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Here's What Happens At The Apple Vision Pro Demos In Store

Upload VR

If you can’t get to an Apple Store with available Vision Pro appointments, or you just don’t want to, here’s what the whole experience was like on the VR headset’s release day February 2, 2024, at the 5th Avenue Apple Store in New York. I started my visit with an official booking for a 9:30 am demo time.

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Apple is Prepping Retail Stores for Vision Pro Debut

XR Today - Mixed Reality tag

It appears that Apple is very much getting ready to release its Vision Pro device. Following its announcement earlier this year, Apple has been cautious about confirming a specific release date for the Vision Pro. However, with the currently available information, Apple is aiming for a March 2024 window.

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Alteon Reveals 3D Content Platform amid Apple WWDC Event

XR Today - Mixed Reality tag

Revealed after the announcement of Apple’s Reality Pro headset, the new offering will allow users to store, collaborate, and preview a host of 3D formats. Other file types supported on the platform include RAW files, including Blackmagic Design RAW, Apple ProRes RAW, and ARRIRAW.

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TCS NYC Marathon Debuts Augmented Reality App For Runners

ARPost

Last year, The New York City Marathon had 52,813 finishing participants from over 129 countries. New York Road Runners and TCS have come together to create an app for Apple and Android mobile phones. Next, a video of Shalane Flannagan, 2017 TCS New York City Marathon champion, plays.

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The New 3D Apple Arriving at WWDC

Robert Scoble

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. There will be a few announcements over the next year, and really these changes are going to lead to many new products, services, and experiences that will come for decades.

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Hololight, Nokia Demo L4S Enterprise 5G at Brooklyn 6G Event

XR Today - Mixed Reality tag

Leveraging Nokia’s low latency, low loss scalable (L4S) networking technologies, Hololight will debut a proof-of-concept (PoC) on the last day of the Brooklyn 6G Summit. These technologies are expected to massively reshape how people interact, communicate, and receive information.

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American Express Launches AR Shopping for Small Business Saturday

XR Today - Augmented Reality tag

The novel experience will activate from physical blue door frame installations placed at Chicago’s Magnificent Mile (Pioneer Court), Los Angeles’ Westfield Century City, and New York City’s Gansevoort Plaza, located at NYC’s Meatpacking District.

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