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VR Training Company Gemba Secures $18M Series A to Expand Enterprise Metaverse

Road to VR

Gemba, the corporate VR learning platform, announced it’s closed an $18 million Series A funding round, which the company says will be used to continue expansion into Europe, the Middle East, Africa, and North America. The latest funding round was led by Parkway Venture Capital, now valuing the UK-based company at $60 million.

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How Big is the Augmented Reality market?

XR Today - Augmented Reality tag

For instance, in 2021, North America held the largest revenue share (33.9%) for the AR market, with the US representing a significant number of AR buyers. Platforms such as Meta’s Spark AR, as well as the AR APIs, SDKs and toolkits available from leaders like Google and Apple are opening the door to more innovation in the space.

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Ford VR App Puts You Racing at Le Mans

VRScout

Once you’ve downloaded the app, you can use either your phone or a Google Cardboard headset to immerse yourself at the race through an eight-minute narrated video while sitting in the passenger seat of the GT, in the Ford Performance garage and on pit row.

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Vancouver’s VR/AR Global Summit Puts Content First

VRScout

One of the largest industry events in North America, the Vancouver-based conference will spotlight how tech giants and startups are creating new ways to visualize and interact with virtual worlds. That trend has been keenly anticipated by the VR/AR Global Summit. This is a signature component of future city development.

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Our First Look At Microsoft HoloLens 2

VRScout

So, here’s the full low-down on Microsoft’s newest immersive device: It’s all about the Cloud. One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. More immersive. CSA Z94.3,

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Snap Q2 Earnings: The AR Angle

AR Insider

We also partnered with Bumble and Viber to bring Lenses to their respective mobile apps, and are working with Google to bring our Lenses directly to the new JioPhone in India with a native camera integration. You can look up and be immersed in a computing experience. . –– Lens Studio 4.0’s Snap Unveils AR Glasses.

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What Does the XR Industry Think about Apple’s Vision Pro?

XR Today - Mixed Reality tag

Apple’s take on immersive technologies will also test the future of XR hardware solutions and their roles in the broader XR community through rigorous use cases. Following the event, several global executives from the immersive tech industry weighed in on the device. Brian Meaney , Head of Product, Alteon.io