2017 HTC Strategy Unity 
Road to VR
SEPTEMBER 16, 2019
Play Offensively or Defensively… Should you use skill with weapons to fight back the DroneCorp onslaught, or should you use strategy to place traps to most effectively stop the drones in their tracks? Balance your preferred gameplay style against your resources during fun, fast paced action! Why not both?
AR Insider
APRIL 12, 2021
Apple believes this lawsuit is Epic’s “project liberty” media strategy, despite Epic’s claim regarding the App Store raising prices due to Apple’s share of profit. Or, as Philip Rosedale posited in this 2017 Forbes interview, a Ferrari. Guess who’s number #19 on HTC Vive’s list of its Top 100 VR Influencers? That’s right, baby.
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Road to VR
JULY 29, 2019
The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. OpenXR 1.0 is now available on GitHub. Oculus has committed to bringing OpenXR runtime support to both Rift and Quest later this year.
VRWorld
JULY 12, 2017
VRX 2017, one of world’s premier conferences on the subject of business and technology needed for Virtual Reality, announced the first speakers for a two day event. Confirmed speakers are as follows: Rikard Steiber, President Viveport and SVP Virtual Reality, HTC. Tony Parisi, Global Head of VR/AR, Unity Technologies.
UploadVR Between Realities podcast
DECEMBER 29, 2016
The HTC Vive should not exist. For a troubled company that’s spent much of the past few years making losses instead of profits, the niche and expensive VR market is the last place HTC is going to make a quick buck. And yet here we are, with the smartphone maker and Valve seemingly in it for the long haul. Expected Expense.
AR Insider
JULY 24, 2020
Not the silver bullet it was trumpeted to be during the circa-2017 hype cycle, AR will add value to some shopping scenarios (furniture, fashion) more than others (consumer electronics). Unity’s Tony Parisi reiterates that this capability is here today… we just need to make it scalable. Here Today.
UploadVR Between Realities podcast
OCTOBER 26, 2016
A Rift from Facebook-owned Oculus or a Vive from HTC can track your head throughout a room, but these “outside-in” systems require careful placement, or mounting, of sensors around the perimeter of the room for a full experience. . “The strategy has become clear. An example of the Windows Holographic user interface.
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