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Reality Bytes: Snap, Google & Amazon

AR Insider

We continue the narrative this week with Maher’s look at Snap’s latest AR blitz, Google’s Starline 3D video calls and Amazon’s grand acquisition. See the quick summary below, followed by embedded video. We dive deep into Amazon’s master plan for entertainment. Will it work? Far out (from reality).

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Hexa and Amazon Redefine Immersive Retail Experiences by Empowering Merchants

ARPost

Today, a transformative alliance between 3D visualization platform Hexa and e-commerce powerhouse Amazon is breaking down the barriers of immersive retail. ” Even without prior experience with AR or 3D tech, Amazon sellers can render high-quality images and videos for their product pages.

Retail 318
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Snap, Amazon Expand In-App AR eCommerce after Snap Lens Fest

XR Today - Augmented Reality tag

Amazon confirmed on Tuesday that it would partner with Snap to trial online shopping via the popular messaging app service. Snap’s service will continue these integrations by allowing users to shop directly using Amazon from its social media platform. per share at closing. million Lenses and over 3 trillion views.

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Beyond ChatGPT: 14 Mind-blowing AI Tools Everyone Should Be Trying Out Now

Bernard Marr

The emergence of this new breed of “generative” AI tools has made it clear in recent months that it is no longer something that is only important in the realm of academic research or Silicon Valley tech giants. So, what are the tools that everyone should be getting to grips with to ensure they understand exactly what AI is capable of today?

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Meta Portal Receives New Productivity Tools

XR Today - Mixed Reality tag

Last Wednesday, Meta added new features to its portal lineup of smart displays for video calling. Meta is refocusing on its upcoming XR headset, Project Cambria, and the Portal device, rebranding it as a work-from-home tool. The Duet Display application acts to broaden the Portal device as an adaptive workplace tool.

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Quest App Lets You Build AR Structures & Order The Parts IRL

VRScout

Augmented reality (AR) technology can be an amazing tool for home design. Apps from both Amazon and IKEA let you place virtual furniture in any real-world space with the swipe of a finger. I’m working on an AR design tool that lets you build things out of real parts and order them to your doorstep! from oculus.

AR 455
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Amazon Targets Google, Meta Ad Spending with AR Shopping Update

XR Today - Augmented Reality tag

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. Google previously debuted its own multisearch tool via its Google Lens platform, with Lens initially debuting in October 2017.

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