2013 Apple Augmented Reality Oculus 
Road to VR
MARCH 12, 2024
Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” billion in 2013, or just around three years after Magic Leap was founded by Abovitz in stealth mode. So why Apple, and why now?
AR Insider
FEBRUARY 24, 2021
The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. Display technology is another limiting factor for augmented reality.
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AllThingsVR
SEPTEMBER 16, 2016
Apple Hints At VR/AR Work Once More With Oculus, Magic Leap Hires Business Insider is reporting that the ever-popular tech giant made two key hires in recent weeks and months. One was from VR specialist and Rift maker, Oculus, the other previously worked at illusive and intriguing mixed reality company, Magic Leap.
UploadVR Between Realities podcast
JANUARY 25, 2017
Tonight Facebook CEO Mark Zuckerberg announced that Hugo Barra will become the new head of Facebook’s virtual reality efforts, which includes leading its Oculus team. Hugo shares my belief that virtual and augmented reality will be the next major computing platform. to lead Team @oculus. It seems fitting.
UploadVR Between Realities podcast
OCTOBER 14, 2016
One name is notably absent from that list: Apple. Despite the occasional patent or acquisition , Apple has yet to make any concrete statement concerning its commitment to VR. In an interview with Buzzfeed , Apple CEO Tim Cook made some interesting comments related to AR and VR. It’s been a big few years for Apple and AR.
Road to VR
MAY 4, 2017
The Meta 2 augmented reality dev kit began pre-orders in March of 2016 and has apparently seen quite a bit of interest. Back in 2013 the company had announced and taken pre-orders for a $3,000 headset called the Meta Pro. SEE ALSO Hands-on: Meta 2 Could Do for Augmented Reality What Rift DK1 Did for Virtual Reality.
The Ghost Howls
JULY 21, 2019
Original image from Oculus). Oculus Rift and Gear VR have sold 10M units. At the beginning of the week, Jack McCauley, one of the founders of the Oculus startup, had claimed in an interview with CNBC that Facebook VR will never succeed. Of course, he was not only talking about Oculus but about VR in general.
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