Remove Google Remove Head Mounted Display Remove Strategy Remove Wearables
article thumbnail

How Much is Facebook Investing in Spatial Computing?

AR Insider

We’ve generally stated “tens of billions” for the collective investment scale of the big five — Facebook, Google, Amazon, Microsoft and Apple. Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments. But our standards of precision are higher, and you deserve better.

article thumbnail

Will Meta-MediaTek Partnership Advance AR Smart Glasses?

XR Today - Augmented Reality tag

MediaTek is a key challenger to companies like Qualcomm, Intel, Apple, Google, and others, with the latter two also branching out with their own chipsets such as the M2 and Tensor G3, respectively. Meta and MediaTek: Chip(sets) off the Old Block?

AR 94
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Will Xiaomi’s AR Smart Glasses Square Up with Rivals?

XR Today - Augmented Reality tag

Additionally, the head-mounted display leverages its onboard AON camera for gestures and feature control. Xiaomi attended this year’s event amid the company’s push for its Go Global strategy. Therefore, it remains to be seen what Xiaomi’s IIB strategy is with potential buyers. billion CNY ($245.1

AR 83
article thumbnail

Apple Mum on AR/VR for iPhone 7, but Here’s How We Know They’re Still Working on It

Road to VR

As an electronics company, Apple’s general strategy seems to be to wait until a market is well established before joining it, then attempt to create an Apple-idealized product for that market. Apple is infamous for its patent strategy and you shouldn’t be surprised to find that they’re well into it in the AR/VR space.

Apple 100
article thumbnail

What is XR (VR/MR/AR)?

Digitalnauts

Users put on a VR headset or head-mounted display to get a 360-degree view of a space their brain believes to be real, thanks through a psychological mechanism called presence. Viral new solutions include Snap’s new AR glasses prototype and Google Glass Explorer Edition. . VR (VIRTUAL REALITY).

AR 52
article thumbnail

How Will AR Transform Advertising?

AR Insider

Or we can put on device on our head (a head-mounted display or HMD) that completely occludes us from the real world allowing us to enter a completely simulated environment which we can walk around and interact in because the computer is sensing our physical actions: this is Virtual Reality or VR.

AR 382
article thumbnail

Convergence, Enterprise AR, and Mapping the Inside World with Charlie Fink

XR for Business Podcast

And as I got into the book and editing the work of my collaborators, it was clear everyone was talking about the same thing, which is this world of ubiquitous, wearable computing. Is this a job for Google Glass? Alan: Kind of like heads-up instructions. Charlie: Yeah it’s Google Glass. What did it enable?

AR 78