Is Augmented Reality the Next Big Thing in the Toy Industry?
ARPost
APRIL 27, 2020
Augmented reality has many incredible uses. One of its many applications lies in the toy industry. More and more toymakers have been developing AR toys lately. We’re not talking about video games such as Pokémon Go. We’re talking about gameplay that bridges tangible toys with virtual play. So, what does this mean for the toy industry? Is augmented reality its next big thing?
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