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Big XR News from Google, Meta, IGS Orlando, HTC VIVE, and Warpin

XR Today - Big XR News tag

With the Immerse Global Summit 2023 Orlando underway, the immersive sector has rallied for another round of discussions, panel talks, and other surprises. ” He added that currently, many businesses were already using immersive solutions to “create new opportunities that benefit our society.”

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The XR Week Peek (2023.12.04): Varjo announces XR-4 headset, Quest 2 sells much more than Quest 3, and more!

The Ghost Howls

More info (Varjo launches XR-4 headset) More info (Varjo’s launch on Road To VR) More info (Varjo opens up waiting list for consumers) Other relevant news Quest 3 is selling well, but Quest 2 much better Quest 3 sales are not going bad, and the headset, after Black Friday , has now already 5% of the shares of devices on the SteamVR survey.

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XR Industry Insight Report 2019-2020 Released, Featuring Oculus Rift, HTC Vive, Intel, Nvidia and More

ARPost

Based on interviews and surveys of more than 750 XR professionals, the report is an in-depth analysis of the state of the global XR market today and seeks to distil emerging XR trends into a clear narrative to determine the sector’s future direction. More information can be found on the website: www.vr-intelligence.com/vrx

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Apple Competitor Xreal to Reach 200,000 Shipments

XR Today - Augmented Reality tag

A survey conducted by StreetBees found that 5 0 percent of questioned individuals aware of the Vision Pro are excited about the device. Moreover, of those StreetBees questioned, 40 percent do not intend to purchase Apple’s device. However, only 27 percent intend to buy it. It is unclear how long these challenges will last.

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Big XR News from Unity, Meta, Lamina1, and Apple

XR Today - Mixed Reality tag

Collaboration is key not just in life but also within the emerging immersive marketplace. This week, Apple dropped VisionOS, a set of XR design tools to entice immersive content creators to start designing for its upcoming headset before its release. ” Apple Launches Vision Pro SDK, but What Do Audiences Think?

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Apple CEO: VR Has “Lower Commercial Interest” than AR, New Hires from Magic Leap & Oculus

Road to VR

Apple CEO Tim Cook has stated that in his view, augmented reality and not virtual reality holds the ticket for commercial success in immersive technologies in the future. As its largest competitors trail-blaze a particular path, Apple is content to be Apple and survey the chaos and decide to do things when it’s good and ready.

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Report: VR and AR Device Market to hit $1.8 billion in 2018

Tech Trends VR

Latest forecast by analyst firm CCS Insight paints an optimistic picture of Immersive Tech adoption. The research shows that nearly 70 percent of customers who own a dedicated VR headset such as an Oculus Rift, HTC Vive or Sony PlayStation VR have bought games for it, and more than half of smartphone VR owners bought games for their device.

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