Labs) is the one that Meta has identified as the best of XR interactions, so it is crucial for the company to integrate it inside its smartwatches. The trailer is hilarious and the game is pretty original, so I loved it. I wish the best to all the gaming studios that have announced something during this event!

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The Ghost Howls

MAY 8, 2023

T he event will be presented by Oculus Studios Executive Producer Ruth Bram like last year, but introduce new pre-event and post-event sessions. On June, 1st, at 10 am PT, Meta is going to stream a presentation with a lot of news about upcoming titles or upgrades of existing titles for the Meta Quest.

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The Ghost Howls

JANUARY 18, 2023

Everyone I spoke with talked about an interesting event to attend for us XR people, and this shows that immersive realities are now in a quite mature status… to be niche technologies. MAIN HEADLINES Let me list for you what have been, in my opinion, the most important XR technologies from this CES.

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Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg talks about the future of VR and AR at Facebook’s recent Oculus Connect conference. It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. The tech industry is gearing up for a new paradigm shift.

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TechCrunch VR

MAY 31, 2023

In the early 90s, it no doubt felt “a bit like looking up the Wright Brothers and taking their original prototype out for a spin,” as the book describes. The year the book was published, Sega announced a VR peripheral for the Genesis. For decades, the technology has felt ahead of its time, beginning with Sensorama in 1962.

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XR for Business Podcast

DECEMBER 18, 2019

When you’ve been a journalist on the XR technology beat for 20 years, like VentureBeat’s lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. He’s authored two books: Opening the XBox, and The XBox 360 Uncloaked. Alan picks Dean’s brain for a few such scoops.

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XR for Business Podcast

DECEMBER 18, 2019

When you’ve been a journalist on the XR technology beat for 20 years, like VentureBeat’s lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. He’s authored two books: Opening the XBox, and The XBox 360 Uncloaked. Alan picks Dean’s brain for a few such scoops.

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XR for Business Podcast

DECEMBER 18, 2019

When you've been a journalist on the XR technology beat for 20 years, like VentureBeat's lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. He's authored two books: Opening the XBox, and The XBox 360 Uncloaked. There's been a number of kind of false starts with this technology.

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XR for Business Podcast

DECEMBER 18, 2019

When you’ve been a journalist on the XR technology beat for 20 years, like VentureBeat’s lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. He’s authored two books: Opening the XBox, and The XBox 360 Uncloaked. Alan picks Dean’s brain for a few such scoops.

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Training San Jose Oculus AR 60

VRScout

FEBRUARY 5, 2017

OPINION: This piece makes less sense at Sundance than it does at Emerging Technologies at SIGGRAPH. I have seen the ODG R9, HoloLens and the Meta in controlled demos and so far only the HoloLens comes close to magic. And I mean actual magic – not the VC Kool-Aid-drinking Magic-Leap magic. Dear Angelica.

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AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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The Ghost Howls

APRIL 7, 2023

Innovation happens in sprints In life as in technology (Image by LizAndMollie) While I was thinking about what to write in this article, I remembered something I studied at University about innovation. Think about what happened to VR: we had the Oculus devkits, which interested only us developers. I was so young and naive.

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The Ghost Howls

JUNE 15, 2020

The fact that is going to come later, that it is stereo (so it can calculate the depth of objects) and that it is in high-resolution made some VR journalists wonder if this is the new device that is going to track reliably the PSVR 2 headset, maybe in conjunction with another special tracking technology (like ultrasound) for the controllers.

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Robert Scoble

MAY 15, 2021

So, if you want to build a Las Vegas Sports Book, or a room that has dozens of TVs, you will be able to do so. They will be better locked to the real world, and the devices will know where they are without using much of the camera or other battery-hungry technology. Exciting times for the technology industry are coming.

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XR for Business Podcast

JUNE 4, 2019

Here to delve deeper into the ins-and-outs of marketing in XR is futurist Cathy Hackl, co-author of the brand-new book, Marketing New Realities. From Coachella, to virtual try-ons, and yes, even KFC’s “playboy chicken impresario,” Cathy explains how XR technologies will change the way we interact with our customers.

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XR for Business Podcast

JUNE 4, 2019

Here to delve deeper into the ins-and-outs of marketing in XR is futurist Cathy Hackl, co-author of the brand-new book, Marketing New Realities. From Coachella, to virtual try-ons, and yes, even KFC’s “playboy chicken impresario,” Cathy explains how XR technologies will change the way we interact with our customers.

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The Ghost Howls

AUGUST 16, 2019

Not to mention the fact that usually investors require at least a prototype of your technology , and to build it you need time and money. In the beginning, we also spent a lot of time demoing VR for hours to whoever asked us to try the technology , because we really wanted everyone to know how VR was cool and maybe collaborate with us.

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XR for Business Podcast

FEBRUARY 25, 2020

But if the people developing the technology don’t understand how kids’ brains learn, it’s not going to take, no matter how innovative. I mean, part of the reason that my work with virtual reality really took off is because I moved into this new role, and had this freedom to innovate and to explore new technologies.

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Road to VR

DECEMBER 26, 2018

This year was awesome for VR gaming, but 2019 is looking even brighter with a slew of highly polished titles coming to PSVR, Oculus Rift and HTC Vive. In this exciting Oculus exclusive, the enemy will stop at nothing to gain an advantage. Here we take a look at 15 tantalizing VR titles confirmed for release in 2019.

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XR for Business Podcast

FEBRUARY 25, 2020

But if the people developing the technology don’t understand how kids’ brains learn, it’s not going to take, no matter how innovative. I mean, part of the reason that my work with virtual reality really took off is because I moved into this new role, and had this freedom to innovate and to explore new technologies.

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XR for Business Podcast

AUGUST 5, 2019

His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. or, to do it just because the technology's cool. What is that low-hanging fruit for businesses to get involved, and just start with this technology? And how can we use emerging technology to do that?

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XR for Business Podcast

AUGUST 5, 2019

His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. or, to do it just because the technology's cool. What is that low-hanging fruit for businesses to get involved, and just start with this technology? And how can we use emerging technology to do that?

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XR for Business Podcast

AUGUST 19, 2019

As SuperData’s lead XR analyst, Carter is responsible for the company’s reports on immersive technology. Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Enterprise will account for the majority of those through at least 2022.

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XR for Business Podcast

AUGUST 19, 2019

As SuperData’s lead XR analyst, Carter is responsible for the company’s reports on immersive technology. Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Enterprise will account for the majority of those through at least 2022.

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XR for Business Podcast

JANUARY 17, 2020

I mean, all of the hard work that you and your team have done to evangelize a technology that — let’s be honest — 15 years ago, the technology really wasn’t ready for the market. If you don’t find a solution for all three areas — technology, people and business — it’s not working.

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XR for Business Podcast

JANUARY 17, 2020

I mean, all of the hard work that you and your team have done to evangelize a technology that — let’s be honest — 15 years ago, the technology really wasn’t ready for the market. If you don’t find a solution for all three areas — technology, people and business — it’s not working.

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AR Augmented Reality Magic Leap Machine Learning 78

XR for Business Podcast

AUGUST 19, 2019

As SuperData's lead XR analyst, Carter is responsible for the company's reports on immersive technology. Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Alan: Although Magic Leap did publish some photos of a model wearing the Magic Leap glasses the other day.

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XR for Business Podcast

AUGUST 5, 2019

His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. or, to do it just because the technology's cool. What is that low-hanging fruit for businesses to get involved, and just start with this technology? And how can we use emerging technology to do that?

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Augmented Reality Virtual Reality Technology Training 60