The Ghost Howls

MAY 14, 2023

More information about Google’s XR headset are coming “later this year” Google and Samsung will release an XR headset (Image by Google) Google, Qualcomm, and Samsung are working on an XR headset. The latest one is called Immersive View for Routes.

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XR Today - Mixed Reality tag

JULY 3, 2023

Today, reports are emerging, sparking speculation over Apple’s Vision Pro production plans. Recent reports are highlighting how Apple’s hardware and manufacturing partners are reducing forecasts surrounding the assembly of Vision Pro devices.

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The Ghost Howls

FEBRUARY 22, 2021

This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung. And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies!

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The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” I have this impression for a few reasons.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. Great job, Magnopus!

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The Ghost Howls

NOVEMBER 14, 2022

Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. That would be great for immersion, of course.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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XR Today - Mixed Reality tag

SEPTEMBER 22, 2023

Meanwhile, the immersive industry is coming closer to a potential paradigm shift in 2024, as big technology brands plan to make a mark on the emerging sector. Moreover, Michael Guerin said that over the next few years, immersive and spatial storytelling experiences would become “much more prevalent in the next three to five years.”

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The Ghost Howls

MAY 17, 2020

Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Apple is really good at selling stuff.

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XR Today - Virtual Reality

JANUARY 1, 2024

Here are some of the VR vendors making waves in the industry as of 2024: RealWear Meta Apple Goertek Pimax Pico HP HTC Vive Samsung Varjo Lenovo Valve Index Vrgineers RealWear Exploring various aspects of the immersive technology landscape, RealWear produces sensors, apps, and hardware for the XR space.

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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XR Today - Mixed Reality tag

MARCH 29, 2024

Will the Apple Vision Pro Debut in China Apple’s CEO and spatial computing champion, Tim Cook , confirmed that the recently released Apple Vision Pro would land in China in 2024. Tim Cook confirmed that Apple plans to release the Apple Vision Pro later this year at the China Development Forum in Beijing.

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VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY. However… we’re still waiting for those apple AR glasses.

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XR Today - Augmented Reality tag

MAY 22, 2023

As companies search for more immersive ways of connecting with their clients in a digital world, AR represents one of the most accessible forms of extended reality. With this technology, we can all create and enjoy more immersive experiences. It’s the Google version of the “ARKit” experience from Apple.

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XR Today - Mixed Reality tag

JANUARY 24, 2024

This week, AR instructional solutions provider Taqtile announced official support for Microsoft’s Unity-based Mixed Reality Toolkit 3 (MRTK3) in a move to broaden the usability of its Manifest application ready for a “growing number” of OpenXR devices in 2024.

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ARVR

SEPTEMBER 22, 2022

This follows investments in mobile hardware capability, interest in immersive virtual experiences with the metaverse, and rising industry competition. Although mobile AR may not be the most powerful or immersive, it certainly has the potential to be very profitable and is one of the most important augmented reality trends to keep track of.

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The Ghost Howls

JULY 6, 2022

The hype for the Apple visor is very high, and everyone is waiting for it as a kid waits for Christmas. Poised to arrive around January 2023, it is considered by many the savior of XR, the hardware that will show the real possibilities of immersive realities and make finally VR mainstream.

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ARVR

AUGUST 28, 2020

Startups like Osso VR, make it possible to train doctors on highly realistic, immersive VR platforms with hand based interactions. If you want to get started with some VR programming the best place to start would be to get familiar with a gaming engine like Unity. The community for VR developers is budding yet highly supportive.

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The Ghost Howls

JANUARY 2, 2019

Feature comparison between ARCore, ARKit and the Unity Handheld AR SDK (Image by Unity). Apple glasses. Concept of a future AR glass by Apple (Image by iDropNews). In 2019 we’ll see more strategic acquisitions by Apple and more rumors about an incoming AR glass by Apple.

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XR Today - Mixed Reality tag

JANUARY 4, 2024

Azad Abbasi, the Founder & CEO of GeniusXR, added: The Volumetric Capture Studio represents a significant leap forward in the world of immersive content creation. We’re dedicated to leveraging cutting-edge technologies, including Artificial Intelligence, to create immersive storytelling experiences in the metaverse.

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The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. A leaked image from the Oculus team shows that the company is working to implement body tracking inside the Oculus Unity SDK. References to Apple RealityOS have been leaked. Leaks about Apple are intensifying over the weeks.

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Tech Trends VR

FEBRUARY 24, 2019

And while Portland is by no means a backwater, it’s still not a major tech or immersive content hub like LA or San Francisco either. Microsoft has this great patent portfolio and it would be great to take that amazing secret sauce of the HoloLens and license it out to their existing OEM partners like Dell or Samsung.”.

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XR Today - Mixed Reality tag

JUNE 1, 2023

Numerous executives and officials have rallied the global tech community to sustain the momentum of a renaissance of immersive technologies. Speaking on the upcoming Apple Reality Pro headset, he explained how Lucky Palmer, Founder, Oculus said Apple’s device was “excellent.”

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Upload VR

FEBRUARY 16, 2024

Apple Vision Pro is a very impressive fusion of hardware and software, but it's by no means perfect. Apple Vision Pro Specs, Features & Details Apple officially revealed the full Vision Pro specs when opening preorders today. And Apple did not send UploadVR a review unit, we bought our own. But does it deliver?

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The Ghost Howls

OCTOBER 26, 2020

In its upcoming 5-year development plan, there should be measures to favor the growth and the spread of Immersive Realities. Stanford and Samsung create a super-high-resolution display. Simple WebXR” aims at bringing WebXR to Unity. It looks very interesting, and as a Unity developer, I want to experiment with it.

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The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). The fun thing is that since it is a publication very focused on the Chinese market, outside China almost no one knows them.

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The Ghost Howls

DECEMBER 23, 2019

Some months ago, we all read that letter where Zuckerberg claimed wanting to get complete control of the hardware and software stack so that Facebook shouldn’t depend on external companies, like Google or Apple for the SO, or phone manufacturers for the hardware. Unity releases the XR Interaction Toolkit. Great job, Mozilla!

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The Ghost Howls

SEPTEMBER 3, 2020

It’s a while that I virtually know Chris Koomen , a talented professional that works with immersive technologies at KLM. In 2015 my girlfriend came with a Cardboard and with no experience with Unity I created my first 360 photo which I’ve shown to my manger. How do you imagine the Apple Glasses? No headphones were used.

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The Ghost Howls

NOVEMBER 27, 2023

More info (Sam Altman returns as CEO of OpenAI) More info (The Q* algorithm could be the reason why Altman was fired) News worth a mention Samsung trademarks “Samsung Glasses” Samsung has filed a trademark for “Samsung Glasses” in the UK. If you want to start using the Apple Polyspatial SDK, start from the links below!

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The Ghost Howls

JANUARY 22, 2021

But if I have to look at the numbers, some kind of AR is already mainstream : yes, the smartphone doesn’t provide immersive AR and people using it maybe don’t even know that it is called AR (maybe they call it just “filters”), but it is anyway augmented reality and it is of very common use now.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. But at any rate, what we realized was when Google and Apple gave this gift of AR to the world just three summers ago, saying they were all-in with AR, meaning that the hardware was going to work, it was like, wow.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. But at any rate, what we realized was when Google and Apple gave this gift of AR to the world just three summers ago, saying they were all-in with AR, meaning that the hardware was going to work, it was like, wow.

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The Ghost Howls

FEBRUARY 3, 2020

I also doubt that a startup can carry many innovations, given the high costs of R&D in immersive technologies, but I would be happy to be surprised! This gives you the dimension of what AAA studios think about immersive realities… and having talked with Ubisoft, some months ago, I can confirm that this is exactly their vision.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. But at any rate, what we realized was when Google and Apple gave this gift of AR to the world just three summers ago, saying they were all-in with AR, meaning that the hardware was going to work, it was like, wow.

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The Ghost Howls

MARCH 26, 2018

In my opinion , the true error is with the Vive 1 , that will get a price that is higher than the one of all the competitors… and that will cost as much as a Samsung Odyssey, notwithstanding its far lower features. people walking around), so I don't have an apples-to-apples comparison against Santa Cruz.

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The Ghost Howls

JANUARY 21, 2020

In the end, I still believe in the old predictions of Unity CEO John Riccitiello: Look at this graph shown by Mr. Riccitiello in 2017: the purple line is the one of the analysts, while the white one is the one forecasted by him. that can now let them create immersive web experiences. Blurring of the line between AR and VR.

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VeeR VR

DECEMBER 6, 2017

WWDC by Apple Date: June 5-9, 2017 Venue: McEnery Convention Center, San Jose, CA, USA Download the WWDC app from the App Store Oculus Connect Date: October 11-12, 2017 Venue: McEnery Convention Center, San Jose, CA, USA Oculus Connect is an annual virtual reality developer conference hosted by Oculus from Facebook.

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