ARPost

JULY 1, 2022

The VR/AR Association hosted an online event on June 29 dedicated to “Digital Fashion, Content, Immersive Entertainment, and Storytelling.” The event was part of the Immerse Global Summit series of talks covering XR and metaverse, as well as converging technologies like blockchain.

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XR Today - Augmented Reality tag

OCTOBER 1, 2022

On Friday, Nathan Pettyjohn, CEO of the Immerse Growth Network and the (Virtual and Augmented Reality Association (VRARA), hosted a panel on the potential benefits of using AR smart contact lenses during sports as well as emerging safety concerns. That’s the part we want to solve is during moment” Understanding User Saftey.

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Europe AR Portugal Wearables 85

XR Today - Mixed Reality tag

NOVEMBER 8, 2022

German automaker BMW revealed its M Mixed Reality (MR) platform for developing real-time immersive driving experiences. The new technology converts the entire M2 vehicle as a controller for the MR system, using cutting-edge immersive solutions from Helsinki’s Varjo Technologies to merge the real and virtual worlds.

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XR Today - Mixed Reality tag

OCTOBER 18, 2022

Luca Rossi, Executive Vice President of Lenovo’s Intelligent Device Group. Kirk Skaugen, Executive Vice President of Infrastructure Solutions Group. Arthur Hu, Chief Technology Officer of the Solutions and Services Group. Katie’s #AR glasses are also cool! Sumir Bhatia (@Sumir_bhatia) October 18, 2022.

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North Carolina Portugal Technology Industry 133

XR Today - Augmented Reality tag

SEPTEMBER 30, 2022

Qualcomm’s extended reality (XR) software development ecosystem, Snapdragon Spaces, is gaining significant traction as a tool for professional-grade immersive content creation. Qualcomm provides insightful research and development (R&D) to optimize related XR technology for supported AR/VR devices. Investing in XR.

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Europe North America Portugal Hand tracking 72

XR Today - Mixed Reality tag

MAY 18, 2023

BMW Group USA has teamed up with Meta Platform’s Reality Labs division to develop an automotive virtual and mixed reality (VR/MR) solution. Both firms have created a platform for displaying XR content in moving vehicles for gaming, entertainment, and other experiences using immersive technologies.

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Groups Magic Leap Automotive Gaming 97

VRScout

DECEMBER 21, 2018

As a new communications medium, Augmented Reality (AR) is changing the way we consume and share knowledge and how we express ourselves creatively. This year AR included a range of experiences from contemporary art to currency to close-captioning. VISUALIZATION: AR is a powerful visualization tool. Big Ben Snapchat AR Lens.

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