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Big XR News from Meta, Krouli, Google, Avocor, Delta Reality, and Illuminarium

XR Today - Big XR News tag

In a Facebook post, Zuckerberg blurred the head-mounted display (HMD) while demoing ‘The World Beyond’ to show the headset’s Presence Platform and passthrough capabilities. Krouli, Avocor Explore Google Glass and Google Meet at ISE 2022. Illuminarium Reveals Global Push at ISE 2022 Barcelona.

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Will Meta-MediaTek Partnership Advance AR Smart Glasses?

XR Today - Augmented Reality tag

MediaTek is a key challenger to companies like Qualcomm, Intel, Apple, Google, and others, with the latter two also branching out with their own chipsets such as the M2 and Tensor G3, respectively. Meta and MediaTek: Chip(sets) off the Old Block?

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How Much is Facebook Investing in Spatial Computing?

AR Insider

We’ve generally stated “tens of billions” for the collective investment scale of the big five — Facebook, Google, Amazon, Microsoft and Apple. Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments. But our standards of precision are higher, and you deserve better.

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How Will Xiaomi’s AR Smart Glasses Square Up with Rivals?

XR Today - Augmented Reality tag

Additionally, the head-mounted display leverages its onboard AON camera for gestures and feature control. Xiaomi attended this year’s event amid the company’s push for its Go Global strategy. Therefore, it remains to be seen what Xiaomi’s IIB strategy is with potential buyers. billion CNY ($245.1

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Apple Mum on AR/VR for iPhone 7, but Here’s How We Know They’re Still Working on It

Road to VR

As an electronics company, Apple’s general strategy seems to be to wait until a market is well established before joining it, then attempt to create an Apple-idealized product for that market. Apple is infamous for its patent strategy and you shouldn’t be surprised to find that they’re well into it in the AR/VR space.

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How Theaters Are Evolving To Include VR Experiences

UploadVR Between Realities podcast

They’ve certainly been a linchpin in Samhoud’s VR theater strategy. While “head-mounted displays are demanding very high frame rates, frame rates aren’t an issue in immersive theaters because head tracking isn’t required.” In Samhoud’s view, this price is “comparable to prices for traditional films.”.

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Nothing New: HTC Exec Slams Apple’s Vision Pro’s ‘Pricey’ XR Headset

XR Today - Mixed Reality tag

This came amid the release of Pico 4 Enterprise and HTC’s XR Elite and Flow head-mounted displays (HMDs). According to a Patently Apple report citing Statcounter data, “The rapid drop in market share can be attributed to stiff competition from its competitors, which are macOS from Apple and Chrome OS from Google.

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