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E3 Spotlight: Microsoft Aims For A VR Sweet Spot In 2018

UploadVR Between Realities podcast

The Electronic Entertainment Expo (E3) is in Los Angeles, CA next week and it’s always one of the largest events of the year for gamers, giving giants of the industry including Sony, Microsoft, and Nintendo the chance to show off the latest hardware and games to drive the next generation of consumer interest.

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E3 Spotlight: Microsoft Aims For A VR Sweet Spot In 2018The.

AllThingsVR

Microsoft aims to hit this growth spurt at just the right time and pick the perfect sweet spot for its VR gear that could leave competitors in the dust. Read more here.

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Sony Confirms E3 2020 Won’t Feature PlayStation

Peter Graham

When it comes to big videogame announcements the Electronic Entertainment Expo (E3) in Los Angeles every June tends to be the highlight of every year. However, Sony Interactive Entertainment (SIE) was noticeably absent last year, leaving not only a big gap news wise but physically as well.

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Xbox teams up with Tencent’s Honor of Kings maker TiMi Studios

TechCrunch VR

The partnership could help TiMi build a name globally by converting its mobile titles into console plays for Microsoft’s Xbox. Sony’s Playstation 5 just hit the shelves in China in late April. Oasis is played via a virtual reality headset.

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Report: Global VR Hardware Revenue To Hit $3.6 Billion in 2017

VRScout

But with the latest opening of the IMAX VR Center in Los Angeles, premium VR destinations like this may just be what the industry needs. However, the report did lump together Pokémon GO, which earned 96% of all AR software revenue in 2016, and MR devices like the Microsoft HoloLens proving not yet ready for consumers.

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Snapchat quietly introduced a 360-degree video ad platform

VRScout

The first brand to deploy the new Snapchat feature was Sony Pictures Entertainment (SPE) who released a campaign to promote their latest thriller called ‘Don’t Breathe’. Sony created this initial video with the help of AvatarLabs , a Los Angeles based digital agency.

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The VRScout Report – The Week in VR Review

VRScout

EX-HEAD OF SONY PLAYSTATION LONDON FORMS CROSS-PLATFORM VR GAME STUDIO. Formed by Dave Ranyard, who was the lead at Sony’s London Studio during PSVR’s creation, it includes a handful of early-days development of the PlayStation VR– back when it was still a code name (Project Morpheus was one of my favorite code names).