XR for Business Podcast

AUGUST 19, 2019

Alan: You’ve got kind of a divide; entertainment and gaming on one side, and then you’ve got enterprise applications across medical, healthcare, real estate, retail — across the whole enterprise. We tried to making a Google Cardboard thing,” and they made a little marketing kitschy thing.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

Alan: You've got kind of a divide; entertainment and gaming on one side, and then you've got enterprise applications across medical, healthcare, real estate, retail -- across the whole enterprise. What split is it between media and entertainment vs. enterprise applications right now, as far as total market spend?

Training 60

Training AR Data Augmented Reality 60

XR for Business Podcast

DECEMBER 15, 2019

We plan to go online with it on Amazon or Netflix and present it like that, and then have it be an additional thing that maybe Netflix or Amazon has on their platform in the Oculus or HTC. Maybe Google will produce a 3D TV. Kevin: These location-based entertainments, which is doing great. No one knows who Meta was.

San Francisco 60

San Francisco San Jose Filming California 60

XR for Business Podcast

JULY 12, 2019

In the end, what you see is that people go into a racing game to be entertained; people go into a showroom to buy a car. A big company like Apple, Google, really pushing the thing out and saying, “this is what it’s going to be,” and then making it part of everyday life. That’s step one.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JULY 12, 2019

In the end, what you see is that people go into a racing game to be entertained; people go into a showroom to buy a car. A big company like Apple, Google, really pushing the thing out and saying, “this is what it’s going to be,” and then making it part of everyday life. That’s step one.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

OCTOBER 23, 2019

How are architects or architectural real estate, how are they using this? So we talked about real estate. You’ve got running shoes to TVs, you’ve got real estate, you’re got buildings, you’ve got flowers. What are some of the specific business use cases? Alan: Yeah.

3D Capture 78

3D Capture Tools Retail Video 78

XR for Business Podcast

JULY 5, 2019

That meant that we ended up exploring the opportunities for AR across entertainment – we did a lot of work with the Hollywood studios at that time, with Warner Brothers and others, both for theatrical marketing and consumer products — but then into retail. You can’t google “19 crimes app.” There are many that can’t.

AR 78

AR Augmented Reality Case Study Retail 78

XR for Business Podcast

JULY 5, 2019

That meant that we ended up exploring the opportunities for AR across entertainment – we did a lot of work with the Hollywood studios at that time, with Warner Brothers and others, both for theatrical marketing and consumer products — but then into retail. You can’t google “19 crimes app.” There are many that can’t.

AR 78

AR Augmented Reality Case Study Retail 78

XR for Business Podcast

OCTOBER 23, 2019

How are architects or architectural real estate, how are they using this? So we talked about real estate. You've got running shoes to TVs, you've got real estate, you're got buildings, you've got flowers. What are some of the specific business use cases? I know there's architectural models, for example.

3D Capture 60

3D Capture Tools Retail Video 60

XR for Business Podcast

OCTOBER 23, 2019

How are architects or architectural real estate, how are they using this? So we talked about real estate. You’ve got running shoes to TVs, you’ve got real estate, you’re got buildings, you’ve got flowers. What are some of the specific business use cases? Alan: Yeah.

3D Capture 60

3D Capture Tools Retail Video 60