ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 billion by 2024, a five-year CAGR increase of 54%.

Virtual Reality 130

Virtual Reality AR Augmented Reality Google 130

The Ghost Howls

OCTOBER 23, 2023

The Verge started referring to them as the new “Glassholes”, the term that was invented to describe people wearing Google Glass in public, when that device was popular. I understand the fun of doing stuff with passthrough: when the Vive Focus came out, I did some stuff like that, too. Shipping is expected to happen in Q2 2024.

Trends 252

Trends Ukraine Unity San Francisco 252

The Ghost Howls

NOVEMBER 9, 2023

Apple is already working on future technologies for its headset, and one of the rumors that popped out is that it is working on a next-generation technology to ensure a long duration of the battery of its device. This can be very useful, but also a bit creepy on the privacy side. It seems the journalist liked them. SteamVR 2.0

AR 348

AR Apple Unity Ukraine 348

The Ghost Howls

FEBRUARY 12, 2019

Between that, I worked on consumer cloud software with Google for five years… managing engineering teams for Gmail, Japanese mobile, Google Labs, and social (Blogger etc.) Software-wise, we use Unity, Vuforia, and OpenCV. The technology that you wear while playing HADO (Image by Meleap). † teams for Japan.

Augmented Reality 279

Augmented Reality Japan AR Magic Leap 279

AR Insider

JUNE 30, 2021

These include video, social media, mobile apps and games (just ask Unity). But as a given technology or media matures, its transition to mainstream audiences requires different business models with less upfront commitment and friction. across Google’s display ad network. VR Global Revenue Forecast, 2019-2024.

Trends 150

Trends Exercises AR Gaming 150

XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Moreover, Apple is also pushing its Vision Pro SDK to support its first-party and Unity-supported third-party immersive applications, again in a bid to create a sophisticated piece of hardware with a system-selling lineup of integrated applications and hardware.

Apple 97

Apple Immersion AR Hardware 97

The Ghost Howls

NOVEMBER 27, 2023

These technologies are so important and have so much business potential (see the success of OpenAI services) that companies can not stop pursuing them because there is too much money at stake. We are going to repeat the same errors, again. We don’t know, but this shows that the Korean company is still committed to XR developments.

Augmented Reality 338

Augmented Reality Apple Samsung Ukraine 338

The Ghost Howls

JULY 24, 2023

Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. Meta is reported to launch a devkit of AR glasses, codenamed Orion, in 2024. 1 billion of this money is planned in Germany, with €500 million for a new Technology Campus in Erlangen.

Apple 288

Apple Survey Machine Learning AR 288

UploadVR Between Realities podcast

FEBRUARY 8, 2017

Alon Or-bach (Samsung Electronics), Kaye Mason (Google). It’s not often you get both Oculus and Valve together days, let alone Google and Samsung, with bonus helpings of Epic Games, Owlchemy Labs, and Sensics. Stefan Walker (Google), Luca Prasso (Google). Alex Lee (Google). Room 2024, West Hall.

Unreal 100

Unreal Google Unity San Francisco 100

The Ghost Howls

JULY 3, 2023

Top news of the week (Image by Google) Google killed its AR glasses Project Iris Do you remember the name Project Iris? Various reports indicated it as the internal codename in Google for a project meant to build augmented reality glasses. It was our hope for Google entering the AR race together with Meta and Apple.

Google 263

Google Gaming Unity Machine Learning 263

The Ghost Howls

MARCH 10, 2024

I started working in VR in 2014, and if you asked me what the XR landscape could have been in 2024 , I would have totally missed the predictions. I noticed that what analysts do is basically take some technological trends, apply some simple curve (usually linear or exponential do the trick), and predict the future this way.

Trends 370

Trends Technology AR Apple 370

Upload VR

FEBRUARY 16, 2024

The Unity renderer implementation of foveated rendering, on the other hand is much rougher, and in multiple Unity apps I saw very obvious and harsh artifacts, particularly on text. Given this only happens in Unity Full Space apps, I suspect this can be solved in future software. But Google said no, he claimed.

Apple 144

Apple Eye Tracking Hand tracking Video 144

The Ghost Howls

JANUARY 24, 2022

Image by Google). Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The operating system should be Android, but it seems that Google is also building an operating system specific for XR. Header image by Google). What about yours?

Microsoft 311

Microsoft Google AR Virtual World 311

AR Insider

SEPTEMBER 3, 2020

billion last year to just over $21 billion in 2024. billion last year to almost $4 billion by 2024. Google Swirl could serve as an important AR accelerant by incentivizing brand adoption through Google-scale distribution. billion last year to almost $17 billion in 2024. So what did the report uncover? Zeroing In.

AR 331

AR Software Google Hardware 331

Building the Metaverse

APRIL 12, 2022

In this article, I will cover: What composability means, with examples of composability in nature, art and technology Why we are are the forefront of a new era of the internet in which all aspects of the metaverse value-chain ?—?from Underneath it all is something deeper than the technology: a social and cultural evolution.

Technology 83

Technology Software Gaming Unity 83

The Ghost Howls

DECEMBER 13, 2021

This has been a pretty interesting week for me, having spoken at XR Safety Week and Stereopsia, and having published two cool articles about creating innovative SteamVR controllers and using Application SpaceWarp in Unity to almost double the framerate of your application. Top news of the week. News worth a mention. Image by Sony).

Survey 294

Survey Apple AR Samsung 294

XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meta has not yet confirmed 8K streaming on its Quest portfolio. However, the company is constantly developing new XR devices.

Microsoft 67

Microsoft Apple Education Training 67