HTC Magic Leap Study Trends 
XR Today - Mixed Reality tag
JANUARY 12, 2023
Other studies suggest by 2030 , the XR space will be worth more than $1.1 These days, there are endless case studies to show us how leading brands like BMW, Boeing, and Nike are using extended reality for collaboration, communication, product development and customer service. 4. Magic Leap will Release More Affordable Headsets.
AR Insider
AUGUST 19, 2019
Magic Leap isn’t far behind, growing from 7 percent of current projects to 12 percent of future interest. Shifting to VR, HTC Vive was once the developer favorite in past XRDC surveys. For headset based AR, Windows Mixed Reality (Hololens) is in the lead by 10 percent of current projects.
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AR Insider
OCTOBER 6, 2020
Indeed, web AR has become a go-to channel for AR campaigns for spirits brands, which we’ll cover in Part II of this report series that will do a dive deep on several AR advertising case studies. Magic Leap is building a software ecosystem around its product. Numbers Game. Web AR may have another advantage: platform reach.
XR Today - Mixed Reality tag
JUNE 6, 2023
At this price, Apple’s primary competitors are the Magic Leap 2, Microsoft’s HoloLens 2, and Varjo’s VR-3 — all enterprise headsets. Many of the world’s midrange enterprise headsets like the Meta Quest Pro, HTC VIVE Elite XR, and Pico 4 Enterprise are priced well below $1,500. A Meta Counteroffensive?
XR Today - Mixed Reality tag
MAY 24, 2023
I wanted to step away from the typical Reuters-styled banter to speak my mind on the ongoing trend that some media outlets have spearheaded. Meta’s venture into the Metaverse is an empirical study from which the entire industry can learn, not a failure. The Death of the Consumer Metaverse?
XR for Business Podcast
AUGUST 19, 2019
If you need well-researched info on the trends and changing tides of emerging tech to feel confident dipping your toes into the XR sea, SuperData’s Carter Rogers has you covered. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap.
XR for Business Podcast
AUGUST 19, 2019
If you need well-researched info on the trends and changing tides of emerging tech to feel confident dipping your toes into the XR sea, SuperData’s Carter Rogers has you covered. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap.
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